Xinjiang Cotton H&M Incident: Once again, this conspiracy will eventually be exposed

Editing and finishing: Cai Xiaojing
has a total of 4391 characters, and the expected reading time is 15 minutes.

The "H&M Touching Porcelain Xinjiang Cotton" matter has dominated various hot searches in the past two days. The cause is related to a statement issued by H&M discrediting China's Xinjiang region. While the brand says there is "forced labor" in Xinjiang, China, it claims that they will never use cotton produced in Xinjiang.

and then found that in recent years, many big names such as nike, addidas, Swarovski, etc. (the text will list all the brands involved) have issued similar statements. The driving force behind it is BCI (better cotton initiative, Swiss Better Cotton Development Association). Dig carefully, there is actually someone else behind the scenes!

So I pondered to write an in-depth article:

1. I hope to tell you about the cause of this incident and its fermentation

2. I sorted out the interests of the 3z2, and how the country’s interest in the 3z2. And possible opportunities

4. Besides boycotting, what else can we do?

focus on:

1. The cause of the "Xinjiang cotton" incident and its fermentation

2. CCTV, the Communist Youth League, and the Ministry of Foreign Affairs have spoken about

z9

3. coming?

6. What can we do?

......

Sitting in front of the computer, I have felt China’s growing power

believe these brands are the same.

If you want to make money from the Chinese

, don’t even think about smashing the bowl of the Chinese

I only lift a rock and hit my own foot

I just want to say that

water can carry a boat, and it can overturn it!

in China, please abide by the "Chinese Rules"!

一z "Xinjiang cotton" incident and fermentation

3 3 zz3 z

z3 The topic rushed to the hot search

H&M’s earlier statement that discredited China’s Xinjiang region was named "wishful thinking" by the Communist Youth League Central Committee. While the brand says there is "forced labor" in Xinjiang, China, it claims that they will never use cotton produced in Xinjiang.

and many foreign clothing brands have issued similar statements:

01

What organization is BCI? The full name of

BCI is "Better Cotton Initiative"-the Swiss Better Cotton Development Association.

, an international non-governmental organization headquartered in Geneva, Switzerland, was established in 2009. It has offices in China, India, Pakistan, and London. The organization claims that the cotton production process is vulnerable to defects. Environmental management and working conditions. Therefore, it is necessary to provide training for farmers to promote the sustainable development of the industry.

Six production principles:

1. Minimize harmful effects on crop protection measures
2. Efficient water use and protection of water resources
3. Emphasis on soil health
4. Protecting natural habitats
5. Caring for and protecting fiber quality
6. Advocating decent work (The problem of this incident is here)

This association has formulated a set of rules. Only the cotton they agree with will be issued with certification labels. International sales. In Europe, especially in Northern Europe, the concept of environmental protection is very strong, not only for nature, but also for human rights, such as reducing water pollution, decent labor, etc. The BCI resolutely implemented the "environmental protection" and "sustainable development" in the early stage. These two banners have naturally received responses from many manufacturers and brands.

02

The source of BCI funding?

as a non-profit organization that does not produce cotton 3, how do they survive? One of the important sources of funding is the membership dues paid by members .

BCI currently has more than 1,000 member organizations around the world, mainly including cotton planting units, cotton textile enterprises and retail brands.

First look at which members they have:

Fast Retailing Group: Uniqlo, GUInditex Group: Zara, Pull&Bear, BershkaHM: HM, COS, &Other Stories, Cheap Monday, Weekday, Monki, ARKET, Divided Ayato Group: Jack Jones , ONLY, VEROMODA, SELECTED Nike's products: AJ, Converse MUJI Reformation, Ralph Lauren, LacosteC&A, Tommy Hilfiger, Gap Adi, Reebok, Decathlon, puma, New Balance IKEA... .

The following is the 2018-2020 membership fee standard:

To put it bluntly, these membership fees are to buy a tag label! Take a closer look at

: This association is income based on turnover, not that kind of annual or one-time income!

So, as long as these companies have sales, BCI will continue to earn money! The

fee is fine. I just said that the membership fee is only one of the important sources of , ,

, so what other sources are there?

is listed in big characters on the BCI official website:

The United States Agency for International Development (USAID) is listed. What organization is

03

USAID?

The U.S. National Development Agency claims toThe independent agencies that support non-military projects actually achieve their goal of interfering in the internal affairs of other countries through so-called "diplomatic projects" by funding related organizations, governmental or non-governmental projects. (The screenshot below is a related report in 2012, and you can read it.)

In fact, from the establishment of BCI in 2009 to 2016, BCI is harmless to humans and animals.

However, after receiving a US$1 million grant from USAID in 2016, as some American brands became members, they took the courage to start the "global mainstreaming" of capital.

