Jimu News Reporter Rong Yu
Spring Festival, the "eternal king" of the Chinese film market.
As of 5 pm on February 29, the box office in February 2024 has reached 11.08 billion yuan, ranking third in the single-month box office list in Chinese film history, second only to February 2021 (12.27 billion yuan) and February 2019 month (11.16 billion yuan). While
achieved good results at the box office in a single month, several major contributors to the film market also achieved success in February this year: the box office of " Hot and Spicy " and " Speeding Life 2" both exceeded the 3 billion yuan mark, respectively. Ranked 16th and 18th on the box office list of Chinese film history, ": Reversal of Time and Space" became the runner-up on the box office list of animated films in Chinese film history with the best result of the series (1.838 billion yuan).
"Article 20" has great stamina
Due to the existence of the Spring Festival period, the "harvest" of the film market in February this year was very gratifying. Although the Spring Festival period ended on February 17, its film supply is still 2 The most important "ration" for the film market in late October.
As of February 29, there are three films in the movie market this month: "Hot", "Flying Life 2" and " Article 20 ". The box office has exceeded 2 billion yuan. Among them, Jia Ling directed and starred in the Spring Festival movie The screen-dominating movie "Hot and Spicy" undoubtedly topped the monthly box office with 3.33 billion yuan. The racing-themed movie "Flying Life 2", a collaboration between Han Han and Shen Teng, ranked first with 3.13 billion yuan. It temporarily ranked second and became director Han Han's best-selling work to date.
It is worth mentioning that during the Spring Festival, "Article 20", whose various data were suppressed by "Hot and Spicy" and "Flying Life 2", has gained momentum after the holiday and continues to overtake it. It has been for 10 consecutive days. Winning the single-day box office champion and single-day movie attendance champion, the total box office has reached 2.15 billion yuan.
As the first domestic film to focus on the theme of "justifiable defense", "Article 20" directed by Zhang Yimou uses comedy to tell the process of the rule of law under the torrent of the times. It has been evaluated as the most realistic "conscience work" during this year's Spring Festival. The continuous likes from the official account of the Supreme People's Procuratorate, Luo Xiang, a professor at China University of Political Science and Law, and the "tap water" publicity from movie fans have given "Article 20" full stamina and become the "leader" of the film market in late February. In the past In the past 10 days, "Article 20"'s single-day box office share even reached 36.5% at its peak. In addition to achieving high box office together with
, the top three box office performers during this year’s Spring Festival have also withstood the test of audience satisfaction. After more than half a month of accumulation, the Douban scores of "Hot and Spicy", "Flying Life 2" and "Article 20" have stabilized at 7.8, 7.7 and 7.6 respectively, and are considered by the industry to have the "best reputation" The first Spring Festival stall”.
Although the achievements of Jia Ling, Han Han, and Zhang Yimou are dazzling, some of the "military medals" in the February film market should also be given to "Xiong Da, Xiong Er, and Bald Qiang." Since its release on the first day of the Lunar New Year, the animated film "Bear Bears: Reversing Time and Space" has stayed away from "disputes" and quietly "made a fortune" in a low-key manner. It has not only become the highest-grossing movie in the "Bear Bears" series, but also successfully surpassed Last year's summer hit "Chang'an 30,000 Miles" became the runner-up in the box office list of animated films in Chinese film history, second only to "The Insurmountable Mountain" "Nezha: The Devil Boy Comes into the World" (5.035 billion yuan).
Many netizens also realized that from the perspective of input and output, the people who made the most comfortable money during the Spring Festival this year were not Jia Ling or Han Han, but "Xiong Da, Xiong Er and Bald Qiang."
Still "rich" in the Spring Festival stalls
Third-party statistics show that among the above four "heroes" of the Spring Festival stalls and the "big brother" of last year's Lunar New Year stalls, the annual meeting cannot be stopped! "," and other films, as of 5 p.m. on February 29, the monthly box office in February this year has approached 11.1 billion yuan, firmly ranking third in the single-month box office list in Chinese film history, only a few thousand away from the second place. A difference of 10,000 yuan.
What is more noteworthy is that among the current top ten monthly box office lists in Chinese film history, the ones ranked first to sixth all include the Spring Festival period. Among them, the best single-month box office performance is in February 2021.That month, films such as "Hello, Li Huanying", " Chinatown Detective 3", "Assassination of Novelists", " Bears·Wild Continent " and other films were simultaneously released in the February Spring Festival. While stimulating the market, they also contributed to Chinese films. Two super box-office blockbusters that conquered the audience with local creations: "Hello, Li Huanying" ranked 3rd in the box office list of Chinese film history and "Detective Chinatown 3" ranked 7th in the box office list of Chinese film history.
From the perspective of big data, the Spring Festival period has undoubtedly become the most "rich" period in the Chinese film market. This also means that the Spring Festival period will continue to become a "must-have" for major new films. In the face of increasing With fierce competition, the "canceled TV series" appearing in the Spring Festival in 2024 may not be an isolated case.
Judging from the current feedback from netizens, the first blockbuster movie in the March movie market is likely to be "Get Rid of Three Evils in a Week " directed by Hong Kong director Huang Jingfu and starring the famous Taiwanese actor Ethan Ruan . The film quotes the allusion of "Zhou Chu eliminates three evils" and tells the story of a wanted criminal who did an astonishing act at the end of his life. Recently, the film was screened in many cities across the country and received a lot of praise. The Douban score soared to 8.4 points, successfully whetting the "appetite" of many viewers and raising expectations for the film's official release on March 1. value.
(Picture source: public information from the film company)
(Source: Jimu News)
