it House reported on August 8 that it House learned from NetEase Cloud Music officials that NetEase Cloud Music issued an announcement on the 6th stating that it would severely crack down on illegal production. Officials stated that such behavior of inflating the number of views and downloads through technical means not only seriously infringes upon the legitimate rights and interests of musicians and platforms, damages the healthy ecology of music dissemination, but is also suspected of multiple crimes.
NetEase Cloud Music claimed that it has continued to carry out special management of black products in recent years, which has effectively improved its ability to identify, eliminate and crack down on brushing activities. In recent special operations, it has investigated and punished a number of illegal sellers of brushing services through the Internet. personnel. Relevant criminals mainly use virtual players and automated tools to inflate the number of views and downloads , and then obtain improper economic benefits, which constitutes a crime of fraud.
NetEase Cloud Music also issued a warning to platform musicians this time: Do not participate in any form of volume brushing. If the relevant account is judged to be violating the rules, the creator will be permanently banned from traffic restrictions to depending on the severity of the case. identity and a series of punitive measures of varying degrees, and reserves the right to pursue legal liability. The specific punishment measures officially listed by
include current limit, recovery of income, prohibition of cash withdrawals, prohibition of uploading or modifying works during the penalty period, prohibition of logging into the musician account, cancellation of the musician's identity and permanent blacklisting, etc.