The May 1st holiday is on, and Shanghai once again shows the consumer enthusiasm of the movie city. According to data from the Beacon Professional Edition, as of 22:00 on May 1, the Chinese mainland film market had received more than 400 million yuan in box office on the first day of the holiday, exceeding the 356 million yuan in the same period last year. Among them, Shanghai ranks first in the country's box office with a box office of about 18.5 million yuan.
is an important period after the Spring Festival and before the summer. This year, 8 new films will be released on May Day. The film supply is sufficient in quantity, with diverse themes and relatively balanced volumes, covering action, comedy, romance, suspense, animation and other genres, giving the audience a variety of viewing options. After the first day of the holiday, "Peacekeepers", "Thelma and Louise " and "Spy House Code: White" ranked in the top three box office lists of new films, while " Kowloon Walled City: The Siege " is expected to have good sales Word of mouth completed the counterattack.
"Peacekeeping Riot Squad" is the first film in its schedule to exceed 100 million yuan. For the first time, the film focuses on the story of Chinese peacekeeping troops performing overseas missions. It is fascinating with large-scale battles and dangerous plots. In addition, it stars Huang Jingyu, Wang Yibo, Zhong Chuxi and other young actors. It has attracted much attention since it was released. "Thelma and Louise" is the latest production from the Happy Twist team. There are no popular celebrities in the cast, and the plot setting seems cliché, but the solid performances of comedians such as Jia Bing and the unwavering brotherhood in the story make it Many viewers commented that it was "worth the price of admission". "The Siege of Kowloon Walled City" is the only Hong Kong film in the schedule. This new film directed by Cheng Baorui and starring Louis Koo has a fierce plot and well-designed action. It has the momentum to revive Hong Kong kung fu films and has gained a lot. Good reviews. In contrast, although " There is nothing a hotpot can't solve" incorporates typical Chinese elements such as Sichuan opera and hotpot into the film, the insufficiently rigorous logic is placed in the script-killing suspense setting, which makes it shortcomings. It is more prominent, and the early reputation is worrying. Animation and romance movies such as "Spy House Code: White", "Howl's Moving Castle", "Journey Across the Moon", "Pig Man: Interstellar", etc. all have relatively clear audiences. group.
Rao Shuguang, president of the China Film Critics Society, believes that the May Day schedule is an important period to take over the Spring Festival schedule and warm up the summer schedule, and its boosting effect on the film market throughout the year is getting stronger year by year. At a time when movie audiences are segmented, blockbusters and comedies with main theme themes are "rigidly needed" in the market and are highly favored in the May Day period. Imported films and literary films cannot be ignored, and have become an indispensable force in driving box office growth in recent years. In his view, the final box office pattern will undoubtedly depend on quality. “The high-quality development of Chinese films is inseparable from the continuous efforts of creators. We look forward to Chinese filmmakers exploring new creative paths, new forms, and new expressions to attract high-quality works and enthusiastic audiences.” Going both ways."
Author: Wang Yan
Text: Reporter Wang Yan
Picture: Film poster
Editor: Shi Wei
Editor in charge: Xing Xiaofang
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