On December 27, after nearly 9 years of preparation, the TV series "Flowers" was officially launched and quickly became a hot search. Original and produced in Shanghai, directed by Wong Kar-wai, written by Qin Wen, starring Hu Ge, Ma Yili, Tang Yan, Xin Zhilei... "Flowers" has always attracted attention from preparation to launch, from finalization to launch.
Do you know? On the occasion of the scheduled launch, the main creative team of "Flowers" gathered in Qingpu to record all the post-production at the Shaotang Culture VP Studio in the Shanghai Cultural, Film and Television Technology Industry Cluster. Shaotang Culture combined the advantages of virtual shooting to restore the virtual shooting scenes required by the director in the shortest time, and filmed and interviewed more than 10 creative members in less than two weeks. As for the field of virtual shooting, "Flowers" not only conveys the ultimate visual pursuit of the combination of reality and reality by top film and television creators, but also marks the film and television industry's further recognition of the most cutting-edge virtual shooting technology in the country, indicating the widespread use of VP studios. application and development.
Shanghai Shaotang Culture VP Studio is the first domestic film-level VP virtual production studio jointly built by a Chinese and foreign team. The world's top VP virtual production team Shaotang Culture joins hands with UniMing Technology and its wholly-owned subsidiary Guangzhou Xuanzhi Culture Created by Communication Co., Ltd. The studio has China's first built-in CNC Wia system, intelligent lighting system, integrated intelligent motion capture system, intelligent virtual shooting system and intelligent three-dimensional scanning system, which can meet the needs of most action and stunt shooting in the market.
The total area of the studio is about 2,000 square meters, using Unilumin's more than 200 square meters of LED "facade + canopy + mobile" display and a full set of vp virtual production solutions. All LED display screens use Unilumin's upadiv series film and television-grade dedicated screens, which have the characteristics of high brightness, high color gamut coverage, ultra-high refresh rate, etc., effectively solving problems such as color reproduction and shooting scan lines.
In order to better serve enterprises and promote the healthy development of the film and television industry, Shanghai Culture, Film and Television Technology Industry Cluster Area has established four major service platforms, including corporate services, financial services, film and television technology talent training base, and legal and intellectual property service centers. Provide strong support for enterprise development.
By giving full play to the brand effect of the headquarters of leading companies in the film and television industry, the agglomeration area has effectively brought together many film and television stars, well-known directors, screenwriters, such as Huang Xiaoming, Lin Gengxin, Zheng Kai, Sun Jian, Ye Changqing, Wang Caitao and many other collective residents. At the same time, relying on the film-level VP virtual production studio jointly built by Chinese and foreign teams - Shaotang Culture VP Studio, as well as the holographic projection technology R&D team Digital Vision Singularity Company, the VR/XR/AI technology underlying model database R&D team Di The settlement of Mengsen Company and others, combined with the positioning of the technology research and development demonstration base in the direction of the film and television industry in the agglomeration area, focuses on the design of the film and television industry system, global film and television cutting-edge technologies such as vp studios, and the creation of metaverse digital scenes such as ai/vr/xr/holographic imaging. , the gathering of high-end talents in film and television technology and other subdivisions. As of the end of December 2023, there are 83 enterprises in the agglomeration area, of which 77 have been registered and settled. The physical space occupancy rate in the agglomeration area has reached 89%; there are 49 enterprises in the characteristic industry category, accounting for 64% of the total number of enterprises settled there; There are 77 tax-implemented enterprises, accounting for 93%.
Next year, the Shanghai Culture, Film and Television Technology Industry Cluster plans to join hands with Hong Kong Asia Television, Shanghai Theater Academy and other institutions to conduct in-depth cooperation in international film and television talent training, secondary development of ATV artist IP, immersive theater and filming of film and television works overseas. The scientific and technological research and development results of the film and television industry and the agglomeration effect of high-end talents are fully integrated into the cooperation between Shanghai Theater and ATV, making new contributions to the high-quality development of Qingpu's cultural film and television industry.
Reporter: Wei Fulong (chief)
Editor: Zhu Renjie
Editor in charge: Zhang Qiang (famous)
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