The car market in 2024 is comparable to the entertainment industry, and every piece of news has become a hot search on Weibo.
Gaohe Automobile announced a six-month suspension of production at the beginning of the year. Ding Lei, the founder of Gaohe Automobile, announced that Gaohe Automobile has entered a three-month rescue period. Many employees of Gaohe Automobile have voluntarily resigned. In the past March 8 Goddess On the festival, Gaohe Automobile Engineering Project Director Yang Yueqing appeared in the official live broadcast room of Gaohe Automobile and shouted hard to bring goods and start self-rescue.
Seeing that the three-month rescue period was imminent, Jia Yueting, who had fought side by side with Ding Lei, aimed his "gun" at Gaohe Automobile and filed a lawsuit against Ding Lei, a former FF executive and founder of Human Horizons, with the Intermediate People's Court of Shenzhen City, Guangdong Province, China. litigation.
The brother who once handed over the back turned around and stabbed you twice
Jia Yueting had a car-making dream as early as 2013. In 2015, Ding Lei left SAIC to join LeTV Automobile. The two people with dreams and experience hit it off, Jia Yueting Ding Lei is said to be a leader in the automobile industry.
's good times did not last long. Two years later, Ding Lei quit LeTV Motors due to personal health problems, and LeTV was also exposed to the problem of a broken capital chain.
When Jia Yueting was overwhelmed by LeTV’s financial problems, Ding Lei founded Chinese Express, and the Gaohe brand began to enter everyone’s field of vision.
The two brothers seemed to get together well. One went to the United States to continue his car-making business, and the other stayed in the domestic car market to create a new car brand. At the beginning of 2024, Faraday Future (hereinafter referred to as "ff") Founder Jia Yueting aimed his gun at Gaohe Automobile.
On February 26, 2024, Jia Yueting commented on Gaohe Automobile, which was involved in the suspension of production, as "the shame of the industry", triggering controversy on the Internet.
On March 5, 2024, Jia Yueting’s FF announced that FF and its Chinese subsidiaries had filed a lawsuit against Ding Lei, a former FF executive and founder of Human Horizons, with the Shenzhen Intermediate People’s Court of Guangdong Province, China, on the grounds of infringement of trade secrets and unfair competition. litigation.
On March 6, 2024, Jia Yueting issued an article in the United States accusing Gaohe Automobile, "Anyone with a discerning eye knows that they are plagiarizing, continuing to lie, continuing to deceive users, and continuing to deceive investors with false statements. The plagiarists are falsely accusing the original creator, The perpetrators bite the victim, trying to shift the focus of the incident and confuse right and wrong. They even falsely claim that they are the result of 40 years of development of China's automobile industry, trying to link the plagiarists with the national automobile industry and discredit China, which has just begun to lead global innovation. Automobile industry."
Ding Lei later issued a statement on Gaohe Automobile's official Weibo, saying that Jia Yueting ignored the facts and maliciously slandered Ding Lei and Chinese Horizons/Gaohe Automobile with words such as "plagiarism," "theft," "crime" and "shame". Discredit, slander and attack.
Ding Lei himself and Chinese Horizons/Gaohe Automobile will file a lawsuit against Jia Yueting for infringement of reputation rights to the court to clarify the facts.
The controversial ff and Jia Yueting, who has been asked "whether to return to China next week", filed a lawsuit when Gaohe Automobile was in jail. It has a sense of "killing you while you are sick".
It is really sad that brothers who once admired each other and partners who started a business together finally raised their bayonets towards each other.
Who is Li Gui? Where is justice? Jia Yueting, the founder of
ff, posted a statement on Weibo that ended with "It's time to expose Li Gui and seek justice." It seemed that Jia Yueting was targeting Gaohe Automobile in the public opinion storm. Not only did everyone think of ff, which had a particularly troubled development.
On January 31 this year, Faraday Future (FF) was sued by the landlord of its San Jose office for defaulting on rent of US$127,000 (approximately RMB 917,000). Then in February, the ff headquarters office in Los Angeles also faced charges for failing to pay rent and taxes of US$91,000 (approximately 660,000 yuan).
Boss Jia, who was kindly asked whether he would return to China next week, did not escape the "love" from his mother on the other side of the ocean. On February 4 this year, Jia Yueting added a new execution resumption message with an execution target of 241 million yuan.
As the founder of FF, Jia Yueting is often active on social media, and he has a dreamy feeling of "everyone is drunk and I am alone."
So far, Boss Jia has dreamed of building a car for nearly ten years, consuming US$3 billion (approximately RMB 21.9 billion) of external investment. In the end, only 11 ff91s were delivered, and the owner of one of them was still him. Own.
The latest news on March 10th, Jia Yueting’s electric vehicle startup Faraday Future issued its first recall plan. The recall scope includes all ff91 cars produced and delivered last year.
On May 31, 2023, Faraday Future officially released the flagship model ff91 and announced that the ff 91 2.0 futurist alliance will be priced at US$309,000 (currently approximately 2.216 million yuan). Jia Yueting said, "With one sword in nine years, the dream of building a car will come true." ".
It has been ten years since Boss Jia started his dream of building a car. The efficiency of delivering one car a year on average has caused netizens to post "support the dream of building a car" on the Internet.
ff founder Jia Yueting chose to "add insult to injury" when Gaohe Automobile was admitted to the "ICU" and became his "patient". I really don't know whether the "Li Gui" in the statement was accusing Gaohe Automobile of infringing on trade secrets or comparing himself to himself.
Summary
ff and Gaohe Automobile are struggling on the edge of the cliff. Compared with Boss Jia’s condemnation, Ding Lei’s statement at the staff meeting that he wanted to save Gaohe Automobile made everyone see the persistence of the Autobots. The countdown to the three-month rescue period has begun. Whether Gaohe Automobile can come back to life, Ding Lei still faces many challenges. ff's statement has added a lot of public pressure to Gaohe Automobile's rise again. No matter what the subsequent results are, everyone is moved by the tenacity of Chinese entrepreneurs in Ding Lei. The competition among Chinese automobile brands will also bring more high-quality products to everyone.
