Recently, the 2023 Shanghai Youth May 4th Medal was released. A total of 7 individuals and 2 collectives in Putuo District won this award. Among them, the 1℃ Space Blue Knights of Shanghai Putuo District’s charity service youth team for delivering meals to the elderly won the col

Recently, the 2023 Shanghai Youth May 4th Medal was released. A total of 7 individuals and 2 collectives in Putuo District won this award. Among them, the 1℃ Space Blue Knights of Shanghai Putuo District’s charity service youth team for delivering meals to the elderly won the collective honor, allowing We follow their example and continue to strive and make contributions in the hot practice of actively supporting the high-quality development of Putuo and devoting ourselves to the Chinese-style modernization construction and strive to write a chapter of youth!

Ele.me is based on the digital capabilities of local life services, gathering the power of social love, and jointly exploring the digital path of future communities. Ele.me 1℃ Space Blue Knight’s youth team of delivering meals to senior citizens for public welfare services includes a total of 61 outstanding young team members in technology research and development, product operations, and public welfare meal delivery. As of November 2023, the Blue Knight Service Team has provided more than 40,000 personalized meal delivery services to more than 1,500 elderly people with inconveniences and difficulty in taking care of themselves.

Ordinary "new" youth, warm "hearted" service

Blue Knight's charity service team for delivering meals to the elderly was born in Changfeng Distribution Station. The Ele.me Changfeng delivery service site was established in 2018. The site has always insisted on building a blue knight delivery service team that is "loving, dedicated, affectionate and interesting". In 2021, the Changfeng site was upgraded to become the first Blue Knight party and mass service station in the country. In 2022, the Changfeng site established the first batch of Ele.me site youth groups branches. When the

Service Team was established, it was a volunteer meal delivery team composed of 9 Blue Knights. The members gave up their rest, worked hard and worked hard regardless of rain or shine, and insisted on delivering delicious meals to the elderly in the area on time at noon every working day. in hand. With a warm original intention of helping the elderly and the disabled,

's team has continued to grow and now includes a total of 61 outstanding young team members in technology research and development, product operations, and charity meal delivery. "1℃ Space" guides riders to become the "public sentiment outpost" of the community, the "mobile probe" of urban safety, and the "public welfare messenger" of urban civilization. The young employees use their technical capabilities to protect the riders and build a solid foundation for services.

The "new" platform of warmth and caring starts from the "heart"

The young team members actively develop the elder mode of the online Ele.me app, optimize and expand the digital service scenarios for the elderly, and make it easy, convenient and convenient for the elderly group to use.

developed the barrier-free mode of the Ele.me app to effectively improve the convenience of life for the visually impaired and make services "audible" for visually impaired users. The functions of the core scenes have achieved full-process barrier-free support, and so far the number of visually impaired users has reached more than 180,000.

developed the hearing-impaired rider mode of Ele.me, which has covered about 3,000 hearing-impaired riders. After uploading proof of disability, riders can switch to the hearing-impaired version. In addition, a text-to-speech call function has also been developed. After the call is connected, artificial intelligence voice will communicate with the consumer to help the rider complete the delivery as much as possible.

Explore the new model of "digital reality" and enter the "heart" Kanli

Ele.me serves the elderly as a charity service team and gradually evolves towards the integration of digital and reality. Caoyang Xincun Street in Putuo District further explores new ways to provide high-quality meals, cooperates with the "Ele.me" takeaway platform to provide meals for the elderly, and opens a community elderly canteen in the Wuning Party and Mass Service Center to support "online ordering and home delivery" "The "Sunshine Community" elderly care meal assistance service has become the first service project in the region to link up meal assistance subsidies for the elderly with a takeout platform.

innovative cooperation model. Through tripartite cooperation between the government, community canteens and the Internet platform, effective integration and optimal allocation of resources have been achieved. This cross-border cooperation not only solves the limitations of traditional meal delivery services, but also makes full use of the delivery advantages and digital capabilities of takeout platforms to provide more convenient and stable services for the elderly.

On the one hand, the project has passed the government-approved whitelist system to ensure that subsidies are accurately distributed to target groups. On the other hand, Ele.me provides a data platform and delivery service. The "elderly model" suitable for the elderly solves the original problem of relying on social workers and volunteers to deliver meals to meet the dining needs of the elderly, and improves the accessibility of services. and user experience, which effectively alleviates the problem of difficulty in dining for the elderly and enhances the sustainability of community elderly care services.

In June 2022, the service team won the title of "Putuo District Spiritual Civilized Good People and Good Deeds". In December 2023, it won the honors of "2023 Shanghai Information and Communication Industry Demonstration Case for Aging-Adapted and Barrier-free Services" and "2023 'Suishen Wuyi' Excellent Practice".

In the process of assisting the elderly, the service team organized "community heroes" to carry out a new attempt of digital volunteer services to assist the elderly. Next, it will cooperate with the University for the Elderly to enter the community to carry out "smart assistance to the elderly" related activities to help more elderly people learn to Use smartphones and more to enrich senior life. Through innovative services, we integrate platform resources, primary medical care, and community governance to jointly protect the elderly from enjoying their old age.

Source: Shanghai Putuo