The ideal is very plump, but the reality is very skinny! The originally highly anticipated seed contestant "Mr. Red Carpet" has now become the most profitable movie during the Spring Festival this year! According to official data, this movie cost nearly 260 million. As a result, the box office started to fail on the third day of release. On the fourth day, the single-day box office dropped to 4.64 million. Moreover, the movie's reputation was also the lowest in the same period. This performance is simply disappointing. It's unbelievable. What is even more surprising is that this upstart at the box office was crushed by Jia Ling 's " Hot and Spicy ". What on earth is going on?
1. Plot: The Hollow Behind the Gorgeous Packaging
The movie "Mr. Red Carpet" is adapted from 999 real events in the entertainment industry, and has many industry leaders such as Andy Lau and Ning Hao sitting in. It has strength and gimmicks. Originally had high hopes. The change of the film's title seemed to symbolize ambitions for the film market, but the results were disappointing.
No matter the plot, character creation or plot development, it failed to really attract the audience. The story is about a star's professional and personal life, but the presentation is bland and boring. The routine lacks novelty, is glossy on the surface but hollow on the inside, making it difficult for the audience to resonate with it.
2. Actor performance: The star cast failed to support the entire work
Even if Andy Lau starred in the lead, "Mr. Red Carpet" could not save itself. Although Andy Lau has always been known for his strength and reputation, his performance in the film failed to receive the praise he deserved.
Perhaps it is a problem with the script and character settings, but the overall performance did not meet the expected level. In addition, "Mr. Red Carpet" brings together many powerful actors, but the director cannot improve the overall atmosphere.
3. Box Office: Cliff-like Fall and the Appearance of the Shocker
The single-day box office dropped to 4.64 million. Such a figure is simply adding insult to injury for a movie with an investment of 260 million. What's even more embarrassing is that it was crushed by "Hot" starring Jia Ling. As of 18:00 on February 15 ("Hot" total box office exceeded 2.221 billion, while "Mr. Red Carpet" still stayed at the box office 76 million or so), and the film studio’s split was as low as about 27 million, which can be said to be a total loss! This kind of performance really makes people lament that the film and television market is really unpredictable.
As for "Mr. Red Carpet", considering its high production cost, the producer may have misjudged the market to a certain extent at the beginning, or may have paid too much attention to the packaging and star lineup, but ignored the importance of the script and director. sex. At the same time, objectively speaking, audiences are becoming more picky about film quality and have a higher pursuit of movie-watching experience.
To sum up, this "Mr. Red Carpet", which was created with high cost, encountered an unprecedented box office failure. This also reminds the entire industry that high investment does not mean high returns. Only by grasping the comprehensive factors of script, director, actor performance and market can we truly create an excellent film and television work. I believe that this failure will become a reflection for the film industry, and we look forward to more masterpieces emerging in the future to bring more exciting movie-watching experiences to the audience.
