This week, the mainland market will welcome 11 new films.
I have to say that " Weekly Remove Three Evils " performed really well. Last week's blockbusters such as " Dune 2" and " Fake Agent " are no match. As a low-cost production, " Zhou Chu Removes Three Evils " "has won the daily box office championship for 10 consecutive days, and is about to break the 2024 consecutive daily championship record set by " Article 20 ", and its cumulative box office has also exceeded 414 million.
It can be said that this achievement far exceeds everyone's imagination. But whether the movie can go further depends on the performance of this week's new films.
Judging from the current situation, Andy Lau may not be able to stop "The Three Evils" from breaking the 600 million mark.
" Brilliant Her " won the pre-sale title, while Andy Lau's " Mr. Red Carpet " will end in disastrous failure!
Although there are 11 new films this week, most of them are low-budget productions. The only ones that are really attracting attention are "Her", "Mr. Red Carpet" and "Racing". What is interesting is that the latter two new films Both of them featured Andy Lau, but the box office was not satisfactory.
Whether the so-called popularity on the Internet can reflect the real box office appeal has always been controversial.
For example, Zhao Wenzhuo never lost to Donnie Yen on the Internet, but they never won at the box office of commercial films. This time Liu Haocun versus Andy Lau is undoubtedly another typical example. Due to all the previous controversies, Liu Haocun's online reputation has been in a complete mess in the past two years.
However, the pre-sale results of "Brilliant Her" starring in it are quite good.
As of March 13, the pre-sale box office of "Brilliant Her" has exceeded 8 million, and the first-day preview film accounted for 20.3%. The performance of various data far exceeds that of new films in the same period. The film has been screened in advance, and its reputation is not bad. After all, the movie is a remake of the Korean classic "Grandma Jichun", the script is definitely guaranteed, and Hui Yinghong's acting skills are also good.
Liu Haocun has been hacked badly in recent years, but he looks innocent. This time he plays the role of the granddaughter who was accidentally lost twelve years ago, and has a weird personality.
But the acting is good. With the help of many powerful actors, it is predicted that "Brilliant Her" will have a high probability of breaking 200 million at the box office.
On the contrary, even if "Mr. Red Carpet" is rescheduled for release, it may not be able to change its fate of a box office failure. "Mr. Red Carpet" is undoubtedly the most controversial work this year. Andy Lau and Ning Hao, such a golden combination, fans have been waiting for For many years, the movie seemed to be a curse. It was originally scheduled to be released for the Lunar New Year in 2023, but it became too popular and was withdrawn.
What is embarrassing is that "The Annual Party Can't Stop", which is also a comedy, bucked the trend and won nearly 1.3 billion at the box office during the deserted 2023 Lunar New Year period.
plus many dark horse hits such as "三级" and "Walking Through the Angry Sea" prove that there is no such thing as an unpopular movie leaving the movie. Of course, with the qualifications of Andy Lau and Ning Hao, "Mr. Red Carpet" won another There is even more golden opportunity to be released during the Spring Festival in 2024.
I didn’t expect the movie to lose even more miserably.
Under the double blow of Jia Ling and Shen Teng, the box office of "Mr. Red Carpet" during the Spring Festival was only over 80 million, and it could not afford to withdraw it again.
finally chose to re-release it on March 15th. Unfortunately, it was not available during the Spring Festival, and it will not be available this time.
As of March 13, the pre-sale box office for the first day of the re-release of "Mr. Red Carpet" was only 72,600. The theaters were generous, with pre-scheduled films accounting for over 17.6% of the total on the first day. However, the audience did not buy it, and the attendance rate was at the bottom.
As a superstar, Andy Lau has been popular for many years, and his current Internet popularity is at the top level among Hong Kong stars.
Even on a certain short video platform, Andy Lau has over 70 million fans. Even if one tenth of his fans buys a ticket, "Mr. Red Carpet" will not be like this. According to the official statement of the film, the production of "Mr. Red Carpet" The cost exceeds 260 million. According to the current trend, the film's final box office is unlikely to exceed 100 million, and the final loss may exceed 230 million.
Under such circumstances, "Racing of Life and Death" is naturally unable to make a comeback.
Andy Lau appeared on the screen for less than 10 minutes, and the pre-sale box office of "Racing" was only 43,000.
"Racing" is undoubtedly a movie that is gaining popularity.
must have seen that "Chou Chu Removes Three Evils" has made mainland audiences interested in Taiwanese movies. In addition, the movie itself has a star-studded cast. Both the production cost and the special effects scenes are a level higher than "Chou Chu Removes Three Evils". Naturally, We also want to make money back by relying on mainland audiences. The
movie is titled "The Road to Life" in Taiwan and premiered in April 2023. The final box office in Taiwan was NT$32.26 million, which is less than 8 million yuan.
But the movie has invited Andy Lau, Eric Tsang and many other big names to make guest appearances. Although it is all because of Ke Shouliang, the cost still has to be considered.
The movie was produced by Ke Shouliang's sons Ke Youqian and Ke Youlun, one of whom is the director and the other is the screenwriter. The story is similar to "The Fast and the Furious", with racing, romance and friendship discussed. The biggest highlight of the movie is the celebrity guest appearances.
Andy Lau's role in the film is less than 10 minutes.
The producers are quite good at pulling off gimmicks. The poster shows Andy Lau from the front, but the main character is from the side, and the audience doesn't recognize it either.
Unfortunately, the quality of the movie is really bad. It only has a 4.8 score on Douban. Mainland audiences will not pay for such a bad movie. Even if Andy Lau stars, the pre-sale box office of the movie as of the first day on March 13 was only 43,000. I am afraid that the final box office will break through. Millions are a big problem.
