On June 24, 2024, the launching ceremony of the "See the World and Learn History" exhibition of outstanding overseas historical and character drama series hosted by the International Cooperation Department of the State Administration of Radio and Television was held in Shanghai. Nearly a hundred people from about 20 units including the State Administration of Radio and Television, Shanghai Radio and Television Bureau, provincial (regional and municipal) TV stations, online audio-visual platforms, and domestic and foreign production and distribution institutions participated in the event.
launching ceremony. The picture in this article is from The Paper reporter Xue Songtu
. The broadcast event selects nearly 20 excellent works such as "Shakespeare: The Rise of Genius", "Roger Federer: The Road to Champions", "Pompeii: The Story of the People", "Moment of Victory: The Rise of the Lakers Dynasty", etc. Overseas TV dramas and documentaries will be broadcast intensively on TV stations in Shanghai, Hunan, Guangdong, Sichuan and other provinces (municipalities) as well as online platforms such as Youku, Tencent, Bilibili and Sohu starting from June 2024.
In recent years, a number of high-quality masterpieces rooted in China's excellent traditional culture and hot real life have spread to many countries and regions around the world, and are loved by overseas audiences; a number of excellent overseas TV programs have also achieved good broadcast results in China , enriching the spiritual and cultural life of domestic audiences. The overseas historical and character dramas broadcast this time are rich in themes and profound in content, which will help expand the audience's international horizons and help the Chinese people better understand the world, participate in the world, and learn from the past. In the next step, the General Administration will continue to adhere to the people-centered approach, actively deepen international exchanges and cooperation in radio, television and audio-visual, promote the introduction and broadcast of more high-quality dramas that satisfy the people, and promote the high-quality development of the radio, television and online audio-visual industries with high-quality program supply.
Event site
As an influential socialist modern international metropolis, Shanghai is an important window to showcase China to the world. The Shanghai Radio and Television Bureau will take this broadcast event as an opportunity to further strengthen and optimize the content of large and small screen programs, make full use of Shanghai's unique location advantages, and strengthen the construction of international communication capabilities. The
launching ceremony also screened highlights from the British drama "Shakespeare: The Rise of Genius", and the relevant creative staff shared their creative experiences and insights.
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