was on the hot search, Zhu Bingren Copper’s official flagship store started broadcasting at 2 pm on June 26. The live broadcast lasted for 11 hours, and the live broadcast sales were nearly 500,000 yuan. Before that, the daily sales in June were only around 10,000 yuan. , soaring 50 times in one day.
Editor丨Tangtang
Comprehensive from丨Beijing News, Blue Whale News, Brokerage China, etc.
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With a score of 700 in the college entrance examination, the "Maybach" young master is completely popular!
During this year’s college entrance examination, a video of “The Maybach, the top student in the college entrance examination, is taking the exam” triggered a heated discussion among netizens.
I thought it was just an ordinary "young man from a wealthy family taking the college entrance examination". Unexpectedly, when the results came out recently, this "Master Maybach" actually scored a high score of 700 points. What is even more surprising is his family background:
He is a Chinese craftsman The grandson of Zhu Bingren, an art master and representative inheritor of national intangible cultural heritage bronze sculpture skills. His father, Zhu Junmin, is the fifth-generation inheritor of the national intangible cultural heritage "Zhu Mansion Copper Art". He single-handedly founded the "Zhu Bingren Copper" brand and enjoys a high reputation in the copper art world. Their family even built the "Jiangnan Copper House", a famous scenic spot in Hangzhou, and brought copper art to its extreme.
Immediately, three generations of grandparents were on the hot search, and netizens said:
"I am most afraid of his father driving a Maybach, and his grades are better than mine!"
"Not only does the young master have money at home, but he also has good academic performance. Will he still be able to pay for ordinary people?" There is a way out for everyone! ”
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/ “The Young Master’s Same Style” sells 500,000 yuan a day. Is the
family company about to go public? At the same time that /
was on the hot search, Zhu Bingren Copper’s official flagship store started broadcasting at 2 pm on June 26. The live broadcast lasted for 11 hours and the live broadcast sales were nearly 500,000 yuan. Before that, the daily sales in June were only 10,000 yuan. Up and down, it surged 50 times in one day. The top three products sold by
in the live broadcast are small wallets, ingots, and small lucky bags, all of which have the label "Same as Young Master" added.
also has bamboo pens and Wenchang pens, marked with the keyword "send to students":
even made a complete video of the video that initially became popular, combined with college entrance examination results and interviews, and put it on the homepage of Taobao's official flagship store, and With the text "The young man is ambitious, the Zhu family is happy. 700 high scores, grateful copper fans", this overwhelming traffic is really steady:
Judging from public information, Zhu Yetian's family environment is relatively favorable, and Zhu Junmin I am the fifth generation descendant of "Zhufu Copper Art" and a master of arts and crafts in Zhejiang Province. It seems not surprising that I can drive a Maybach.
At the same time, Zhu Junmin’s companies are still sprinting to become the “first stock in the arts and crafts industry”.
On January 10 last year, the listing counseling filing of Hangzhou Zhu Bingren Copper Art Co., Ltd. (hereinafter referred to as "Zhu Bingren Copper Art") was accepted by the China Securities Regulatory Bureau, and the counseling agency was Huatai Securities.
Zhu Bingren Copper Art was established in August 2011. It is a copper sculpture art brand that focuses on copper handicrafts. Its products cover home life, copper art ornaments, Buddha art, Zen furnace art and other series.
Zhu Bingren Bronze Art is named after Zhu Bingren and was founded by Zhu Junmin. Tianyancha shows that Zhu Junmin holds 58.794% of the shares of Zhu Bingren Copper Art and is the company’s controlling shareholder. At the same time, he also serves as the company's chairman.
Sky Eye Check shows that Zhu Bingren Copper Art has completed multiple rounds of financing since 2019, and the latest round of financing came from China Industrial Zhongda. In January 2022, Zhu Bingren Copper Art strategically cooperated with Wuchan Zhongda and obtained tens of millions of yuan in Series C financing from Wuchan Zhongda. The financing will be invested in product digital marketing, brand promotion, team building, etc.
CUHK said at the time that our country is currently undergoing a transformation and upgrading from "universal" consumption to "branded" consumption. People's spiritual pursuit and yearning for a better life have brought unprecedented opportunities to many domestic brands.
In March this year, the list of key companies to be listed in Hangzhou (February 2024) was announced, and Zhu Bingren Copper Art was among them.
