Copywriter | Luo Sheng
Editor | Miao Sansan
The competition in the Chinese drama market is fierce. " Pearl Curtain and Jade Curtain " and " Forever Night Star River " each came up with their own unique tricks after the collision. The biggest beneficiaries are undoubtedly the audience. It’s so fun to follow the show.
In comparison, the movie market is not doing well.
came because this stage itself is not a very popular period.
Secondly, the audience was disappointed because the new film lacked strength.
For example, "The Untold Story", the original novel has laid a solid foundation, and the counterattack's emotional line and story pattern are both highly recognized.
But the adaptation was a mess, the content was empty and untenable, and the heroine Lang Yueting couldn't live up to the feeling in the book, so much so that the Douban score didn't even reach the passing mark.
There is another movie that also overturned, that is " The Winning Guarantee " starring Deng Chao. The box office did not even reach 10 million in 3 days of screening, and the popularity was pitiful.
At the same time, the first batch of viewers couldn’t help but leave negative comments on Douban. Some people said that this was: "A low-end version of "The Annual Party Don't Stop"", while others called out: "Middle-aged unemployed man Fantasy before death. "
It seems that Deng Chao is in trouble this time. Both the box office and reputation are ruined. What is the reason?
01 The plot is far from reality
"The Winning Guarantee" tells the story of Bai Sheng (Deng Chao), an old employee who has worked in a technology company for ten years, who was laid off. Seeing that his million-dollar option was about to be wasted, he had to set up a scheme in secret. As long as he could survive in the company It takes one hundred days to succeed, but in the process Bai Sheng discovers more inside stories and conspiracies of the black-hearted company.
big factories, layoffs, mid-life crisis. These three keywords,
, have been badly filmed in the past two years. It seems that domestic film and television dramas will have no material without the "cow horse".
In fact, there is nothing wrong with the theme of beating workers to counterattack, but the problem is that it is too divorced from reality, so the story loses resonance and becomes more like a "daydream before the death of a bull and horse."
Moreover, the plot of this movie is not clever. The advancement of each plot can only be described in two words -
下注.
For example, after the male protagonist was laid off, he pretended to run to a competing company, making the original company think that he had cut off a major artery.
This is basically impossible in reality. Just watch the movie, and you can also see that the IQ of the male protagonist's former company executive is not very high.
So on the premise of doubting the male protagonist, this executive specially arranged a "supervision" to monitor his various actions.
To put it bluntly, it is a humanoid monitor, a proper tool man, a rather useless character.
What’s funny is that this arrangement indirectly promoted the success of the male protagonist’s plan, and actually allowed him to develop an AI.
However, the test of this AI is nothing more than asking a few random questions. Even a layman can see how stretched it is, but these executives in the movie can't see it. Is it reasonable?
And the subsequent plot is also inexplicably exciting, just like the society in the fantasy of elementary school students, or a hot-blooded anime, just for fun, completely forgetting to be consistent with reality.
As for Deng Chao, the male protagonist has also become a major reason why the audience is attracted to the drama. He himself does not have much of a middle-aged unemployed man's temperament. Even if he is deliberately dressed up to look gray, it always gives people a sense of disobedience.
I think this is also because the stereotype impression he usually gives to the audience in variety shows is too deep, and it is still difficult to put aside his own characteristics and integrate into the character.
It can be said that none of the negative reviews of this movie are for nothing. I thought that the collaboration between Deng Chao and director Liu Xunzimo would create different sparks, but now it seems that it is of no avail. It is not as good as the previous movie " China Ping Pong: Jedi Counterattack" 》The effect is good.
02 It’s time for Deng Chao to wake up.
Although the movie is not very good, it deserves some publicity.
In order to turn himself around, Deng Chao also showed his "face" this time and specially invited many big names to come to help. For example, Yan Ni and Yao Chen appeared at the road show in person.
However, Deng Chao’s best thing is his wife Sun Li . By the way, he brings his two children with him to create a harmonious relationship between husband and wife and a happy life.
It’s not like this kind of scene didn’t happen before. It’s just that at that time, when the children were young, they could do whatever their parents said. But now that he is 13 years old, which is exactly the stage of adolescence, he no longer pretends to be in front of the camera, and his face is very ugly. , one look at it and you can tell that it was forced to promote it.
