January hasn’t even ended yet, and a movie has already reserved its spot as “one of the worst movies of 2024.”
html On January 20, the movie version of "花千 Bone" starring Chen Duling and Li Chengbin accounted for 11.5% of the high-ranking films and 10% of the prime screenings. As a result, the box office on the first day of release was only 3 million, and in one week Later, it was difficult to break through 5 million. Before it was released, nearly 50,000 people wanted to see it. After it was released, the number of people who wanted to see it dropped to just over a thousand.professional software predicts that the total box office of this film will not exceed 8 million. This achievement can be said to be unbeatable in today's film industry.
[1] Why did you decide to remake
Logically speaking, it shouldn't be, "a broken ship has three pounds of nails", not to mention the big IP of "A Thousand Bones of Flowers", not only supported by fans of the original work, but also Zhao Liying's version A piece of raw jade is in front.
However, you can not believe anything, but you can't help but believe in the audience's word of mouth. With a score of 3.6, the movie fans who walked into the theater to buy the movie this time are indeed carrying the burden for us, and they have to say "Thank you for your hard work" no matter what.
failed at the box office and its reputation plummeted. Director Zhang Chaoli had to come forward to explain. He said with tears that four years of hard work had not been rewarded. "I know it is not ideal. It is very unexpected. I feel very guilty and feel sorry for our production." movie."
Yes, you read it correctly. The director did not apologize to the audience, he only felt sorry for the investors. But for some viewers who bought tickets and entered the theater, this was a mental injury suffered for their money. "An apology cannot make up for the psychological damage after watching the movie."
Soon, producer Tang Lijuan also came out to show her respect and published a long article, admitting that it was far from what was expected. She also talked about why she wanted to make a movie version of "A Thousand Bones of Flowers". She said that it was mainly to express the transformation and growth of women.
First, when the drama was being filmed, the drama team and Zhao Liying launched a charity event in Guangxi, where the filming took place, and the friendship was very complete.
Secondly, why not make a movie version when the drama version is most popular? What she considered at that time was that works with the same plot would not bring much meaning to the audience. I decided to take a photo version because it gave me some different creative ideas. As for the new lineup, it mainly stars Zhao Liying, Huo Jianhua, , etc. The schedule is too busy and it is difficult to arrange the reorganization.
Thirdly, because of the success of the drama version, it has brought a certain degree of tourism consumption trend to Guangxi, where it was filmed. However, there were not many scenes left at the beginning, causing the advertising effect to weaken year by year. Therefore, by launching the film version, I also hope to contribute a small amount to the local tourism industry.
Fourthly, while filming the drama version in Guangxi in 2014, I met two girls with "a thousand-bone physique". After 10 years, these two girls both graduated from prestigious universities. They used their inner strength to achieve a counterattack. It is this attention and love that led the director and the creative team to determine the theme of this film: the transformation and growth of women.
【二】What’s wrong with the movie version
With the director’s apology and the producer’s explanation, after this operation, the popularity has reached the top, but the netizens scolded them even harder and raised questions one after another. The box office was so low. Tragic, why haven’t you realized the problem?
First, it is a matter of casting. I don’t have the money to bring back the original team, I understand. However, the aesthetics of the new lineup have collapsed, and the casting selection is hard to explain. When the trailer was released before
, everyone was not optimistic about this film. The main reason is that the styling inside is really too cool, and the whole configuration is only at the level of Internet majors. Among the actors, except for Chen Duling, Mao Zijun are more famous , several others cannot be named.
Zhao Liying's version of the small bones should be cute and cute, even if they are darkened, they can still create a sense of contrast. The movie version used Chen Duling's exquisitely edited photos to trick everyone into the cinema.
Chen Duling has been in the limelight in the past two years, but this film was filmed 4 years ago. At that time, she was still in the stage of practicing her acting skills. The dull face, the frown, and the Sichuan lines on the head cannot be saved with high-intensity microdermabrasion technology.
Bai Zihua’s character is even more careless about the life and death of the audience. Huo Jianhua's version has a relaxed and broken feel, elegance and gentleness.
Li Chengbin’s retouched photo, except that the costume headgear feels a bit tight, the rest is acceptable. But he still showed his true colors after tricking the audience into the theater. With his raised brow bones and big nose, he looks like a villain with his hanging eyes. There is no emotion in holding the heroine around in circles.
The role of Sha Qian Mo is very important in the whole play. It needs to be both feminine and domineering, and the drama version of Sha Qian Mo has this flavor.
reached the movie version, but became a sloppy tramp. I don’t know if this crew is really poor or really stingy, they don’t even want to buy a good wig. A rough-skinned, foot-picking man, how could you let Hua Qiangu say "Kill my sister"?
has such a starring role, needless to say the supporting roles. Dirty makeup, each one more sloppy than the other. The creation of characters has also become different. Netizens called this a cosplay movie, which is not an exaggeration at all.
The second problem is the special effects. Paired with the special effects like this Balala little devil, everyone can dream back to ten years ago together.
Even the sixth princess of CCTV couldn’t help but talk about it. Is the movie version of "A Thousand Bones of Flowers" really "the worst at the beginning of the year"? The host gave the answer directly, "I think it's the worst one to start the year."
Third, the plot problem. The movie compressed the plot of 58 episodes into 97 minutes, but it was not willing to polish the script properly. It copied a little bit here and picked a little bit there, which made the story development too blunt and the overall plot seemed very rushed.
