1905 Movie Network News On April 23, the iQiyi World Conference opened in Beijing, releasing more than 300 latest content film lists for 2024-2025. At the
conference, content tracks such as "Human Fireworks", "Oriental Legend Life Chapter" and "Jianghu Chapter" were announced. At the same time, based on the mature operations of mist theater, Xiaodou Theater and other types of labels, two new labels, Everyone Theater and Mochen Theater, were launched. Among them, Weichen Theater will focus on high-quality short plays, expressing new aesthetics and new audiovisuals. It will launch works such as "My Altay" and "In the World". Our Theater is not only a film and television version of the works of great writers, but also presented in the form of images. The real situation of ordinary people will bring about works such as "Chinese Peaches and Plums", "Father and Son", "Three Autumns in One Day" and "All Creatures".
Among them, the drama series "My Altay" that has attracted much attention from the outside world will create a new ecology of cultural and tourism cooperation, advocating reading a good book, watching a good drama, and going to a beautiful place. The play plans to meet the audience in the second quarter of 2024.
In addition, the sequels of past high-quality IP drama series such as "Police Honor 2", "Fearless 2" and "Tang Dynasty Chronicles 2" have been officially announced. The platform will also follow up through linkages between dramas and comics. Lay out offline Chibabu Park and VR full-sensory theater to extend IP value by eating more from one fish.
The most popular event of the day was the official announcement of the cooperation with Stephen Chow's Bigo Group. On that day, not only was the TV series "The King of Comedy" adapted from Stephen Chow's movie of the same name revealed, but a variety show "The King of Comedy Stand-up Season" that Stephen Chow will join in the future was also announced. In the future, the two parties will continue to carry out 360-degree strategic cooperation around Stephen Chow's IP, and the two parties will launch new works in the fields of movies, dramas, variety shows, animation and other fields.
In addition to dramas and variety shows, the film field will continue to be parallel to theaters and online. In the future, there will be 29 new films such as "The Wandering Blade" and "Avenge the Shame" that will be released to the audience one after another. Among them, "The Wandering Blade" is currently scheduled to be released on May 17.
At the conference, iQiyi announced that it will upgrade its 2024 marketing layout, with IP as the core and a trinity of product, marketing and marketing to create a global ecosystem for brand growth, helping brands to improve their brand, product and operating capabilities in multiple dimensions.
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