So when asked, he had to say nonchalantly, "This is the best movie my father has ever made." Not only did he not praise the point, but he also made Deng Chao offend the crew of the previous movie.
Good guy, this kid knows the "art" of speaking.
But this can’t be blamed on Waiting. It’s really that Deng Chao is at his wits end and has no other choice. He still can’t win the approval of the audience even if his wife and children are involved.
And his reputation overturn this time also sounded the alarm to other actors.
First of all, actors should avoid variety shows.
Deng Chao was originally from a serious academic background. He holds the Best Actor trophy and has many masterpieces.
But since he became a regular in variety shows, the audience's impression of him has been fixed on being funny, and it will be difficult for people to get involved if he plays other types of roles.
Also troubled by the label of "variety show star" is Fan Chengcheng. It can be seen that actors have to film well, show less in variety shows, and maintain a sense of mystery at all times.
Secondly, you must be self-aware.
Deng Chao’s biggest problem is that he does not have a clear self-awareness. He puts aside his good acting skills and insists on pursuing comedy. He also becomes a director himself and shoots one bad movie after another, which consumes his energy. A sense of trust in the hearts of the public.
Confidence does not mean arrogance, and the return of the prodigal son may not necessarily lead to good results.
If I had known this, why did I do it in the first place?
Through Deng Chao’s incident, domestic entertainment actors should learn a lesson. Actors should do their job as actors first before thinking about other things. Otherwise, they will be seeking death and regretting it will be too late.
03 Conclusion
Judging from the current reputation and popularity of "The Winner", it is difficult for the movie to achieve a satisfactory result, and Deng Chao's failure this time will also reduce his appeal again.
Even with Sun Li always supporting him, it is not easy for an actor who has lost the trust of the audience to turn around.
Therefore, what Deng Chao has to do now is not to continue to be in variety shows, but to seize the scripts one after another, give up the comedy track, and regain the hearts of the audience through serious good roles and good acting skills.
Otherwise, he will really have to pay for his actions, and future movie box office will be in trouble.
Fortunately, he is a capable person, but he has not encountered a good opportunity. I hope Deng Chao wakes up soon and impresses the audience. Copywriter | Luo Sheng Editor | Miao Sansan The competition in the Chinese drama market is fierce. " Pearl Curtain and Jade Curtain " and " Forever Night Star River " each came up with their own unique tricks after the collision. The biggest beneficiaries are undoubtedly the audience. It’s so fun to follow the show. In comparison, the movie market is not doing well. came because this stage itself is not a very popular period. Secondly, the audience was disappointed because the new film lacked strength. For example, "The Untold Story", the original novel has laid a solid foundation, and the counterattack's emotional line and story pattern are both highly recognized. But the adaptation was a mess, the content was empty and untenable, and the heroine Lang Yueting couldn't live up to the feeling in the book, so much so that the Douban score didn't even reach the passing mark. There is another movie that also overturned, that is " The Winning Guarantee " starring Deng Chao. The box office did not even reach 10 million in 3 days of screening, and the popularity was pitiful. At the same time, the first batch of viewers couldn’t help but leave negative comments on Douban. Some people said that this was: "A low-end version of "The Annual Party Don't Stop"", while others called out: "Middle-aged unemployed man Fantasy before death. " It seems that Deng Chao is in trouble this time. Both the box office and reputation are ruined. What is the reason? "The Winning Guarantee" tells the story of Bai Sheng (Deng Chao), an old employee who has worked in a technology company for ten years, who was laid off. Seeing that his million-dollar option was about to be wasted, he had to set up a scheme in secret. As long as he could survive in the company It takes one hundred days to succeed, but in the process Bai Sheng discovers more inside stories and conspiracies of the black-hearted company. big factories, layoffs, mid-life crisis. These three keywords, , have been badly filmed in the past two years. It seems that domestic film and television dramas will have no material without the "cow horse". In fact, there is nothing wrong with the theme of beating workers to counterattack, but the problem is that it is too divorced from reality, so the story loses resonance and becomes more like a "daydream before the death of a bull and horse." Moreover, the plot of this movie is not clever. The advancement of each plot can only be described in two words - 下注. For example, after the male protagonist was laid off, he pretended to run to a competing company, making the original company think that he had cut off a major artery. This is basically impossible in reality. Just watch the movie, and you can also see that the IQ of the male