Abstract: Su Xin Business Festival 2024 was successfully held
On January 20, 2024, "Su Xin Business Festival 2024" was successfully held at the Chao Hotel in Sanlitun, Beijing. This grand ceremony was jointly sponsored by the New Species Research Institute, Finance Magazine, and Scenario Laboratory. The theme was "The Year of Emergence." New businesses are undergoing dramatic changes in the sudden change, and new species are "emerging" in the tremendous changes. The ceremony focuses on the explosion of the general artificial intelligence (AGI) industry that will be particularly eye-catching in 2023. Together with more than a dozen annual new business representatives, senior media people and experts from the New Species Research Institute, we will jointly understand and discuss the future with a cautious and optimistic attitude direction of business innovation.
Su Shengdian adheres to the insight perspective of "specialization, specialization and innovation", and always strives to go from the grand narrative to the micro spirit. This grand ceremony is divided into morning and afternoon special sessions. In the morning, Mr. Wu Bofan, director of the New Species Research Institute and business thinker, gave a closed private class on "New Business World View and Methodology" to more than 100 audiences; in the afternoon, it included "Specialized·Strategic Focus" There are four major theme chapters: "Fine·Technology Driven", "Special·Product Features" and "New·Category Creation", and awards for "Annual New Business Species" and "Future Financial Pioneer" were held. More than 300 experts, scholars, senior entrepreneurs and more than 800,000 online viewers jointly cleared away the fog before the formation of the new order and witnessed the innovation trends in China's business field.
"Su New Business Festival 2024" was hosted by He Gang, editor-in-chief of Caijing magazine, co-producer and editor-in-chief of the Chinese version of Harvard Business Review, and expert at the New Species Research Institute, and Wu Sheng, founder of Scenario Lab and expert at the New Species Research Institute The opening ceremony was hosted by two teachers, and three new experts who joined the New Species Research Institute were introduced: Liu Ren, founder of "Unknown Book Club" and founder of donews, Chen Tong, president of Yidian Information, author of the "Detailed Talk" series, and "Turrent Era" The person in charge is Li Xiang.
Mr. Wu Bofan, director of the New Species Research Institute and business thinker, gave the opening speech. He proposed: "The history of human civilization is a history of the creation of new species. Whoever can create new species, who can ally with new species, whoever can Gain a competitive advantage and thrive. In today's animistic era, new species that can be successful must be able to identify intentions, create connections, and even be able to 'dictate' to people."
1 "Specialized·Strategic Focus"
Year of Emergence , strategic focus must face the ultimate spirit and concrete life at the same time.
In the first chapter "Specialization·Strategic Focus", Liang Ning, a well-known product person and independent business researcher, gave a keynote speech on "Growth Framework for an Intelligent World"
. She first interpreted the growth framework and proposed that enterprises should first distinguish between business and Strategy, business discusses numbers, strategy discusses location, location determines resources, and business is the realization of resources. In the smart era, the sense of place depends on availability, sometimes space and resources, and will determine growth boundaries. In addition, she emphasizes the meaning and diversity of life. In addition to understanding the changes in business rules, only by understanding yourself better can you feel at ease.
Cao Dongjie, CEO of Mengshi Technology, gave a keynote speech titled "Mengshi Creates the Evolution of New Cross-Country Species". He said that new species are not imagined out of thin air, but a combination of technological innovation and genetic inheritance. Technological progress has made travel life better. In the context of the dual-carbon strategy and smart travel, Chinese brands have the opportunity to accelerate overtaking on the new energy track. The Warrior has inherited the glory of Dongfeng as the number one brand of Chinese military vehicles, and independently developed off-road platforms, off-road power and off-road systems, striving to lead the new trend of luxury and intelligent Chinese off-road vehicles.
Then the annual new species tribute award was held. Xu Yan, a professor at the Hong Kong University of Science and Technology Business School, presented the annual smart life new species award to University Honor, usmile, and Fangtai. Jia Ke, the president of Xuanyuan and the editor-in-chief of "Automotive Business Review", presented the award to the warriors Technology, pateo Internet of Vehicles, and Horizon presented the annual smart travel new species award.
