Beijing People's Art Theater's "Treasure of the Town" "Teahouse" will appear again at the Capital Theater on the evening of February 22. Different from previous performances of "Tea House", due to the real-name ticket purchase policy, there were almost no "scalpers" outside the theater. In conjunction with the Year of the Dragon decoration, there was a quiet and peaceful atmosphere inside and outside the Capital Theater.
In the past, when a popular play like "Teahouse" was performed, "scalpers" would strike up a conversation on the entire street from Wangfujing to the Art Museum, and the ticket prices would be doubled at will. In order to solve the problem that has persisted for many years, the Beijing People's Art Festival has taken a heavy blow. This round of "Teahouse" performances will use real-name ticket sales and real-name admission, and may not be given away for resale. To this end, Renyi has upgraded its ticketing system. On the day of ticketing on February 5, audiences will need to add the performer's personal information when purchasing tickets in order to verify admission.
Since this round of "Teahouse" uses electronic tickets, there is no need to collect paper tickets. Audiences only need to swipe their ID cards to enter the venue that night. Both the box office and the ticket gate are more orderly and efficient, and identity verification can be completed in a few seconds. . Audiences who need to keep a souvenir of their performance can receive paper commemorative tickets during the intermission.
The success of this attempt has enhanced the confidence of Renyi, not only standardizing the surrounding order, but also meeting the expectations of allowing more audiences to encounter drama classics. In the future, Beijing People's Art Theater's popular stage plays may all use real-name ticket sales to meet the needs of more audiences.
Text/Beijing Youth Daily Reporter Guo Jia
Photography/Beijing Youth Daily Reporter Chai Cheng
Editor/Qiao Ying
