"She may single-handedly boost the development of the entire Japanese economy in just 4 days." CNN said on the 7th that American singer "Taylor Swift" will tour from the 7th to the 10th. Held at the Tokyo Dome, it caused a sensation in Japan.
Eto (transliteration), a part-time lecturer at Tokyo City University, said that Swift’s economic impact on Japan is greater than other artists coming to Japan and most Japanese artists. Her concert is expected to bring up to 34.1 billion yen (approximately) to Japan. (combined 1.65 billion yuan), this figure does not even include the impact of foreign fans coming to Japan. He said the tour is Japan's largest ever music event and its economic impact is expected to be greater than that of Fuji Rock Festival, one of Japan's largest music festivals. The Fuji Rock Music Festival generated approximately 20 billion yen (approximately 960 million yuan) in revenue last year. Richard Clark, an analyst at
investment firm Bernstein, said some U.S. towns saw revenue increases of up to 95% when hosting Taylor Swift concerts, while Tokyo could see revenue increase by about 25% per night. (Liu Ming) ▲
