After careful selection, the college student recommenders of "Flowers in Dafeng Come for Love" stand out! From June 22nd to 23rd, 35 students from the School of Economics and Management of Nanjing Polytechnic University went to Dafeng, Yancheng, under the leadership of their teachers, and started a wonderful research trip. This event was jointly sponsored by Modern Express and Yancheng Doulongang Ecological Tourism and Resort Group.
A walking classroom inspires professional learning enthusiasm in research practice.
Teachers and students of the research group came to the Dutch Flower Sea Scenic Area as their first stop. They took a sightseeing bus to "Only Love·Drama Fantasy City" and immersed themselves in different "love" at different stages of life. ” form of expression. At the Tianmu Hot Spring Resort Hotel, college students visited the hotel up close, tasted delicious food, soaked in hot springs, and played video games. While they had an in-depth experience of the comprehensive hot spring tourism complex that integrates hot spring wellness, leisure vacation, health therapy, business meetings, and eco-tourism, they also learned about the operation and management tips behind it. Xie Qiaopei, majoring in tourism management at NTU, said after the visit: “I have been exposed to the basic theories, business knowledge and methods of tourism enterprise management, as well as new problems, new concepts, new methods and recruitment needs that have emerged in the operation and management of tourism enterprises. This has helped me In future professional studies, we can better benchmark the current status of the tourism industry and career needs and formulate study plans.” On the second day, teachers and students started a new study journey at 5:20 a.m. to welcome the sunrise: check in at Yancheng University. Sunrise Bay, a famous place in Fengwang, allows you to watch and swim in the sea up close; visit the World Natural Heritage Site - China Elk Park, and have close contact with the "mythical beasts"; go to the Educated Youth Farm to learn about the years of educated youth and experience the firewood stove. Zhou Jiayi, majoring in big data and accounting at NTU, was deeply impressed: "Dafeng District, Yancheng City, pays attention to protecting the ecological environment, which has driven the rapid development of the local economy, which provides valuable experience for rural revitalization in other areas." Dai Jingwei, majoring in engineering management, was deeply impressed. Realizing the importance of combining theory and practice: "This research activity not only broadened our horizons, but also enhanced our teamwork, communication and coordination, investigation and research capabilities."
took a group photo at the entrance of the China Elk Park
day Checking in at the bay
Taking a group photo at the gate of the Educated Youth Farm
Zeng Chao, associate professor and leader of the tourism management major at Nanjing Industrial Vocational and Technical University, talked about the significance of this social practice activity from a professional perspective: “Students visited the cultural tourism industry to gain an in-depth understanding of industry operations. They can better understand market demand, clarify career development directions, and improve their ability to solve practical problems. This not only helps them transform theoretical knowledge into practical abilities, but also promotes the sustainable development of the cultural tourism industry.”
Nangong Economic Management. The teachers of the college also held a school-enterprise cooperation signing and licensing ceremony with the person in charge of Yancheng Doulongang Tourism and Resort Group. "Our group is a first-class competitive state-owned enterprise funded by the People's Government of Dafeng District, Yancheng City. The group's scenic spots and cultural tourism projects include the Dutch Flower Sea, Meihua Bay, Dafeng Educated Youth Farm, and the World Heritage Site-Dafeng Wilderness Ludang, Xinfeng 920 Neighborhood, etc. The hotels under the group include Tianmu Hot Spring Resort, Beiyuan Hotel, DoubleTree by Hilton, Dalong Island Lakeside Ruoli Resort, Doulong Yuge Hotel, Yeludang Time and Space Research Base, etc. "Li Bo, Deputy Secretary of the Party Committee and General Manager of Yancheng Doulongang Ecological Tourism Resort Group Co., Ltd., combined with the group's pursuit of high-quality development of cultural tourism, discussed resource integration, main business, organizational structure, characteristic sectors, integration of tourism and tourism, and social responsibility etc. were introduced. Zhao Haiwen, deputy general manager of Yancheng Doulongang Ecological Tourism and Resort Group Co., Ltd., specifically introduced the group’s demand for cultural tourism talents: “For the development of the Dafeng District Government in Yancheng City, the group has integrated tourism resources in the entire district and has now completed vacation Districts, scenic spots and other infrastructure and supporting facilities. At present, more than 80% of the staff have a bachelor's degree or above, and the proportion of master's degrees is also rising. "The development of the group requires professional talents, and Zhao Haiwen extended an "olive branch" to NTU on the spot, hoping for more outstanding talents. Talents in writing, marketing and hotel management have joined the group.According to reports, in order to optimize the talent structure, Yancheng Doulongang Tourism and Resort Group recruits talents with reference to the management of public institutions every year, taking the form of written examination + structured interview. After new employees join, they can enjoy opportunities such as business coaching, internal training and external training from corresponding units provided by the group. "I hope that this event will be an opportunity for the group and Nanjing Industrial Vocational and Technical University to jointly build a platform and build a cooperative relationship to provide a strong guarantee for talent training and high-quality development of the tourism economy."
Signing ceremony for the co-construction of a social practice base for college students On-site
On-site, the school and enterprise held the "Signing and Awarding Ceremony for the Co-construction of a Social Practice Base for College Students" and "Signing Ceremony for the Employment Base". Chang Min, deputy secretary of the Party Committee and deputy dean of the School of Economics and Management of Nanjing Polytechnic University, spoke on the spot and expressed the hope that starting from this event, both the school and the enterprise can further expand the breadth and depth of cooperation. For example, we can further expand cooperation in party building, talent training, and professional development. "Through on-site research and practice, we can feel the company's intentions and the current high-quality development of cultural tourism companies. I hope we can make good use of our expertise and contribute to the development of Doulongang Group." Chang Min said, The college will carry out more practical activities to guide students to give full play to their technical and skill advantages, devote themselves to rural revitalization and take root at the grassroots level, and write "big articles" on rural revitalization with their youth.
Modern Express/Modern+ Reporter Dai Mingyi Liu Huiqin/Text Ma Wenxin/Director Yuan Junfan Ye Zi Wang Yuqiuchen/Photography Hu Yuang/Post-production
