Text | An Qing
Editor | 9527 Miao Gujun
The summer season has officially kicked off. Although the theater box office has just begun to show some improvement, the pattern of this summer season seems to have been fixed.
"" starring Shen Teng and Ma Li was an instant hit after it was released. Now the movie has only been released for 3 days, and the box office has exceeded 800 million. All aspects of the data, such as box office share and number of screenings, are all ranked high. " kills silently" behind me.
According to the predictions of the platform, the box office of "Catch a Baby" in this summer season is expected to exceed 3.75 billion. Judging from the premiere reviews of "Catch a Baby", this prediction is still a relatively conservative result.
There is no one in the theater movies nowadays. Whether it is an old movie that has been on the list for less than half a month, a new movie released at the same time, or even a movie that is in the promotion period and is about to meet the audience, it is difficult to surpass "Catch a Baby" 》This big mountain.
As a commercial comedy, its success is self-evident.
In terms of laughter, "Catch a Baby" has many and dense memes, and the atmosphere in the theater is very good. This time, it is not just Shen Teng and Ma Li who are responsible for the comedy of "Catch a Baby", actors Jia Bing, Young actor Shi Pengyuan and even drama actress Sarina have become indispensable soul characters in this comedy.
With the combination and collision of these actors, "Catch a Baby" is enough to detonate this summer.
In terms of plot significance, "Catch a Baby" really profoundly explains what "the core of comedy is tragedy."
The plot uses a humorous way to interpret the appearance of a pair of parents educating their children. If there are no difficulties, they will create difficulties. A famous scam, but only got the sentence "we are doing it for your own good".
At the end of the film, Ma Jiye ran towards freedom, while Ma Chenggang behind him still said with tears in his eyes, "Are you coming back for dinner?" to cover up the embarrassment of being exposed by his children.
This scene is more like us locking ourselves in the room and crying after having an argument with our parents when we were children. There was no effective communication, no relief and understanding. In the end, all conflicts ended with our parents' words of "come out to eat".
Almost every East Asian child will watch the movie with laughter and joy, but in the end, they will have mixed feelings about the resonance and deep thought that the movie brought to them.
In terms of subject matter and content, "Catch a Baby" has actually gotten rid of low-level comedy tastes and achieved a level that most commercial comedies cannot reach.
Its box office performance is the best testimony of the quality of the movie.
It's just that the higher you stand, the stronger the wind becomes. How could "Catch a Baby" be so successful and not attract people's envy.
On July 16, "Catch a Baby" just premiered online. Filmmaker Lu Chuan posted a spicy review of "Catch a Baby" in the topic. He bluntly said "Mahua's low-quality and highly alkaline comedy films dominate the Chinese film market. It’s a tragedy for culture.” 's verbal targeting and belittling are unabashed.
But unexpectedly, the filmmaker Lu Chuan was not recognized by netizens, but the comments turned upside down. As soon as the public opinion started to ferment, Lu Chuan jumped out to clarify, saying that his account was not the content posted by himself, but was maliciously hacked.
Netizens had doubts about the credibility of this statement, but not long after, Lu Chuan, who was criticizing Shen Teng's movie, was driven back by a boomerang. The
platform officially announced that Lu Chuan’s mobile device information for logging in, posting messages, and deleting messages were all consistent. The controversial content was deleted by the user himself.
is now in a good place. After the clarification, the platform ushered in a real hammer. Lu Chuan's pattern and reputation as a filmmaker have completely collapsed.
Taking a closer look at this series of events, I really recommend that filmmakers stop being sad for Chinese movies. The saddest thing is actually the audience.
As a professional filmmaker, it is understandable for Lu Chuan to evaluate a movie from a subjective perspective. Whether it is praise or criticism, this is all free.
But Lu Chuan chose the stupidest way. He criticized but dared not take it seriously. He gave a bunch of reasons to prove that he was not himself. As a result, he was hammered by the platform and his situation became even more embarrassing. This behavior of
shows that professional filmmakers such as Lu Chuan do not output content and do not participate in the exchange of film culture based on the objective attributes of things themselves. Instead, they choose to be two-faced people, taking off the mask of public figures to satirize movies. Not worth watching, just put on a mask and wish it a box office hit.
This is true on the Internet. I can’t believe how high-sounding the communication within the film industry is.
What the audience finds even more sad is that Lu Chuan is too confident in his own strength.
Since he dares to satirize a popular movie, Lu Chuan should have his own representative work to prove what kind of movie is worthy of the audience and not a drag on Chinese-language movies.
can review Lu Chuan's film performance. The movie with the best reputation is " Hoh Xil " in 2004, followed closely by " Nanjing!" in 2009! Nanjing! " only got a score of 7.9 points.
As for the commercial film track, Lu Chuan’s best box office performance was less than the three-day box office performance of the movie “Catch a Baby”.
There are even a lot of films in his collection that are not even qualified. To put it bluntly, with Lu Chuan's qualifications and works, he has no confidence to evaluate "Catching Dolls" with a score of 7.5 as a cultural tragedy.
Besides, who started blaming the depression of a cultural market on a certain type of movie?
The performance of Chinese-language films this year is indeed mediocre, but in previous years excellent films of various themes and configurations, from large-scale productions to small-budgets, have always occupied the market. Happy Twist did not force the audience to only buy its own films, nor did it dominate the market. , not allowing movies with other themes to make money.
This kind of market economy in which everyone relies on their own abilities makes it seem like Happy Twist is running a comedy monopoly. Even viewers who don’t like Happy Twist have a hard time identifying with it.
In addition, it has been so long since the summer season started. In terms of theatrical movies, there is only one "Catch a Baby" that can arouse the audience's appetite. In so many years, only the comedy "Happy Twist" has made a matrix scale. It is difficult for the audience to make assumptions. When I go to see a comedy, I can only trust Shen Teng and Ma Li.
Whose problem is this? As a filmmaker, if you don’t quickly reflect on why there are so few high-quality movies, you should blame the market and portray yourself as a poet of “cultural sadness”. The selective sadness of the audience is the real sadness.
What's more, when Happy Twist made a bad movie, netizens also criticized it, such as " super family " and " warm hug ", which one did not have a huge reputation.
The public is infinitely tolerant of the film industry. They did not suppress the strength of comedians, the talents of comedy directors, or even the achievements of other filmmakers when "Catch a Baby" was released. It would be better for Lu Chuan to jump out and be the target of public opinion. Of course, the boomerang arrives late, and the shame and embarrassment are both minor.
Finally, what are your thoughts on the popularity of "Catch a Baby", Lu Chuan's evaluation of the movie, and this series of farce? Join the discussion in the comment area and talk about your attitude.