On April 22, Youku announced that the "Suspense Theater" was upgraded to "White Night Theater". "White Night" means "the long night must end and the truth will be revealed", and the audience will unravel the mystery while peeling off the cocoon. Based on the standardized lens lan

On April 22, Youku announced that the "Suspense Theater" has been upgraded to "White Night Theater". "White Night" means "the long night must end and the truth will be revealed", and the audience will unravel the mystery while peeling off the cocoon. Based on the standardized lens language, White Night Theater will explore deeper social issues, show deeper care for human nature, provide a more immersive theater viewing experience, and arouse the audience's resonance and empathy, thereby expanding the scope of high-quality Chinese dramas. New paths and new spaces.

After the official announcement poster of White Night Theater was released, the emotional suspense drama " Gloomy Fire ", the first drama of White Night Theater, was also announced to be scheduled for April 27 and will be broadcast simultaneously on cctv-8 prime time and Youku. "Dark Fire" is directed by Yao Xiaofeng and stars Tong Yao and Zhang Xincheng . It tells the story of a murder case that happened in a small town around the millennium, doomed love, and good and evil in a society of acquaintances. , and more complex human nature, slowly unfolding.

The market generally believes that White Night Theater is one of the core levers for Youku to create differentiated content. Youku Chief Operating Officer Wu Qian said at the beginning of this year that Youku will create differentiated content through a "one horizontal and three vertical" content layout in the future. The drama list announced at that time included " new " and "Bianshui Past" "Snow Maze" and other high-quality suspense dramas.

html Over the past decade, Youku has continued to make efforts in creating high-quality suspense works. "White Night" launched in 2017 has become a phenomenon-level high-quality drama. "White Night" is not only China's first overseas-distributed online drama, but also the "White Moonlight" in the minds of fans of suspense dramas for many years. 630,000 viewers gave "White Night" a high score of 8.9. In recent years, each platform has gradually formed a relatively differentiated theater matrix, creating a recognizable platform brand recognition with high-quality vertical dramas. Youku's previous "Suspense Theater" was characterized by "Suspense+", which overlays various elements such as emotion, theft, and justice. It has also successively launched "Gate of Rebirth", "The Twelve Hours of Chang'an", "Outside the Court", "Cowards", etc. Representative work.

(Dazhong Daily · Dazhong News Client Reporter Shi Wenjing)