Yes, Ding Zhen double-clicked on today's hot search
. The male colleague beside him exclaimed: Why is he still here? Didn't he sign it to a state-owned enterprise?
Wonderful barrage, all on the client side &xe61d;
On November 12, the millions of fans V "Uncle Gray Rabbit" released the video of Ding Zhen on his Weibo with a text. "woc! Tibetan Kangba guy is too handsome!!! I can watch it a hundred times". instantly sparked heated discussion, and immediately received comments from other peers, such as "Heights Daily" and other big V and countless ordinary users.
Up to now, 22 days have passed. Ding Zhen is still the focus of attention of the majority of net fans. After nearly a month of hot searches, he has become a veritable new "national brother".
How could the entertainment industry with a keen sense of smell let go of such "sweet pastry"? On November 12, Ding Zhen immediately threw an olive branch to Ding Zhen. Douban revealed that he received invitations from the program groups of "Creation Camp 4" and "Tomorrow's Son" the next day.
think about it, after a cowherd and horseback boy arrives on a talent show with a boy group, he will either make his superb debut, become a member of a boy group, or be used to increase the exposure of the show. Being disgusted and thrown away, with a "halo" that was eliminated, continues to move, is this Ding really what you want to see?
"No education or background can speak Mandarin" is okay, but at the moment he is only suitable for earning traffic and quick money. It will be sooner or later to be kicked away.
Ding is really a phenomenal figure, to the entertainment industry Said that it is indeed unforgettable. However, the education and culture are low, and they don’t even know how to speak Mandarin. What they can develop into in the future is also a big problem for the major brokerage companies. However, there is a consensus that these companies can be sure, that is how is in his Huo's current use of him to make the next wave of fast money?
interviewed Fang, the former agent of a well-known big-name artist in the industry.
Entertainment: Ding Zhen's education and background are not strong enough. For the discerning entertainment industry, how do you think he can position him?
agent: his education and family background are not important. . The current model of online celebrities can probably be divided into appearance and jokes. Ding Zhen belongs to the aspect of appearance. Compared with current internet celebrities, is too delicate It’s the same thing, making netizens aesthetically tired, and the original ecology, The innocent and wild Ding Zhen appeared, breaking everyone's stereotype of the Internet celebrity, coupled with the packaging of the production team, his popularity is not accidental.
wants to pack Ding Zhen's words, according to his personality, is to record his growth, to form a cultivation-level growth line. It's fine to keep his innocence, make it into a hometown business card, or follow the cultural line. It mainly depends on his personal characteristics. It is impossible for to forcibly create a role for him, it is too easy to wear help.
Netease Entertainment: Ding Zhen's popularity has been going on for almost a month. How long do you think his traffic can last? Agent
: Ding Zhen's traffic is afraid to say that it will continue forever, and it is likely to become a normalized short video celebrity . In the past, every half a month and a month, there would be some explosive news, and the popularity would drop. This year's situation is quite special, and luck is also a key to Ding Zhen's popularity.
Netease Entertainment: After signing the contract, how will the cost be recovered quickly and be realized quickly?
Broker: Regular operation, endorsement and advertising are enough, there is also live broadcast, the kind of live broadcast that participates in helping farmers and poverty alleviation, he brings its own traffic, the cost is very low, almost zero cost, no need to take the initiative Some people look at for publicity, eliminating the need for publicity and channel costs, only processing costs and raw material costs, plus one transportation cost at most.
Netease Entertainment: When there is a rise, there will be a fall, When Ding Zhen’s heat has a clear downward trend, what methods will you take to maintain his heat? Agent
: If you sign him, the starting point of does not take into account the issue of sustainable development. There can be no long-term planning such as five or ten years . The signing of him is for "薅" , After he is finished, a new wave of people will naturally appear, just keep changing like this, this is normal operation.
This is the norm in production. If you lose your reputation, you will be kicked out of . 5 years and 10 years? It is impossible to waste time and cost to plan so much for him. If he can go to the film and television, let's talk about it.
Although Ding Zhen’s eyes are pure as water, he really can’t extinguish the fire of the rice circle
For the agent, Ding Zhenhong still depends on luck. He recognized Ding Zhen’s popularity, but he I didn't mention that behind the glamour of the entertainment industry, there are hidden dangers in all aspects. The entertainment industry is very realistic, and there is no hard power, so don't mix it up.