2 In the year when "Precision·Technology Driven"
emerged, technology drivers must find solutions in efficiency and temperature.
In the second chapter "Precision·Technology Driven", Xu Jiajia, Vice President of iFlytek and President of Antelope Industrial Internet Co., Ltd., gave a keynote speech titled "Industrial Model: The Core Engine of New Industrialization". He said that in 2023, the technological leap, rapid evolution and "intelligence emergence" of large cognitive models will bring new opportunities to solve the urgent needs of mankind. However, if general artificial intelligence wants to be implemented, it still faces three major challenges: reliability, industry and security. At present, the application exploration of the Antelope Industrial Internet large model combined with the industrial field includes: digital craftsman, generative BI, intelligent production operation management system, industrial vision, enterprise brain, etc.
Bai Ya, the founder and CEO of Youzan, gave a keynote speech titled "Changes in the SaaS Industry Under the Blessing of AI". He pointed out that currently, the problem faced by enterprise services is that 90% of the functions serve a small number of users and harass the majority of users; the more powerful the product, the higher the cost of individual production and research, and it continues to depreciate. When customers have no ideas and lack of talent, the more powerful the tool, the less useful it will be. Artificial intelligence can effectively solve these pain points, provide operational ideas based on user data and industry experience, and design convenience, execution, automatic tracking, and automatic attribution summary based on best practices.
Then the annual new species tribute award was held. Li Ya, founder and CEO of Humanistic Intelligence-Phoenix FM, presented the annual technological breakthrough new species award to Jingtai Technology, miraclevision fantasy intelligence, and the three-winged bird nesting design platform. "Unknown Book Society" 》Initiator and founder of donews, Liu Ren, presented the annual enterprise-level service new species award to Alipay, Didiguantong, and Get New Business School.
Next, Humanistic Intelligence - Li Ya, founder and CEO of Phoenix FM, and Ma Chunquan, founder and CEO of Hesi and director of the Joint Laboratory of Accounting Intelligent Applications of Peking University Institute of Information Technology, started a conceptual dialogue to discuss the role of finance in enterprises in the intelligent era. Changing roles. They mentioned that finance is actually a trickle to assist the realization of the company's strategic intentions. The intelligence of finance will allow the company's "brain" and "hands" to collaborate better, and agility will bring predictability and real-time. In the future, every business operator with initiative should be a financial person. They will master digital tools to serve financial accounting and financial decision-making.
After the knowledge feast of two chapters, Zhao Gening, deputy general manager of the Chinese version of Harvard Business Review and general manager of the Brand Center, presided over the "Second Future Financial Pioneers" award ceremony. 10 financial people, 5 financial teams and 15 companies The company won six awards: CFO of the Year, Financial Person of the Year, Financial Team of the Year, Model of the Year, New Talent of the Year and Innovation of the Year, in recognition of future financial pioneers who truly create value for the company and have a positive impact on the digital transformation and upgrading of finance.
In the roundtable dialogue, Wang Hailin, professor and doctoral supervisor of the School of Accountancy of Capital University of Economics and Business, Liang Peichao, financial director of Beijing Kangfu Technology Co., Ltd., and Liu Yunjing, cfo of Hangzhou Yanqu Information Technology Co., Ltd., discussed the impact of the new generation of information technology on the financial field. They believe that to deal with the new situation, financial personnel need to have revolutionary thinking and reserve more professional knowledge related to new technologies, and financial education methods also need to be transformed and upgraded.
3 In the year when "Special·Product Features"
emerged, product features must be the law of fusion of technology and user perspectives.