Zhu Bingren Copper Art is actively expanding its production.In mid-March this year, the construction of the "Zhu Bingren Copper" headquarters park of the copper art industrial park with a total investment of 500 million yuan and a total construction area of more than 140,000 square meters and an annual output of 2,000 tons of copper art products was launched at Linping Economic and Technological Development in Hangzhou. District construction officially started. It is said that this project is one of the largest copper art production bases in my country and has the largest copper art museum in the country. After completion, nearly 10,000 bronze art treasures will be displayed.
2.
/ He is a rich second generation and also an academic master.
The goal of the college entrance examination is Peking University/
Zhu Yetian has such a family background and such good academic performance. No wonder netizens joked:
"It's really 700 points and 7 million." , he has it all."
Every birth of a top student cannot avoid the topic of "how to develop a top student." Regarding the cultivation of children, his father Zhu Junmin said this in an interview:
Zhu Yetiancong Since junior high school, he has maintained the first place in the class. Later, he was recommended to the best middle school in Hangzhou - Hangzhou No. 2 Middle School. He only decided to take the path of competition when he was in his second year of high school, which was much later than others. From the moment he made up his mind, he became different from before. For most of the year, I threw away all other studies, hobbies, and rest time, and concentrated on preparing for the competition.
"I still feel a little distressed by such a level of concentration."
Zhu Junmin believes that children's specific problems in subjects should be left to the school and teachers to solve, and parents should take better care of their children's emotions, attitudes and other issues.
If we have to sum up some experience, in Zhu Junmin's opinion, it is more about words and deeds. For example, more than ten years ago, their family never watched TV, and their parents did not know how to use their mobile phones when their children were around. Zhu Junmin said that he also learned this from his father, who taught him this way. His, he will also carry out his words and deeds to the end.
At the art transfer conference of grandfather Zhu Bingren, the happiest person was his father Zhu Junmin. He supported his old father with one hand and held his young son with the other. He proudly joked:
"I am the happiest person today. You can chew on the old, you can chew on the young. "
It is understood that Zhu Yetian not only scored a high score of 700, but also won the gold medal in the Olympic Chemistry Competition and signed a "Strong Foundation Plan" with Peking University.
Zhu Yetian said in the media that he was quite excited when he found out that he scored 700 points. His ideal university is Peking University. Faced with the nickname "Maybach Boy" and doubts on the Internet, Zhu Yetian responded that he did not like this title, and said that he would realize his personal value through his own efforts and strive to get rid of the label of "uneducated and incompetent".
“In many people’s stereotypes, the rich second generation is easily associated with words such as ‘ignorant, ostentatious, and lavish spenders’. However, the classmates and friends around them all have good family backgrounds, and most of them are low-key and pragmatic. Be humble and polite. "
The most frequently asked question in netizens' comments is: "Why do you have to suffer from the college entrance examination if you have money?"
Zhu Yetian told Chao News reporters that many people think He could live a prosperous life by inheriting the family business, but he wanted to study at Peking University, but he was not qualified for admission, so he could only study hard for the college entrance examination.
3.
/ Don’t let the label of “rich young master” ignore the efforts behind 700 points. /
Even children from very well-off families still need to work hard enough to learn and control their own destiny.
According to the "Beijing News Commentary", the label "Maybach Boy" is certainly eye-catching, but people should also see the efforts behind the boy.
To be fair, society's portrait of the college entrance examination seems to easily lead to a narrative of "hard study", and people are looking forward to a dramatic plot like "the carp leaps over the dragon's gate". Just like a few years ago, a candidate received a notice from Tsinghua University while moving bricks on a construction site. He also touched countless people at that time.
But with the development of society today, there is definitely not only one template for college entrance examination stories.Of course, there are children from modest backgrounds who overcame many difficulties to get into their ideal university and changed their destiny; but there are certainly many stories like the "Maybach Boys" who come from well-off families and are self-disciplined and hard-working enough to succeed in their careers. One step further from the starting point of home paving. This kind of multiple narratives is closer to the social background of today’s college entrance examination.
The emergence of "Maybach Boys" should also inspire people to form a new social expectation and atmosphere: even children from very well-off families still need to work hard enough to learn, control their own destiny, and keep their families together. To further consolidate the social consensus of "God rewards those who work hard" and "No pain equals gain".
Therefore, instead of conspicuous luxury cars, people should still focus on the young man himself. People should encourage young people to follow the most practical and fair life path no matter what situation they are in.
The economic status of each family varies widely, but every family and every child believes in those unbreakable simple values, and everyone is filled with the belief of working hard. This is the ideal situation that people want to see.
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