Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life

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text/Wu Peiqi

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

​​Garden Expo·Sunflower Sea of ​​Flowers during the National Day Photo courtesy/Lin Binxiang


5000 square meters! Garden Expo Garden has a very high production rate of sunflower flowers!

During the National Day, Sunflower’s big move attracted more than 100,000 people with their families, who flocked to enjoy the wonderful pastoral time.

At the same time, "they" are also joining hands to do big things-

On October 19, 2022, Xiamen Garden Expo Garden and China World Real Estate, a subsidiary of International Trade Holding Group, held a cooperation signing ceremony. This signing marks that China World Trade Real Estate has officially undertaken the entrusted operation of the supporting service facilities of the Garden Expo.

Surrounded by the ocean Ludao , the Garden Expo Garden is known as the "Water Grand View Garden".

integrates architectural gardens, water ecology, cultural and tourism industries and other grand views of life, which is the vigorous vitality that helps it flaunt "Xiamen City Card".

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

The scene of the signing ceremony of the cooperation between Xiamen Garden Expo Garden and China World Real Estate Group Photo courtesy/Zhang Qihui


There is a life worth looking forward to

People who live in the Sea Garden, every Lantern Festival, always go to the Garden Expo.

The radiant festival lanterns, the competing flower fields, and the huge gardens that you can walk around in a day, have bloomed in the memory of Ludao people for more than ten years.

When Xiaoyun went to work in north , she often recalled her university life in Xiamen and the trip before graduation.

"It's very big! You must go when the weather is good!"

Shuttle between the buildings of various styles and leisurely along the bay, there are always many romantic ideas popping out of Xiaoyun's mind. If

could hold a wedding on the ocean island, what would it be like? If you open an exotic and simple restaurant in Ethnic Customs Park, , will it be very popular? Wouldn't it be worth showing off if you had your own bird watching photography exhibition on this endless corridor? The Garden Expo Garden is so big, it must be able to carry many "what ifs"!

Everyone who comes has something to look forward to.

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

Garden Expo Garden·Shuiyue Guanghua Xinglin Pavilion Photo courtesy/Lin Binxiang


In the autumn of 2007, the 6th China International Garden and Flower Expo was grandly opened, and "Xiamen Garden Expo Park" was officially opened to the public. Later, there were so many garden buildings and gorgeous landscapes, so the "garden" was changed to "garden" - "Xiamen Garden Expo Garden", to entrust the citizens' ever-growing beautiful vision.

On weekdays, bird-watching enthusiasts and the older generation who love leisure walk in it; on weekends, the whole family takes care of their children, and the study group builds a happy atmosphere; during festivals and holidays, the fire trees and silver flowers are never dark, and the good times are not in vain... In this way, the Garden Expo Yuan accompanied Ludao all the way to the 15th year.

From the vigorous development of the government to entering a new chapter of government-enterprise cooperation, how can this water garden expo flourish all the way and skyrocket?

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

Garden Expo·Everyone Loves Little Trains Photo courtesy/Xiamen Garden Expo


In-depth thinking, seeking common development

The operation of the park actually has a lot to say.

Looking back at the beginning of this century, Taiwan's cultural and creative industries began to gather strength.

In 2007, "Huashan 1914 Cultural and Creative Park" was officially entrusted with enterprises to operate. After 5 years of exploration, it has grown rapidly and has become the earliest developed, most mature and most popular industrial park in Taiwan. To this day,

is still the leading flagship in the industry under constant trend updates and deepening operations.

In Wuhan, there is also a place, like Xiamen Garden Expo, which is a resounding "business card" of the city's cultural and tourism industry.

Invested in construction by the government and operated and managed by local state-owned enterprises, the 10th China International Garden Expo Wuhan Garden Expo Park has made a name for itself.

followed up with the victory, Wuhan Garden Expo Park integrated its "urban garden landscape, Yangtze River Civilization Museum and Beilin Dahe Life Museum, Hankouli "Three major cultural and tourism products, diversified business forms and symbiotic economy, create a new model of cultural and tourism integration.

is in Nanjing, and the influence of Jiangsu Garden Expo Park is also gradually increasing in recent years. As a large-scale cultural tourism project independently operated by state-owned enterprises, Jiangsu Garden Expo Park Give full play to the advantages of the enterprise in terms of funds, talents, resources, etc. At the beginning of the garden design, it has been integrated into the thinking of later operations. The two are perfectly combined to become an international culture business that includes multiple elements such as classical gardens, cutting-edge technology, and trendy formats. Sojourn complex.

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

Garden Expo Garden · Contacts must pass through Yunzhen Bridge Photo courtesy/Xiamen Garden Expo Garden


Combining models from various places, Guomao Real Estate has been thinking about how to build on the good foundation of Garden Expo Garden, further leverage the advantages of multiple sectors, and improve Urban cultural environment contributes to urban development.

