On January 29, Douyin announced that it has reached an exclusive cooperation with Stephen Chow on high-quality micro-short dramas. The two parties will jointly develop and operate the "9527 Theater". The first season of the first high-quality micro-short drama "Golden Pig and Jade Leaves" is expected to be released in May this year. Yue is online on Douyin.
Douyin teamed up with Stephen Chow to launch a high-quality micro-short drama cooperation project "9527 Theater"
Stephen Chow said, "Short dramas are a rapidly developing field of technological innovation and media innovation in recent years. This time, we will collaborate with Douyin on short dramas Theater, hoping to bring more joy to the audience. I am looking forward to this new attempt, everyone will support it." It is understood that through cooperation with Douyin, Stephen Chow, as a initiator, jointly unites outstanding young creators, based on The Douyin account of "Director Stephen Chow's Works" directly creates content for users. The relevant person in charge of
Douyin said that Douyin continues to promote the exploration of high-quality micro-short dramas, and one of its important paths is to create benchmark works. This time, it cooperates with director Stephen Chow, hoping to use the new genre and new grammar of micro-short dramas to explore multiple themes. Innovative creation of content.
The name "9527 Theater" comes from the "9527" stalk that has appeared many times in Stephen Chow's works. In the movie "Tang Bohu Spots Autumn Fragrance", the number of Tang Bohu played by Stephen Chow who sneaks into Washington as a servant is "9527" .
It is reported that the first batch of works of "9527 Theater" are already in production. The first work "Golden Pig and Jade Leaf" is produced by Stephen Chow, supervised by Yi Xiaoxing, and starred by A-list actresses. The first season is expected to be released this year Meet the audience in May. The film aims to make the audience laugh easily, relieve fatigue, relax and be active, so that they can face life with a more uplifted spirit.
Previously, Douyin released the high-quality micro-short drama "Chenxing Project", hoping to provide financial and traffic support to give micro-short drama creators across the industry greater creative space, and continue to optimize products and services so that good works can gain more traffic and revenue. In the next year, Douyin will join forces with famous actors and directors to continue to explore the creation and innovation of micro-short dramas, and try long- and short-form interactions to give classic film and television IPs greater vitality.
Xiaoxiang Morning News reporter Cao Wei
