The competition in the 2024 Spring Festival movie market is extremely fierce, with major films debuting one after another, striving to achieve good results at the box office.
In this fierce competition, " Article 20 " directed by Zhang Yimou seems to be the first to show its decline, while Jia Ling's new film " Hot Hot " counterattacked and became the current trend. One of the hottest videos.
As a well-known director, Zhang Yimou's works have always attracted much attention. But this time his new film "Article 20" failed to hit the box office as expected. After the
film was released, it received a poor reputation, and audiences generally gave the film low evaluations. The proportion of the box office is far lower than the proportion of scheduled films, making it the most serious new film in the Spring Festival stalls.
This phenomenon shows that Article 20 is not performing satisfactorily in the market and seems to be in trouble.
At the same time, Jia Ling's new film "Hot and Spicy" has shown strong momentum. This film has an inspirational theme and tells the story of a fat girl who reinvents herself through boxing.
Jia Ling not only successfully lost weight in the film, but also showed outstanding acting and directing talents. The film's publicity strategy was also very successful. Through the promotion point of Jia Ling's weight loss, it successfully attracted the public's attention and triggered widespread concern and discussion.
The release of "Hot and Spicy" has undoubtedly injected new vitality into the Spring Festival movie market. The film's inspirational themes and touching emotional clues deeply touched the hearts of the audience and aroused strong resonance.
Many viewers said after watching the movie that the movie made them feel the hope and courage of life and gave them the motivation to move forward.
At the same time, Jia Ling's outstanding performance also added a lot to the film, allowing the audience to see her unlimited potential as an actor and director.
As word-of-mouth continues to grow, the box office performance of "Hot and Spicy" has also soared. The film's attendance rate has increased significantly, and its total box office has surpassed other films of the same period.
In addition, the Douban score of "Hot and Spicy" is also rising, becoming a high-profile dark horse in the Spring Festival.
Of course, the battle for the Spring Festival championship is far from over. In addition to "It's Hot", other films are also constantly trying to gain market share.
As a highly anticipated comedy film, " Flying Life 2" is also very powerful. Shen Teng's comedy appeal cannot be underestimated, and his performance in the film was also highly praised.
If you look at the quality of the film alone, "Flying Life 2" is undoubtedly more outstanding, but unfortunately Jia Ling worked too hard this time, and the 100-pound weight loss technique is indeed more attractive.
What is certain is that the strong counterattack of "Hot and Spicy" has made this competition more suspenseful. Who will have the last laugh depends on the audience voting at the box office.
However, judging from the current trend, "Hot and Spicy" has become the strongest dark horse this year. If it can continue to maintain its strong momentum, then it is likely to be the champion of this year’s Spring Festival.
The movie market during the Spring Festival in 2024 will show unprecedented prosperity. Major films, you sing and I appear, presenting a wonderful visual feast to the audience.
Although "Article 20" is the first to fall behind, Zhang Yimou's talent and strength are still worth looking forward to him continuing to shine in future works.
The counterattack of "Hot and Spicy" allows us to see Jia Ling's rise as a new generation director and actor. Her talent and hard work brought more surprises and touches to the audience.
A sketch actor crossed over to become a director, and she actually used her strength to crush all the Spring Festival blockbusters and major directors. Jia Ling is really amazing.
If "Hot and Spicy" wins the championship this year, coupled with her last film "Hello, Li Huanying", it is no exaggeration to say that Jia Ling is a god in the director world. Jia Ling understands how to understand people's hearts.
