At seven o'clock in the evening on January 22, Shenzhen Nantou Ancient Town was bustling with activity.
A youthful, energetic and New Year's song and dance pop-up performance kicked off the launch of the 2024 "Dragon Walks the World with Spring Ode in the City" Shenzhen City Spring Festival Gala. At the same time, the main poster of this Spring Festival Gala has also been newly released.
Shenzhen City Spring Festival Gala will become a New Year custom in Shenzhen
Spring Festival is a traditional festival in China, and Spring Festival Gala at different levels has also become part of the traditional culture at all levels.
In addition to the CCTV Spring Festival Gala on New Year’s Eve every year, provincial and city-level Spring Festival Galas are also becoming the standard for the Spring Festival Gala atmosphere in various places. With the development of the city, more and more new Shenzhen residents have made their homes in Shenzhen and choose to stay in Shenzhen for the New Year. There are also more and more outsiders choosing to travel to Shenzhen for the New Year. The Shenzhen City Spring Festival Gala provides a cultural symbol of celebrating the Spring Festival in Shenzhen for people who come to Shenzhen and those who stay in Shenzhen to celebrate the New Year. It has also become a common expectation of Shenzhen citizens.
Shenzhen Radio, Film and Television Group went global with the first Shenzhen "Urban Spring Festival Gala IP" and joined hands with Chengdu Radio and Television Station to jointly create the 2024 cross-time and space open city Spring Festival Gala of "Dragon Walks the World and Chant of Spring in the City". The party will be broadcast live on February 8, 2024 (the 29th day of the twelfth lunar month) on Shenzhen Satellite TV, Chengdu Radio and Television Station, and major video network platforms.
"Open across time and space" Spring Festival Gala uses the city as the stage to drive cultural tourism craze
The biggest highlight of this Spring Festival Gala is the "open across time and space". The program production breaks through the limitations of the traditional party stage, innovatively uses the city as the stage, and selects two Representative landmarks and popular attractions in the city were used to produce and shoot programs such as singing and dancing, language, and intangible cultural heritage. Shenzhen chose Ruiyin, Happy Harbor, Jinwei Brewery, Talent Park, and Lotus Mountain. , Hongqiao Park and other city landmarks for shooting. Chengdu chose city landmarks and attractions such as the Tianfu Twin Towers, Yulin Folk Street, Dong'an Lake Universiade Stadium, World Science Fiction Convention venues, Wangjiang Tower Park, and Xiling Snow Mountain for filming, so that exquisite cultural performances can be skillfully integrated into the urban landscape, allowing Exquisite theatrical performances are cleverly integrated into the urban landscape. The
party not only fully displayed the new look of the landmarks of Shenzhen and Chengdu, but also paid attention to the lifestyles favored by young people, so as to attract more young people to travel to Shenzhen and Chengdu and rejuvenate the cities.
A centralized display of Shenzhen and national literary and artistic masterpieces to provide a cultural feast for the Spring Festival to the public
According to Zhang Yi, the chief director of Shenzhen Satellite TV Spring Festival Gala, the Spring Festival Gala program is rich in content and is a concentrated display of Shenzhen’s literary and artistic masterpieces. In addition to inviting Shenzhen literary and artistic celebrities and well-known artists Groups will perform, and the recently popular Shenzhen original dance drama "Wing Chun" will also make a wonderful appearance at the Spring Festival Gala. Through subversive creation, several leading actors will transform into strivers from all walks of life and pay tribute to "urban heroes".
Other cultural programs also come from the centralized display of literary and artistic masterpieces across the country, focusing on young fashion and creativity, such as creatively integrating intangible cultural heritage elements from Shenzhen and Chengdu, from "National Style Youth" Liu Yu and "Rap Queen" "vava's wonderful singing and dancing symphony will show a new national trend in the eyes of young people.
The song and dance performance "Tai Chi" was set in Dong'an Lake, where the Universiade was held, and in Shenzhen and Chengdu, the two Universiade cities. After twelve years of passionate linkage, singers Jinglong and Jing Di combined Tai Chi + trend culture to present a performance The wonderful collision of sports style and youthful vitality carries forward the spirit of the Universiade and continues to write a chapter of youth. Popular stars such as
Guo Donglin, Yu Wenwen, Ding Zhen will also join the Spring Festival Gala performances.
At the same time, this Spring Festival Gala will also strengthen the people's support, let the people take to the stage and become the protagonist of the party, use a variety of literary and artistic forms to show the charm of Shenzhen city, enhance the sense of identity and belonging of Shenzhen people, and promote it to the whole country and the world. It shows the natural advantages of Shenzhen’s mountains and seas, its vigorous urban development, and its inclusive urban atmosphere.
It is understood that although this Spring Festival Gala is held for the first time, it will dazzle people across the country with high-quality and creative artistic expression.At the same time, Shenzhen Radio and Television Group also hopes to use this to create a new benchmark for the "City Spring Festival Gala" and join hands with more cities to jointly organize it in the future, becoming a new IP for Shenzhen's comprehensive marketing.
(Author: Shenzhen Special Zone Daily reporter Liu Shasha/text Hu Lei/picture)