If Ding Zhen really accepts and becomes a member of the entertainment circle, do you think he can stand such a hostile rice circle culture?
"Rice Circle Culture" is the product of the rapid development of the entertainment industry. In the "fan circle culture", the most common is that fans speak for idols. This was originally normal, but as the fanaticism of star-chasing developed, some fans showed irrational collective extreme behavior out of extreme preference for idols, and even gave birth to online violence. For such fans, we commonly call them "illegal fans." ".
There are countless incidents in which traffic stars encounter harassment by illegitimate meals.
Former Rocket Girl 101 member Meng Meiqi issued a post saying that she was frequently changed flights by illegitimate studentsClass seats.
He Changxi posted on social platforms that he had recently been harassed by illegitimate meals. He often received disturbing calls from fans on his personal mobile phones. He also said that some fans had brought their luggage to home. He said that such behavior has seriously affected the lives of himself and his family, and hopes that everyone can give more personal space.
is more serious and there are almost accidents,
Muziyang posted two pictures of the accident scene, and issued a document revealing that he was illegitimately followed by the car and the vehicle rear-end caused injuries some time ago. The knee that had just improved was hit twice and the corner of his mouth was also torn. He hoped that everyone would stop following cars and hotels. "Our best distance is the distance up and down the stage instead of following privately." He called for the private space to be reserved for the artists themselves.
When this kind of irrational star-chaser evolves into fanaticism, and then forms online violence, even the star himself may be swept back. Xiao Zhan227 is a clear example. At that time, Xiao Zhan fans wanton reporting of fan sites caused it to shut down. The practice of attacking writers and "passers-by" caused public outrage.
Internet violence has actually seen its first signs in Ding Zhen. According to the law of “people must be black”, many keyboard guys came up with a new version of Ding Zhen’s iPhone, wearing a gold ring and Nike socks. The topic of speculation, obviously the company has explained, there are still all kinds of "reliable" news that he is actually a rich second-generation.
The company explained that on the day Ding Zhen arrived in Chengdu, the company provided him with the latest iPhone and put on new shoes and socks in order to let him integrate into the environment faster. The gold-plated rings of the abacus and instruments, Taobao tens of dollars.
However, such a jealous or hot keyboardman marketing account still looks at the picture and makes a fuss. You are furious there, and the marketing account has harvested a wave of traffic without regret.
Ding Zhen felt all kinds of praise and kindness, and also realized what is meant by "Internet violence".
Before it became popular, Ding Zhen was the elder brother of the family and the main labor force. The focus of daily life was to put yaks and dig cordyceps on the alpine grasslands.
somehow became a "public personAfter “things”, while accepting praise, he is also suffering from envy and slander from others. After all, he is not his destiny for the brilliant glory that has been watched by people. If it is overused, the heat will quickly disappear.
Fortunately, , Ding Zhen’s final attribution was “handed in” to the country
. He became an official state-owned enterprise employee with five social insurance and one housing fund. His monthly salary was 3,500 yuan. His job content was to promote local tourism culture and provide local poverty alleviation. CCTV also made a special report. With the official platform, the "devil's palm" of the entertainment industry has been difficult to spread to him.
Ding Zhen became an image ambassador and learned Chinese characters. The person in charge of the local tourism bureau explained: Ding Zhen is just a small card to the draft company, and may be the only card to us. If he is not popular one day, he will not be kicked away!
Ding Zhen doesn’t have any skills. His dream is to be a horse racing prince, who can run wildly in the grasslands of Pingchuan. This 19-year-old boy, happily went to the canteen to buy two buckets of instant noodles and suddenly became a national "Brother", he himself is also trying very hard to adapt to everything.
, like many young people, he likes to play on mobile phones and watch short videos. We should not have too perfect expectations for Ding Zhen. Cowboy let him Having delayed his studies, now is a good opportunity for him to study again and re-understand the outside world.
hopes that Ding Zhen can maintain this innocence, devote his light and heat to his hometown, and maintain his original aspiration when he comes into contact with the outside world.
(responsible editor: Chen Shaojie_b6952)