In the third chapter "Special Product Features", Li Xiang, the author of the "Detailed Talk" series and the host of "The Rapid Times", started a conceptual dialogue with Yu Hao, chairman and CEO of Zhumi Technology. They pointed out that the new generation of consumer companies represented by Zhumi Technology first aims to be the best in the world in technology, and at the same time, it is based on the global high-end market and has the ability to build global high-end brands. These companies’ technologies and products iterate faster, and their brands and cultures are deeply integrated. Wu Sheng, founder of
Scenario Laboratory and expert at the New Species Research Institute, had a conceptual dialogue with Zhang Chuanzong, founder and CEO of Si Shi Jiu Fang. They deeply analyzed the case of Si Shi Jiu Fang creating a new category of alcoholic beverages. They said that Si Shi Jiu Fang soon reconstructed the shopping mall for Maotai-flavor liquor and reshaped the alcohol consumption culture.By focusing on the two major scenarios of business and family and friends gatherings, we advocate a sharing culture of equal communication between everyone by drinking different amounts of the same drink, gathering a group of super users who love wine, love friends, and love life, and turn them into super partners. In the past, wine was a social and business currency, but in Sishijiufang, wine is the currency of entrepreneurship, the symbol of entrepreneurship, and the spirit of recognition.
In the subsequent annual new species tribute award ceremony, Li Xiang, the author of the "Detailed Talk" series and the director of "The Rapid Times", presented the annual new concept brand award to the box Chaowai|Young Power Center, Yuangu, and Sishijiufang , awarded annual new overseas enterprise awards to temu, Anke Innovation, Miniso, and AAC Technology.
4 "New·Category Creation" In the year when
emerged, category creation was at the intersection of business and life.
In the fourth chapter "New Category Creation", Situ Wencong, Chairman of u.group Group, gave a keynote speech titled "New Consumption Order of the New Generation". He pointed out that the current lifestyle, work and leisure methods of the post-95s and post-00s generation are completely different from those of their elders. The attitudes of young people focus on social interaction, entertainment and interests. If we look at life from the perspective of young people, many facilities and scenes should have changed. The opportunity for the future consumer market lies in creating social scenes with young people of the same generation. In order to improve the positioning of Beijing as an international consumer city, u.group has created the box, a youth power center, and carefully cultivated the consumption scenarios of young people aged 15 to 29.
In the subsequent annual New Species Tribute Awards session, Wu Bofan, director of the New Species Research Institute and business thinker, He Gang, editor-in-chief of "Finance" magazine, co-producer and editor-in-chief of the Chinese version of "Harvard Business Review", and expert of the New Species Research Institute, and the scene Wu Sheng, founder of the laboratory and expert at the New Species Research Institute, presented the annual new species award to Mixue Bingcheng, Zhumi Technology, and Antelope Industrial Large Model.
At the end of Su Shengdian, the hosts Mr. He Gang and Mr. Wu Sheng concluded: Global restructuring, market restructuring, industrial restructuring, and new business are undergoing tremendous changes in the restructuring. Why and who can emerge? Through the sharing of high information density and high energy in the afternoon, we can discover that new species emerge due to technological innovation, paradigm changes, and scene evolution. World business and economic history has always shown that great business innovations and new industrial miracles are born in chaotic times when everyone feels hopeless and cannot see the future. This is the case in the United States, Europe, and China will continue to be like this.
In 2024, the New Species Research Institute will also bring more exciting forums, courses and visiting activities, so stay tuned.
(Content source: Su New Business Festival 2024)
About "Su"
"Su" is a new business research institution jointly launched by Caijing magazine and Scenario Lab. In 2017, Su launched the annual "Su·New Business Ceremony" and released the annual list of new species. It led the industry to gain insight into the evolution of new species and witness the growth of new species with a high-level cognitive event. The New Species Research Institute was established in 2022, with business thinker Wu Bofan as its director, and the first batch of 24 experts joined. The establishment of the New Species Research Institute has become an important milestone in Su's development.
About the New Species Research Institute
The New Species Research Institute was established in 2022, with business thinker Wu Bofan as its dean. It brings together the most influential industry experts in China and is committed to discovering and researching strategically focused, technology-driven, distinctive, and category-creating products. new species. The first batch of expert group members consists of 24 people, including experts, scholars, investors, industry media, etc., to further normalize and achieve results in new species research.
