On July 22, Rainbow and Braque’s “My Altay” wilderness concert officially announced the 11-song list. Director Teng Congcong, actors Yu Shi, Yan Peilun, Alimujiang Tursunback, Alima, Hailati Hamu, Ayla Jureti and other main creatives, on the day of the event on July 23 All present. At that time, iQiyi VIP members can watch the live broadcast of the concert for free, enjoy listening to songs from the drama such as "Moonlight", "Go Home", "Rainbow Brak", and relive the warmth and beauty of Altay. At the same time, musician and rural guardian Hu Haiquan, national musicians Yeerboli, Reyda, etc. will also gather in the grassland to sing the song of Rainbow Brak.
Good content is achieved jointly by creators, platforms, and audiences. The popularity of "My Altay" is inseparable from the long-term attention and enthusiastic support of iQiyi VIP members. Since the official announcement on July 12, this concert event has triggered heated discussions on social networks, with many fans regretting that they could not make it to the venue. To this end, iQiyi officially opened an online live broadcast reservation channel on July 19. iQiyi VIP members enjoy free viewing rights and can go directly to the concert site with one click to experience the fascinating "My Altay".
In addition, iQiyi has also worked with its partners to prepare multiple surprise benefits for VIP members. There are 100 exclusive seats for iQiyi VIP members at the event. iQiyi VIP members who win the tickets will be able to embrace the vast world and feel the singing from the north of Xinjiang. In addition, iQiyi has also set up a special tourism line with the filming location to restore 20 scenic spots in the drama, including the Batai Tree, Zhang Fengxia’s Canteen, and Wenxiu Bridge, and has linked up with the Altay Region Culture, Sports, Tourism and Tourism Bureau and Huacheng Publishing House. The three parties are iQiyi VIP members provide benefits such as scenic spot packages (including Kanas, Keketuohai, Kekesuli, and Baisha Lake), discounts on travel itineraries, and Li Juan series of books.
iQIYI has always provided VIP members with high-quality and diverse premium content and IP-related benefits through content innovation and IP operations. This year, iQiyi will focus on popular IPs such as "North and South", "My Altay", "Farming", and "New Rap 2024", and invite VIP members to participate in many activities such as joy parties, premieres, concerts, and live recordings. . On July 17, the first "717 iQiyi Membership Festival" also came to a successful conclusion. During the event, VIP members were provided with multiple online and offline benefits such as subscription discounts, flash sales of points, and IP interaction, which were well received by users. In the future, iQiyi will continue to focus on high-quality content, provide iQiyi VIP members with more diverse exclusive IP rights, and continue to love them to the end. (Wang Chao)
Source: Guangming.com