protagonist's former company executive is not very high. So on the premise of doubting the male protagonist, this executive specially arranged a "supervision" to monitor his various actions. To put it bluntly, it is a humanoid monitor, a proper tool man, a rather useless character. What’s funny is that this arrangement indirectly promoted the success of the male protagonist’s plan, and actually allowed him to develop an AI. However, the test of this AI is nothing more than asking a few random questions. Even a layman can see how stretched it is, but these executives in the movie can't see it. Is it reasonable? And the subsequent plot is also inexplicably exciting, just like the society in the fantasy of elementary school students, or a hot-blooded anime, just for fun, completely forgetting to be consistent with reality. As for Deng Chao, the male protagonist has also become a major reason why the audience is attracted to the drama. He himself does not have much of a middle-aged unemployed man's temperament. Even if he is deliberately dressed up to look gray, it always gives people a sense of disobedience. I think this is also because the stereotype impression he usually gives to the audience in variety shows is too deep, and it is still difficult to put aside his own characteristics and integrate into the character. It can be said that none of the negative reviews of this movie are for nothing. I thought that the collaboration between Deng Chao and director Liu Xunzimo would create different sparks, but now it seems that it is of no avail. It is not as good as the previous movie " China Ping Pong: Jedi Counterattack" 》The effect is good. Although the movie is not very good, it deserves some publicity. In order to turn himself around, Deng Chao also showed his "face" this time and specially invited many big names to come to help. For example, Yan Ni and Yao Chen appeared at the road show in person. However, Deng Chao’s best thing is his wife Sun Li . By the way, he brings his two children with him to create a harmonious relationship between husband and wife and a happy life. It’s not like this kind of scene didn’t happen before. It’s just that at that time, when the children were young, they could do whatever their parents said. But now that he is 13 years old, which is exactly the stage of adolescence, he no longer pretends to be in front of the camera, and his face is very ugly. , one look at it and you can tell that it was forced to promote it. So when asked, he had to say nonchalantly, "This is the best movie my father has ever made." Not only did he not praise the point, but he also made Deng Chao offend the crew of the previous movie. Good guy, this kid knows the "art" of speaking. But this can’t be blamed on Waiting. It’s really that Deng Chao is at his wits end and has no other choice. He still can’t win the approval of the audience even if his wife and children are involved. And his reputation overturn this time also sounded the alarm to other actors. First of all, actors should avoid variety shows. Deng Chao was originally from a serious academic background. He holds the Best Actor trophy and has many masterpieces. But since he became a regular in variety shows, the audience's impression of him has been fixed on being funny, and it will be difficult for people to get involved if he plays other types of roles. Also troubled by the label of "variety show star" is Fan Chengcheng. It can be seen that actors have to film well, show less in variety shows, and maintain a sense of mystery at all times. Secondly, you must be self-aware. Deng Chao’s biggest problem is that he does not have a clear self-awareness. He puts aside his good acting skills and insists on pursuing comedy. He also becomes a director himself and shoots one bad movie after another, which consumes his energy. A sense of trust in the hearts of the public. Confidence does not mean arrogance, and the return of the prodigal son may not necessarily lead to good results. If I had known this, why did I do it in the first place? Through Deng Chao’s incident, domestic entertainment actors should learn a lesson. Actors should do their job as actors first before thinking about other things. Otherwise, they will be seeking death and regretting it will be too late. Judging from the current reputation and popularity of "The Winner", it is difficult for the movie to achieve a satisfactory result, and Deng Chao's failure this time will also reduce his appeal again. Even with Sun Li always supporting him, it is not easy for an actor who has lost the trust of the audience to turn around. Therefore, what Deng Chao has to do now is not to continue to be in variety shows, but to seize the scripts one after another, give up the comedy track, and regain the hearts of the audience through serious good roles and good acting skills. Otherwise, he will really have to pay for his actions, and future movie box office will be in trouble. Fortunately, he is a capable person, but he has not encountered a good opportunity. I hope Deng Chao wakes up soon and impresses the audience. This new movie will be officially released on November 15th. I wonder if you would like to go into the theater to watch the movie? ——end——01 The plot is far from reality
02 It’s time for Deng Chao to wake up.
03 Conclusion
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