This is a dream date that spans thousands of miles, a collision between civilized China and fashionable New York. Under the catalysis of wine, the universal language of the world, the blending and sublimation of Eastern and Western cultures are realized. On June 14th, U.S. time,

This is a dream date that spans thousands of miles. The collision of civilized China and fashionable New York. Under the catalysis of wine, the universal language of the world, the blending and sublimation of Eastern and Western cultures are realized. On June 14th, U.S. time, the launching ceremony of the New York station of the "Dreams Connect the World" Yanghe Dream Blue & Why Civilization global media event was successfully held in Manhattan, New York. Ren Xue'an, executive deputy convener of the General Manager Office of China Central Radio and Television Station, delivered a video speech; Zhang Xin, deputy director of the China Central Radio and Television Station's United Nations Station and executive deputy director of the North American Station; Chen Jun, deputy secretary of the Party Committee, vice president and group trading chairman of Yanghe Co., Ltd. Nearly a hundred people attended the event, including Teng Shaojun, President of the U.S.-China Public Affairs Association, as well as representatives from the United Nations and many Chinese-funded companies in the United States, and jointly started a "civilized" exchange journey.

What is civilization? At the launch ceremony, the guests used a cross-ocean dialogue and sparks of ideological collision to ignite the world's understanding of "China" and "civilization". Ren Xue'an, executive deputy convener of the General Manager Office of China Central Radio and Television Station, gave an incisive explanation of "civilization" in his video speech. He said that the "What is Civilization" global media event planned and organized by the main station traces the origin of "Chinese Civilization" through the question of "What is Civilization", which is another exploration of traditional Chinese culture after the "Why China" cultural exhibition . Ren Xue'an pointed out that as a leading benchmark company in the industry, Yanghe takes quality improvement as its foundation, makes truly good products, continuously enhances the value of the brand, and expands the brand's growth space. We hope to use this event to bring China’s ancient historical civilization to the West and let the world experience the diversity of Chinese culture. Promote people-to-people and cultural exchanges, cultural integration, and people-to-people bonds around the world, making the world’s gardens of civilizations more colorful.

"Dialogue between different civilizations can unite the world." Zhang Xin, deputy director of the United Nations Station and executive deputy director of the North American Station, said in his speech that Yanghe winemaking began in the Han Dynasty, flourished in the Sui and Tang Dynasties, and flourished in the It is one of the oldest liquors in China during the Ming and Qing Dynasties. Its brewing techniques are also listed in China's intangible cultural heritage list. They were brought to Dunhuang and other countries and regions by merchants through the ancient Silk Road. I hope that this "Dream Connects the World" Yanghe Dream Blue & Why Civilization Global Media Event·New York Station will allow more people to understand China's wine culture and then understand the rich and colorful Chinese culture.

Chen Jun, deputy secretary of the Party Committee, vice president and group trading chairman of Yanghe Co., Ltd., introduced in his speech the value and role of Chinese liquor in a better life, social economy, green development and civilized interaction. He said that the "Why Civilization" global tour is a major cultural communication project created by the headquarters. It is not only another exploration of traditional Chinese culture, but also a bridge, connecting the past and the future, conveying the spirit and strength. As an important part of human civilization, wine carries rich historical and cultural connotations. Yanghe Group and China Central Radio and Television have joined hands to bring the treasures of Chinese culture to the global audience, so that they can taste Chinese wine and experience Chinese civilization together. of profoundness.

At the launching ceremony, Chen Jun, deputy secretary of the Party Committee, vice president and group trading chairman of Yanghe Co., Ltd., and Zhang Xin, deputy director of the United Nations Station and executive deputy director of the North American Station, jointly took the stage to officially launch the event.

At the event site, Yanghe·Dream Blue once again transformed into a "dream messenger" to promote friendly exchanges around the world, showing the world the cultural charm and unique taste of "softness".

The guests tasted Yanghe·Dream Blue and customized cocktails made with Yanghe·Dream Blue, experienced Chinese wine culture, chatted happily in the soft aroma of wine, and also conveyed the voice of Chinese civilization to all parts of the world. .

Yangzi Evening News/Ziniu News reporter Ji Yuxuan

Proofreading Li Haihui