For example, one second, Bai Zihua was poisoned and went crazy, and the next second, Hua Qiangu found a way to help him; for another example, Hua Qiangu didn't know what tears were since she was a child, and when she finally shed tears, she just shed them. Touch and immediately go to the next progress. After swallowing the jujube in one gulp, there is no time to expand every point.
Fourth, the subject matter. The original version of the drama was popular because, in addition to the acting skills of all the cast members, it also had a fresh theme.
But now, the drama version of the fairy tale master-apprentice love theme has become a waste of time, and netizens are not stupid. There is really no need to go to the cinema and spend money to watch the official version of it, which is an expired meal.
has repeated themes and plots, such as "Carry Love to the End", "Twinkle Twinkle Star", "Want to See You", "Three Lives Three Worlds Ten Miles of Peach Blossom", "Why Shengxiao Silence" and "Zhu Xian", all are drama versions in Before, I had preconceived impressions, and I always felt that watching the movie version was almost boring, and I was tired of aesthetics. "Many IPs are very backward from the core. There is really no need to make such a movie."
This abuse and loss was originally avoidable. The drama version of "A Thousand Bones of Flowers" has become a classic. If a group of new people are brought back and put in a new shell, how can it be surpassed in ratings? As netizens commented, "The acting skills are non-existent, the appearance is fictitious, and the fans are tough-talking."
It is estimated that the filmmakers are so clever that they coaxed investors to place bets, and everyone wants to squeeze out the remaining value of this IP. The film was co-produced by nine companies, each with one representative and one opinion, and it ended up being an unpalatable stew.
It is said that when the film project was first established, they were thinking about taking the traffic route and wanted to invite Shuangzi to act. Later, fans boycotted it, so they found Chen Duling out of desperation. After learning about this material, some netizens couldn't help but sigh, "Shuangzi, you should thank the talcum powder for tearing it up for you."
[3] Chen Duling becomes the scapegoat
In this embarrassing situation, some opponents jumped out and ridiculed Chen Duling unscrupulously, saying that she was "box office poison" or something like that. To be honest, for this combination, even if Zhao Liying were to play the role, her eyes would be black.
But what surprised many netizens was that Zhao Liying also came to support and specifically mentioned the producer Tang Lijun. But in fact, after a closer look, Zhao Liying's gratitude and help are not surprising at all.
The conflict between Zhao Liying and her former agent He Ru intensified in the drama "A Thousand Bones of Flowers".At that time, Tang Lijun first contacted Heru, but was rejected. In the end, Tang Lijun bypassed Heru and guarded Zhao Liying on the set of "The Wife's Secret" before finalizing the cooperation. After leaving Heru, Zhao Liying's agent was also replaced by Zhang Yuejia.
In June 2015, the drama version of "A Thousand Bones of Flowers" was released. With an average ratings of 2.213%, it broke the mainland weekly drama ratings record, won the single-day ratings championship for 29 consecutive times, and became the runner-up in the mainland's annual ratings.
In addition, the drama also broke the record for the number of online broadcasts of a mainland TV series in a single day with more than 400 million views in a single day, becoming the first TV series to exceed 20 billion views. Zhao Liying and Huo Jianhua are still the "Ancient Idols" in the minds of many viewers.
Zhao Liying has become one of the 85 most popular actresses with her role as "Flower Thousand Bones". She has been nominated for the Magnolia Award for Best Actress, the Golden Eagle Award for Audience Favorite Actress, and the Huading Award for Best Actress in a Chinese Costume TV Series. .
So Zhao Liying should return this favor no matter what. If it hadn't been for "A Thousand Bones of Flowers", it would have been a few years later for her to become a hit. She might even have missed the opportunity and sunk into the sea like a wave. There are too many newcomers in domestic entertainment, and this opportunity is a different destiny.
In the past few years, the film crew also waited for Chen Duling to accumulate some fame before raising the idea of releasing it. It's a pity that Chen Duling is not Xiao Zhan, so he doesn't have this life. It was released for 8 days and the box office was less than 6 million.
On the other hand, Xiao Zhan, after the popularity of "Chen Qing Ling", directly promoted the movie version of "Zhu Xian", with a cost of 50 million, and a box office of 400 million.
The total cost of the film "A Thousand Bones of Flowers" is around 100 million. Looking at the box office trend, it is now estimated that only 7 million can be recovered. You can still hear a sound when you throw a stone into the water. This time, "Flower Thousand Bones" not only lost all your pants, but also got scolded. A double blow is a fact.
Therefore, it is not surprising that the director wants to apologize. An apology, if it can make up for the loss of hundreds of millions, then this wave is actually quite worth it.
Today’s audiences are not stupid. Whether a movie is worth watching depends on the quality of the movie itself. The quality of "A Thousand Bones of Flowers" is obviously not up to par, which is why even the Sixth Princess, who always speaks well of domestic films, couldn't help but complain about it.
It can be said that from the release of the movie to the present, almost no party has benefited, the investors have suffered losses, the reputation of the actors has been ruined, and the eyes of the audience have been "polluted".
According to feedback from viewers who have seen it, this film is passable due to the acting skills of Chen Duling and Mao Zijun. As a result, the situation has overturned, and Chen Duling has to shoulder all the blame. Before the film is released, she is still waiting to become a hit. In the current situation, her value may be discounted again.