donews reported on April 29 that recently, NetEase Cloud Music announced a strategic cooperation with jyp Entertainment, and the music copyright of jyp Entertainment’s artists has returned. NetEase Cloud Music will provide users with many music works of jyp Entertainment, including j.y. park, 2pm, day6, twice, stray kids, boy story, itzy, Yao Chen, xdinary heroes, nmixx, vcha, etc. All music works of its artists, such as Twice's new album "withyou-th" nmixx "love me like this" itzy "cake", etc., as well as high-quality works such as "nobody", "bad girl good girl" and "stop stop it" that were once popular. The new song released by
jyp, NetEase Cloud Music will be online simultaneously across the entire network. The return of jyp Entertainment marks the enrichment of NetEase Cloud Music's k-pop music library. In the future, NetEase Cloud Music will deepen cooperation with jyp Entertainment to explore new possibilities of music copyright in improving user experience and commercial value.
jyp Entertainment (jyp entertainment) is a comprehensive cultural and entertainment enterprise founded in 1997 by Mr. J.Y. Park, an Asian gold medal producer. It is also one of the most influential entertainment companies in South Korea. Since its establishment, jyp Entertainment has aimed to promote the development and globalization of the cultural entertainment industry and is committed to discovering and cultivating creative talents who can lead the entertainment industry. It has launched nearly a hundred popular artists in K-pop history, including singers, idol groups, Actors and other fields, providing high-quality works and derivative products such as albums, songs, and concerts to young consumer groups around the world, with a wide audience. In addition to its headquarters in South Korea, jyp Entertainment has branches in China, the United States, and Japan. Its business covers all parts of the world and it communicates and cooperates with the global music market.
As China's leading online music platform, NetEase Cloud Music is also the most popular music platform among China's younger generation. Its unique music community attributes can not only effectively improve the efficiency of music content distribution, but also help enhance the popularity of jyp Entertainment's music content among young people. Influence among user groups.
In 2023, NetEase Cloud Music Platform’s MAU reached 206 million. The platform’s personalized recommendation capabilities continue to improve, changing traditional music listening habits and creating a highly sticky community interaction atmosphere. This time jyp entertainment copyright returns, NetEase Cloud Music Customization has launched a full set of jyp vinyl VIP costumes to meet the personalized needs of young users and further enrich the music experience of k-pop fans.
In recent years, NetEase Cloud Music's copyright cooperation with domestic and foreign music companies has become increasingly close, with a total authorized music library of approximately 149 million songs, vigorously promoting the return of copyrighted content. Previously, NetEase Cloud Music has reached copyright cooperation with famous Korean music companies such as SM Company, YG Entertainment, and Cube Entertainment, and continues to provide users with high-quality K-pop creative content. Since 2020, NetEase Cloud Music has cooperated with world-renowned music companies such as Universal Music, Sony Music, Warner Copyright, Rolling Stone Records, Modern Sky, and Emperor Entertainment. In 2023, they signed contracts with Believe Music, Yu Dingshi, etc.
The return of jyp entertainment music copyright is an important manifestation of NetEase Cloud Music's continued advancement in digital music copyright, and will further enrich NetEase Cloud Music's music content ecology. In the future, NetEase Cloud Music will continue to promote cooperation with global music companies in music copyright, music activities, etc., to provide Chinese music lovers with more comprehensive high-quality music content and a better consumer experience.
