The box office and word-of-mouth performance of "Bear Bears: Reversal of Time" (hereinafter referred to as "Reversal of Time") are both unexpected and reasonable.
As a family-friendly animated film, "Reversal of Time" has firmly secured its third place in this year's Spring Festival schedule since its premiere. This is the audience's full affirmation of the film and the film's producers are deeply involved in this genre of film. Years later, the results came naturally. "Reverse Time and Space" maximizes the common denominator of the audience. The target audience is no longer just children, but movie audiences of all ages.
"Reverse Time and Space" poster
Compared with the previous "Bear Bears" series of movies, "Reversal of Time and Space" is undoubtedly more open-minded and no longer restricts the story to the limited scope of the animated series. The "social animal" Bald Qiang is naturally more relevant to the aspirations of young audiences who have grown up watching animated series and the first nine major movies and have begun to enter adulthood.
Children are always irresistible to animated movies. However, if the audience who "reluctantly" accompanied their children to the cinema found the movie "oh, it's good," the screenwriters of "Reverse Time and Space" have obviously put more effort into it. "Reverse Time and Space" is the most narratively ambitious and complex film in the "Bear Bears" series, completely getting rid of the inherent image of "youthful".
Bald Qiang's new identity setting is fashionable and down-to-earth
Thanks to the rapid progress of China's film industrialization, "Reverse Time and Space" has not lost to the general level of international mainstream film producers in terms of special effects and picture quality. The complexity and variety of the scenes make it enjoyable for the audience. The sophistication and sophistication of character modeling is no longer like that of the early "Bear Bears" series of movies, which had a "plastic feel" that made the audience laugh.
In fact, the animation series on the small screen and the animated movies on the big screen are not just as simple as scaling up. Movies have higher requirements for the texture of the picture and the richness of the picture. The visual impact provided by "Reverse Time and Space" is theme park-style, and it complements and achieves each other's success with Fantawild's prosperous theme park.
The landscaping of "Reverse Time and Space" is second to none among domestic cartoons
"Deja vu" is a common feeling and confusion experienced by viewers when watching movies. "Reverse Time and Space" is a mashup of time-travel films and "superhero" films in terms of subject matter. It is inevitable that there will be similarities in the narrative structure and plot of films of the same type. But there is no need to have preconceptions about the film or be critical of it.
The story of "Reversal of Time and Space" is smooth and harmonious, although it may be a little too complex for young audiences to understand - this is a challenge that movies for audiences of all ages often have difficulty balancing, and it is also a challenge that remains. Give adult audiences and children the opportunity to communicate about the plot. "Reverse Time and Space" provides high-quality parent-child interaction scenes.
"Reverse Time and Space" is a mash-up of time-travel movies and "superhero" films.
Audiences are tired of being preached to in the cinema, but "Reversal of Time and Space"'s "chicken soup" about life choices is sincere and does not appear superficial or perfunctory. Popular movies are always close to the pulse of the times and the mood of the audience. "Reverse Time and Space" still retains simplicity and authenticity behind the colorful colors that dazzle the audience. Therefore, the choices made by the characters in the movie are not just for the plot, but have their own logic.
Coincidentally, the top three box office movies during the Spring Festival all have the meaning of "talking about life" with the audience to a certain extent: " is hot and hot, " is about self-identity and self-realization, and " Flying Speed" "Life 2" is the reconciliation and relief of middle-aged people, while "Reversal of Time and Space" is more suitable for small and young audiences to "burn" and "bet". The three movies cover the age range of young, young and middle-aged, forming a rich viewing sequence of the same period.
However, while "Reversal of Time" is soaring at the box office, the future of the series of films is not always smooth. The challenges left to the creative side are still considerable.
In essence, the "Bear Bears" series of movies have become estranged from the cartoon series, and they are "fan" movies that only retain the appearance of the characters and some of their personality attributes. As the saying goes, success or failure is also a failure. The "Bear Bear" series of movies can certainly break away from the narrative framework of cartoon series and start over with a new plot every time. However, the interactive relationship of the "Iron Triangle" will inevitably be gradually diluted by the continuous introduction of new characters. The marginalized tendency of Xiong Da and Xiong Er in the plot scenes of "Reverse Time and Space" has already been seen in the previous "Bear Bears" movies. This series started to develop more and more into "Bald Qiang and his friends". How to better utilize the narrative potential of Bear Big Bear II's characters will test the film's overall control over the "Bear Infested" universe in the future.
Bear Big Bear II has gradually become marginalized in the "Bear Bears" movie series.
Most viewers are not aware that there are two animated films during the Spring Festival period, " Eight", whose schedule and box office are so low that they can be ignored. Ring of the Canopy Lower Realm " and "Huang Pi: The God of Wealth Cat Descending from Heaven ". "Invincible" is a kind of loneliness. The "invincibility" of "Reverse Time and Space" is due to the factor of transcendent strength, but also the reason why the market potential of domestic animated films for all ages has not been fully exploited.
The "Bear Bears" series of movies have gone through a decade of itch and made a good start for the next decade. In reality, time and space are irreversible, but the future can be achieved through struggle. I hope that domestic animated films will remain strong and become more and more outstanding.
"Reversal of Time and Space" stills
