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The superposition of a series of factors This makes the 2024 F1 Chinese Grand Prix extremely popular, causing a situation where it is hard to get a ticket.
While many fans failed to buy tickets, some netizens recently said that the crash of the official ticketing software caused everyone inconvenience when buying tickets. In this regard, a reporter from The Paper interviewed Shanghai Jiushi Smart Sports Co., Ltd. Deputy General Manager Huang Jiezhi asked him to give his response and interpretation on the ticket sales of this year’s event.
f1 Shanghai station.
"The biggest change this year is the full use of electronic tickets. Everyone buys tickets through the Jiushi Sports app with real names. We opened the tickets at 8pm on January 9th. They were basically sold out within an hour, almost exceeding the number of tickets." 90% of the total, there are still some remaining tickets, but they are mainly tickets for Friday (non-main game)."
Huang Jiezhi admitted that ticket sales were booming this year. In fact, before the official ticket opening, Jiushi had already foreseen that there would be too much money. "We opened official ticket reservations almost a week before the ticketing on the 9th, and observed that the reservation situation is very hot..."
official data shows that the overall number of reservations exceeds three times the total inventory of ticketing products, The reservation status of some popular tickets is particularly high. The reservation status of the grass stand is 15 times its inventory, and the reservation status of the three-day package or single-day Sunday game exceeds the inventory at the highest level by 10 times.
Under such circumstances, Jiushi also made corresponding response plans. Considering that the server would be under huge pressure by then, it expanded and tested the capacity at twice the peak traffic peak of the Jiushi Sports app in the past.
When the tickets were officially sold at 8 pm on January 9, more than 10 times the number of reservations were poured into the Jiushi Sports app to purchase tickets at the same time. The number of people hit a record high, and the number of pv (web page views) alone was several With a value of tens of millions, it is basically at the same level as the ticket purchase traffic for concerts held by top entertainment stars.
In view of this, in order to ensure the stable operation of the system, current limiting measures were taken at that time.
Zhou Guanyu will return to his hometown Shanghai to compete.
Huang Jiezhi told The Paper: "This approach will ensure that most users can place orders and pay within the first 15 minutes, but it will also cause some users to experience lags. But after 15 minutes, all users will be able to place orders and pay." All logged-in users can operate smoothly."
Therefore, the "system crash" is not a fact. It is limited to the first 15 minutes of the intensive "ticket grabbing" period. Some users' ticket purchasing experience was affected due to traffic restrictions.
It is worth mentioning that traffic limiting is not a rare operation. In the past, major platforms would take such measures to ensure the orderly advancement of overall services during highly traffic-intensive windows such as the Double Eleven shopping festival and celebrity concert ticketing. During the entire process of F1 invoicing, the system was always in working condition, and there was no stagnation caused by a system crash.
Of course, Jiushi Sports understands the negative emotions of some netizens. Huang Jiezhi said that this will urge us to better optimize services in the future, and promised the majority of fans, "Jiushi Sports can give a guarantee to the majority of users. We can do better in this regard in the future and provide everyone with the best ticket purchasing experience."
In fact, as a new product, the Jiushi Sports app has been online for less than a year, and the first ticket issuance is for 2022. CBA Shanghai Sharks games, and later took on the ticket sales of Chinese Super League Shanghai Shenhua.
In Huang Jiezhi’s introduction, the Chinese Super League Shencheng Derby ticket sales also experienced traffic restrictions. “There was about 5 minutes after the ticket was issued because of the traffic restrictions, which caused some fans to lag in purchasing tickets. After 5 minutes, everything was restored. Normal."
contacted the current F1 ticket sales. The traffic is about dozens of times that of the Chinese Super League Shanghai Derby. You can imagine the difficulty.
It is worth mentioning that from purchasing paper tickets offline in the past to purchasing electronic tickets online through the app, this is a process of upgrading the viewing experience, and it also effectively eliminates the "scalper chaos" that existed in the past.
In addition, the app also intercepted 100,000 abnormal requests through anti-machine fraud technology to prevent scalpers from maliciously using machines to fraudulently scan tickets online.
