Chao News Client Reporter Wang Luyi Every contribution is the love and persistence of journalism, and every gain is the promotion and contribution to social progress. On November 11, our province celebrated the 25th Chinese Journalists’ Day and Awards Report hosted by the Zhejian

Chao News Client Reporter Wang Luyi

Every contribution is the love and persistence of journalism, and every gain is the promotion and contribution to social progress. On November 11, a report meeting to celebrate the 25th Chinese Journalists’ Day and Awards in our province hosted by the Zhejiang Journalists Association was held in Hangzhou. Representatives of winners of the 18th Yangtze River Taofen Award, winners of the 34th China Journalism Award, and some winners of the 2023 Zhejiang Journalism Award took the stage to receive awards and congratulations.

This year, the press in Zhejiang has had a good harvest. A total of 640 works across the province have won the Zhejiang Press Award. In the just-announced selection of the 34th China Journalism Awards and the 18th Yangtze River Taofen Award, a total of 23 news works from our province won awards. Comrade Yang Chuanyuan of our province won the Yangtze River Taofen Award (Yangtze River Series). The total number of awards was the highest among all provinces and regions in the country. Ranked first in the city and set a new record for the number of awards in Zhejiang over the years.

Why are these works so impressive? What are the stories behind the creation? At the report meeting, award-winning representatives and advanced journalists shared their thoughts and insights.

After General Secretary Xi Jinping made important instructions on continuously strengthening the "four forces", Zhejiang Daily revised its edition in 2019 and launched the immersive experience reporting news column "Personal Experience". The column focuses on telling vivid stories about the people of Zhejiang fulfilling the instructions of the General Secretary, exploring the innovative practices of the people of Zhejiang around the central work of the Central Committee and the Provincial Party Committee, experiencing the hot life of the people, and promoting the editorial staff to practice the "four forces" and change their work style and writing style. .

"Once you have experienced the shock brought by immersive interviews, you will no longer allow yourself to slack off professionally and be willing to be a 'porter'." The 34th China News Column, Zhejiang Daily "Personal Experience" Huo Jianhong, the main creative representative of the column, said that personal experience narration does not require too many skills, but a simple and plain writing style. "Because of the feet that keep walking, the observation from the first perspective, and the thinking of empathy with the people, the tip of the pen will learn by itself." Over the past 15 years, the main creators of the column have walked into villages, islands, companies, schools, and community streets, working together with the masses and sharing joys and sorrows, and have collected and written nearly a thousand articles. articles and published more than 460 issues.

Innovatively telling the General Secretary’s story and explaining the General Secretary’s thoughts well is what Zhejiang’s press has been striving for. In August last year, under the guidance of the Propaganda Department of the Provincial Party Committee, major provincial media such as Zhejiang Daily and Zhejiang Satellite TV opened "First View" columns in important sections and time periods. Through innovative news reporting methods, they traced the source and explained Xi Jinping's new policies. The Thought on Socialism with Chinese Characteristics for the Times presents the vivid practice of Zhejiang’s implementation of the “Double Eighth Strategy”.

The second prize-winning work of the 34th China News Award, "People live up to the mountains, and the mountains will never live up to the people" is the opening work of Zhejiang Daily's "First Viewpoint". Although a year and a half has passed, Wang Shiqi, one of the main authors, still remembers the writing process vividly. Anji Yucun is the place where Comrade Xi Jinping first proposed and elaborated on the concept of "lucid waters and lush mountains are mountains of gold and silver". How can old models tell new stories? When they first received the assignment, the three authors, including him, "didn't know what to do."

To this end, they stayed in Yucun for nearly a month and interviewed dozens of people. At the end of the interview, the final manuscript went through 15 major and minor revisions, and finally the people, things, and details vividly presented the green development path that Yucun has taken in the past 18 years under the guidance of the General Secretary’s thoughts. Wang Shiqi said that the process of gestating and birthing the article "People live up to the mountains, and the mountains will live up to the people" was not only a news gathering process, but also a process for them to temper the "four forces", and it was also a process of in-depth study and understanding of Xi Jinping's socialism with Chinese characteristics in the new era. thought process.

This interview also made him realize that an excellent "first point of view" report must be the result of solid interviews and careful polishing; it must fully reflect the height of General Secretary Xi Jinping's thoughts; it must look beyond Zhejiang to see Zhejiang.

also went from Zhejiang to the whole country, and there is also a series of reports on the second prize of the 34th China Journalism Award "Flowers Blooming in China - Baijiarong Media's "Maple Bridge Experience" 60th Anniversary Research Trip".2023 is the 60th anniversary of Comrade Mao Zedong’s instruction to study and promote the “ Maple Bridge Experience ” and the 20th anniversary of General Secretary Xi Jinping’s instruction to innovatively develop the “Maple Bridge Experience”. Zhuji Media Center took the lead in initiating, carefully planning and implementing this first domestic county integration A very large-scale news operation. The action united more than 100 county-level integrated media centers across the country and launched more than 200 full-media reports, with over 100 million clicks across the entire network.

"Zhuji is the birthplace of the 'Maple Bridge Experience', and our integrated media center has the responsibility and obligation to hold this flag high." Xu Linhuan, the creative representative, said in his sharing that "Blooming China" is a county-level integrated media center A game-breaking battle, through careful planning, initiative, exploration and collaboration, it broke the boundaries of county media. In actual operations, the backbone of each platform of the center went to more than 20 provinces, autonomous regions and municipalities, and went deep into grassroots communities and fields, and finally formed a systematic and complete all-media research results, making the work both vivid news and research. The thickness.

breaking the situation is also a challenge that journalists must face today. Today, when the public opinion ecology, media landscape, and communication methods are undergoing profound changes, how can traditional media people break through?

Shao Yichen, an outstanding contestant in the 11th "Good Reporters Tell Good Stories" and Ningbo Radio and Television Group reporter, talked about his insights gained during the production of the "Ningbo Brother Yao Master" series of videos. "In the traditional media era, we seem to tell stories to a 'group of people', but in the new media era, the people who listen to our stories are not a 'group of people' but 'everyone'." In her opinion, finding ways to move people Emotional connection can achieve two-way running and resonance at the same frequency. Because of this, the three videos of "Master Yao from Ningbo" finally received more than 1.4 billion views on the entire network, and the number of likes exceeded 10 million, truly turning positive energy into large traffic.

How to transform journalists in the new era is also a question that Yang Chuanyuan, winner of the 18th Yangtze River Taofen Award and senior reporter of Zhejiang Satellite TV, has been thinking about.

How to change words, how to change ideas, how to change methods? In the past 23 years, in order to find the answer, she has walked through fields and into workshops; fought against high temperatures and faced typhoons; crossed grasslands and climbed onto plateaus... "There is only one way: squat." On the frontline of emergencies, dangers, and reform and development On the front line of integrated development, she always insists on squatting. It was also while squatting that she and her team completed reports on "After the Merger", "Chen Liqun's Last Home Visit" and "The Way of Digital Reform", and won the first prize at the China News Award for three consecutive years. Today, she is still on the front line of "squatting", and with the support of her unit, she has jointly built "grassroots observation points" in 11 cities across the province, driving more city and county reporters to go to the grassroots to capture content and disseminate content.

The report meeting was filled with applause. The sharing by representatives of outstanding journalists gave all journalists participating in the meeting new ideas about the journalism profession and gained more strength. As Yang Chuanyuan said, "He is destined to walk more roads, meet more people, and suffer more hardships than ordinary people." But because of this, "he can convey more beauty, more strength, and more belief." .