The Fifth Plenary Session of the 19th CPC Central Committee clearly stated: to promote the integrated development of culture and tourism; to build a number of world-class tourist attractions and resorts rich in cultural heritage; to create a number of cultural characteristics A distinctive national-level tourism and leisure city and block, developing red tourism and rural tourism. In order to promote the quality of life of the masses and the high-level improvement of the urban development system, and to create high-quality cultural tourism projects with superior ecological environment and rich cultural connotations, Xiamen Municipal Party Committee and Municipal Government do Make a decision.

adopts the model of "government supervision, enterprise operation" and cooperates with China World Real Estate to complement each other's advantages, share results, and achieve mutual benefit and win-win results, fully mobilizing the role of enterprises in the market economy . Be brave in the responsibility mission of state-owned enterprises, and resonate with the city at the same frequency. This time, we will deepen the cooperation between government and enterprises and seek common development. The development strategy of "enhance the island and develop across islands". It is said that the most important thing is not architecture, but planning".

Under the background of the new era of integration of culture and tourism, people have higher and higher requirements for the quality of urban life. How to plan well on the existing basis Construction and operation is a big proposition for China World Real Estate.

Around the core resources of the Garden Expo, China World Real Estate will draw a blueprint for a series of cultural and tourism integration services—

First, build the "science" and "humanities" of the park Value. Make full use of natural landscapes, schools of genre architecture, and island terrain to scientifically plan the spatial layout; at the same time, inject the humanistic concept of "harmonious coexistence, inheritance and development", and integrate the ecology of marine water systems into urban life. The boundary between the sea and the shore is different. Re-isolate and activate the relationship between man and nature.

The second is "resource integration" as the guide. Connect the original multiple industrial chains of China World Trade Real Estate, such as exhibition, film and television, research and education, and use the advantages of the enterprise to promote the cross-border integration of the cultural industry and further expand the development direction of the park. Furthermore, through the group's brand authorization and joint development, etc., the park's collaborative development capabilities will be enhanced, with a view to forming long-term and sustainable industrial momentum.

The third is the thinking of "operational front". Pay attention to the hot spots and development trends of the times, cultivate cultural and tourism consumption space, and continuously release cultural consumption power. Develop and introduce characteristic industrial projects according to local conditions and times; combine online and offline, organically embed themed cultural experience projects such as technology tourism and digital interaction, and art viewing projects such as art, music, dance, and drama to enhance the park's brand benefits and vitality .

Guomao Real Estate is committed to creating a noble cultural tourism project integrating cultural tourism, parent-child leisure, exhibition, film and television, research and education, etc., measuring the connection between man and nature, interpreting the ideal lifestyle, and colliding with more possibilities.

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

Garden Expo Garden · Skylight, Cloud and Shadow Wandering Together Photo courtesy/Lin Binxiang


In Garden Expo Garden, gardens will have richer meanings.

Just imagine, one day in the future, when you come to the Garden Expo Garden on a whim for a morning jog, pass by the Lhasa Garden or Nanning Garden, and enjoy breakfast in the special leisure restaurant, accompanied by the gentle breeze and sunlight, it will be very comfortable.

z0The birds circling and dancing among the waters and forests are the "early rise champions". Through the bird-watching binoculars, you are suddenly in the bird paradise, and your mood is lightened by the streamlines in the air.

Bring three or five friends, the tea break point of the hot spring island wooden house is just suitable for leisure gatherings, chatting and taking a nap. Food is never scarce in the Garden Expo Garden. Classic Chinese food, Turkish buffet, Western fast food, lake-view parent-child meals, and all kinds of style afternoon tea, you can find delicious food every time you turn a corner.

arcade building is one of the characteristic buildings in Xiamen. It meets the style of Nanyang and southern Fujian. The theme commercial street is enough for you to go shopping for an afternoon. When the sun falls to the right angle, Internet celebrities such as Yunzhen Bridge and Fengwei Flower Field will check in every minute to "release blockbuster movies".

The lights are on, and the night scene is bright. In addition to exploring what the eight sceneries of the Garden Expo look like under the night, if the opportunity is right, you may also encounter colorful activities such as the International Trade Center showing you the Golden Rooster, the Lantern Festival Garden Day, and the Seasonal Hundred Flowers Exhibition.

Academician Mr. Wang Juyuan once put forward the concept of "Life Realm".

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

Photo courtesy of Garden Expo·Huahai Xingwan Bird Watching/Lin Binxiang


Today, Ludao and even Minxiang are eagerly trying to figure out what the Garden Expo will look like in the end, whether it will have the appearance of Xiaoyun’s dream, and how to undertake the connection The role of the city and the people...

Don't worry, everything just waits for the Garden Expo to join hands with China World Real Estate to set sail and accumulate strength.

believes that in the near future, we will see this place, where infinite possibilities are created, bringing more romantic chapters to Ludao life.

Join hands with Guomao Real Estate! Garden Expo opens a new chapter in life - Lujuba

National 4A-level tourist attraction, Xiamen Garden Expo Court Photo courtesy of Xiamen Photographers Association, Nan'an Photographers Association

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