Rui Finance Wu Wenting On June 28, "Oriental Selection anchor publicly expressed dissatisfaction in the live broadcast room" became a hot search topic and triggered widespread discussion.
In the Oriental Selection Beautiful Life live broadcast room, the anchor Dunton expressed his recent views on the company. He pointed out that he has been annoyed by some of the company's practices recently. For example, when opening a new account, he did not discuss and communicate with the anchor at all. He only found out about it two days ago. Once there is negative public opinion between the company and the anchor, the company's public relations department does not act.
"To be honest, I thought the company was pretty good for a long time, but recently I have been a little disappointed with the company." Dundun said that he expressed this way mainly because he had a lot of negative emotions, and it was over after he said it.
Previously, Oriental Selection’s “618” live streaming style had caused controversy. The video showed that anchor Dundun was uncharacteristically shouting to bring goods in the live broadcast room, "You are all here, buy an order and then leave", and the concluding sentence became "321, link up!" Therefore, "The style of the Oriental Selection live broadcast room has changed. ” and other terms have appeared on social media hot searches for many days in a row.
According to data from the third-party platform Cicada Mama, the total number of fans in the Oriental Selection live broadcast room has plummeted in the past 30 days, from 30.411 million on May 30 to the current 30.103 million, a decrease of approximately 308,000.
As of the close of trading on June 28, Oriental Selection was trading at HK$12.62, down 1.25%, with a total market value of approximately HK$13.014 billion. Since the beginning of the year, its stock price has fallen by 54.6%.