So this BCI is actually just a chess piece of USAID, and it goes without saying that you know who this USAID serves. The purpose is that will disrupt the trade situation in the textile industry. Why should

04

target "Xinjiang cotton"?

As the world's top three producing countries, China's status should not be underestimated.

and Xinjiang cotton accounts for nearly 80% of China's total output

so the Western boycott of "Xinjiang cotton" is actually equivalent to boycotting "Chinese cotton."

my country's cotton production in 2020/2021 is about 5.95 million tons, the total demand is about 7.8 million tons, and the annual gap is about 1.85 million tons. Among them, the output of Xinjiang cotton is 5.2 million tons, accounting for about 87% of domestic production and about 67% of domestic consumption. To meet domestic demand, China needs to import about 2 million tons of cotton every year.

is in the eyes of Americans. Because they have not seen the cotton picking process in Xinjiang, their impression is still stuck in the image of American black slaves being enslaved to pick cotton. So changed his mind to nothing.

movie poster "twelve years of slavery"

is really xswl!

The clown's sense of sight, ugly mentality is undoubtedly revealed.

two public opinion defense war & brand boycott tide

Since China's sanctions against , Huawei, , China’s speed of 3G, z13, China’s 3G speed, z13, China’s 3G speed, z13

01

central media speak together

even the central media say:

is ridiculous!

Xinjiang cotton does not eat this set!

Foreign Ministry spokesperson Hua Chunying has moved out the comparison chart

which is true and false, so it’s clear at a glance

z2Is there an opportunity for the rise of 9z domestic apparel brands? Does the sudden appearance of the

H&M incident give domestic apparel brands a chance to rise again? The spring of apparel stocks is really here? CITIC Securities (600030) believes that this incident is indeed an opportunity for the rise of domestic brands. If relevant international brands refuse to repent, it will have a greater negative impact on their sales in the Chinese market. At the same time, the incident will also affect the industry structure and industry chain Listed companies have a greater impact.

China is not what it used to be, and the Chinese market is a market that everyone is eyeing. If these international brands really want to go their own way and don't want to have such a big cake in the Chinese market, it will undoubtedly be a huge opportunity for domestic brands to rise.

In fact, domestic clothing brands also have many high-quality leading companies. For example, Anta Sports, which is listed on the Hong Kong stock market, has a total market value of more than 300 billion Hong Kong dollars. On the evening of March 24, Anta also released a 2020 results announcement. The group realized a revenue of 35.51 billion yuan for the year and a profit of 5.57 billion yuan for the year. The annual net profit of Adidas was approximately RMB 3.3 billion, a 76% year-on-year decrease. This means that Anta Sports' net profit surpassed Adidas for the first time.

It is a coincidence that I just threw away a pair of old Nike shoes a while ago, and I wanted to buy a new pair of them. After thinking about it, I wanted to try another brand. The first one thought of Li Ning, so I decided to start. This incident has not happened at this time, it's a perfect hideout! !

four What else can we do besides boycotting?

In this incident, the cohesion of Chinese people has twisted into a rope, spurring these brands involved to further express their views. In fact, if these brands do not purchase Xinjiang cotton, it will have little impact on us. China has always been a big cotton consumer, so it can't shake anything or get stuck. All you need is an attitude!

We have more or less bought the things of these brands involved, and these are not guilty for those who do not know.

We may be able to do the following:

01

look more at the light of our domestic products

It’s not that we don’t buy foreign brands at all, but we can look at our domestic brands. There are many kinds of domestic brands available for selection. The goods are also very dazzling.

02

Stay rational, don't be extreme

There are many people on the Internet who say that they want to burn and throw away the things they have bought? In fact, it is not necessary. This kind of extreme behavior can't solve much, just think about how to stop buying it in the future. As ordinary consumers, we should not spoil the things we buy ourselves.

03

called for the establishment of our own "Chinese rules"

This incident was actually caused by Western anti-China think tanks, NGOs, the media, the government, and the industry associations controlled by them that were "not enough". Nor is it sustainable. Think about the previous D&G incident? One day the scar will heal and forget the pain.

What we really should do is to let our Chinese think tanks, NGOs, media, government and industry associations all link up to establish a set of "Chinese rules" for these foreign capitalists who want to come to the Chinese market to make money for the people, and pass on correct values And the most basic morals. And write these into their access to the Chinese marketcondition.

told them that if they want to expand into the Greater China market, they have to follow the customs and abide by the " Chinese rules "!

Finally, the author would like to say:

Faced with the increasingly paranoid Western capitalists and conspirators pressing and besieging us, we should not watch the fire from the sidelines. Start with small things, face them rationally, and start with the things within your power. Neither overbearing nor overbearing, nor extreme nor speculative. At the same time, make various plans.

The storm has started

, then you will see the tricks

, hold on! We can win!

(The content in the picture is compiled from major official media, and the picture comes from the Internet)