is only 10 days away from the May 1st release in 2024.
This year’s May Day holiday lasts for five days, which is considered a golden period for the film market. There are already 11 new films scheduled to be released. The competition is very fierce. At present, most of the new films have started pre-sales. Unfortunately, from the box office Judging from the situation, the May 1st situation is not optimistic.
Yang Mi and Wang Yibo compete for the championship? Louis Koo’s new film ranks at the bottom of the May Day schedule!
Although the May Day holiday is a long one, another embarrassing point is that it is close to the summer season. As a result, really big productions often choose to wait another month to hit the most golden summer season of the year. Therefore, although there are many new films in this year’s May Day season, In fact, it is the lack of blockbuster movies.
currently has a star cast, and domestic films that have received high attention include " Peace Riot Squad ", " Nothing Can't Be Solved by a Hot Pot ", " Journey Through the Moon ", " Thelma and Louise " " The Siege of Kowloon Walled City " and the cartoon " Xiaoqian".
As of 11:00 on April 19, the pre-sale box office of "Peacekeepers" exceeded 4.54 million, and the first-day preview accounted for 40.5%. All pre-sale data are in a far leading position. This is in line with the star lineup of the movie. No, Wang Yibo, Huang Jingyu, Zhong Chuxi, Ou Hao, etc. are all young idol actors. Fans do have the willingness and ability to hit the pre-sale data.
The movie is a war blockbuster with the main theme, telling the touching story of the Chinese peacekeeping police in a foreign country.
director Li Dachao is an action director. He has many masterpieces such as "Black and White Forest", "October Siege", "Wind and Cloud", "Infernal Affairs 2", etc., and even won the Academy Award for Best Martial Arts Director, but his director's The quality of the works is average. The Hong Kong creators actually have little understanding of the core of the main theme. The main attraction of this film is the action scenes.
The pre-sale box office of "Nothing Can't Be Solved by a Hot Pot" exceeded 1.83 million, second only to "Peacekeeping Riot Squad" among domestic films. Needless to say,
is a film that focuses on Yang Mi.
also invited stars such as Yu Qian, Tian Yu, Yu Ailei, Li Jiuxiao, and Huang Xiaolei to help out. From the title, it can be seen that it is an absurd comedy. However, the promotion of the film was a bit overturned. They wanted to sell the character of a poor person. It's a pity that the director of the domestic film has been away from the lower class people for too long, which resulted in negative reviews from Xuanfa. However, it is the only comedy film with a star-studded cast in the schedule.
"Nothing Can't Be Solved by a Hot Pot" still has box office potential.
The remaining new domestic films are a bit miserable.
The pre-sale box office of Zhang Zifeng and Hu Xianxu's "Journey Across the Moon" was only 320,000, the pre-sale box office of "Thelma and Louise" led by Jia Bing was 1.3 million, "Xiao Qian" was only 170,000, and Louis Koo's "Kowloon" "The Siege of the Walled City" only had 180,000, falling directly to the bottom of the schedule.
costs over 200 million, and pre-sales are only 180,000. Louis Koo has repeatedly failed? What is the problem with " Kowloon Walled City "?
"The Siege of Kowloon Walled City" is undoubtedly the most surprising blockbuster released on May Day this year. Before the release of
, Louis Koo's new film was the top seeded candidate for the box office championship. The film cost 200 million to produce and was completed in 2021. Then it was hidden for 3 years for unknown reasons before being released.
Zheng Baorui is a gold medal director in Hong Kong. The "Slaying the Wolf 2" and "Journey to the West" series have performed well at the box office.
Actors such as Louis Koo, Sammo Hung, Simon Yam, and Raymond Lam are also the backbone of Hong Kong films. No matter how you look at it, "The Siege of Kowloon Walled City" is the most blockbuster blockbuster on May Day this year. Some media even predicted that the movie's box office will exceed 1 billion.
Why is the pre-sale box office of the movie so bleak? What is the problem?
"The Siege of Kowloon Walled City" is adapted from the novel of the same name. It tells the story of a Kowloon Walled City in Hong Kong in the 1980s, where gangs were entrenched. A young man played by Raymond Lam accidentally broke into this land and found that things were not as they were. As described by the outside world, young people gained love and friendship and protected their homeland with the people of Kowloon Walled City.
In fact, this story is very similar to Xingye's " Kung Fu ", and Sammo Hung was the martial arts director of "Kung Fu", but he was asked out by Xingye because of disagreement with his ideas.
This will undoubtedly make mainland audiences think that "The Siege of Kowloon Walled City" is a sentimental movie. Of course, most Hong Kong films in recent years have followed this routine, and mainland audiences have become a little tired of it.
There is also Louis Koo, who has been too prolific in recent years.
can understand that Hong Kong films currently lack attractive actors, so they use Louis Koo as several people, but can the quality of the movies be checked? In the past two years, Louis Koo's " True Dynasty Warriors ", "Chasing the Tiger and Capturing the Dragon" and "Reverse" "The Storm of Greed 5: The Final Chapter", " Tomorrow's War ", "Anti-Drug 3: People at the End of the World", "Assassination Storm", etc. all have failed reputations.
The box office performance of each film is even more bleak than the previous one. It can be said that they have suffered repeated defeats.
Coupled with the poor marketing of "Tomorrow's War", it has basically lost the audience in recent years.
