March 18, 2024, is a very ordinary day, but it is not ordinary in the field of TV dramas. The TV series " and Feng Xing " starring Zhao Liying was launched. Like a bright light, it broke through the calm TV drama market and led a new era. A ratings boom. "Traveling with Phoenix" was simultaneously broadcast on Hunan TV, Mango TV, and Tencent Video. It became a hit on all platforms and became the focus of heated discussions among viewers.
On Tencent Video, "Traveling with the Phoenix" quickly exceeded 23,000 in just 17 minutes after it was aired. This result was not only far ahead among the dramas of the same period, but also broke the record of Tencent Video, becoming the most popular on the site. A drama that is about to break 23,000. As the plot progressed, the popularity continued to soar, exceeding 28,000 in less than two hours, and the number of comments was as high as 1.68 million, making it worthy of this year's hit series.
Many netizens temporarily went to Tencent Video to sign up for membership because they wanted to watch "Traveling with the Phoenix", only to find that they had to queue up because there were so many people wanting to sign up that the server couldn't bear it. In terms of advertising investment, "Traveling with Phoenix" performed equally well on Tencent Video. The drama has attracted cooperation from as many as 18 brands. This number is not only extremely rare among dramas of the same period, but also sets a record for the highest start of a syndicated drama. From the brand promotion before the broadcast to the advertising breaks during the broadcast of the series, the commercial value of "Walking with the Phoenix" is evident.
"Traveling with the Phoenix" also achieved good results when it was broadcast on Hunan Satellite TV. On the day of the premiere, Hunan Satellite TV's peak ratings reached 0.7791% and its market share was as high as 6.0053%, making it stand out among many provincial satellite TVs. This result not only proves the ratings appeal of "Traveling with the Phoenix", but also demonstrates Hunan Satellite TV's leading position among television platforms. Mango TV, as one of the show's simulcast platforms, also has outstanding ratings and market share.
Although "Traveling with the Phoenix" has many actors, the main reason why the show has such great influence and appeal is because of Zhao Liying. Zhao Liying not only has outstanding performances in film and television dramas, but her influence in the business field cannot be underestimated. The success of "Walking with the Phoenix" is not only a victory for her acting skills, but also a reflection of her production and commercial value. Her huge fan base and good market reputation have brought abundant commercial resources to "Traveling with Phoenix".
Zhao Liying has demonstrated her strong market recognition in data performance on multiple platforms and dimensions. The ratings and popularity of "Walking with the Phoenix", as well as her influence on social media, all prove Zhao Liying's dual success as an actor and producer. The dual recognition of data and word-of-mouth has further consolidated Zhao Liying's ratings appeal in the film and television market. This year, the movie " Article 20 " starring Zhao Liying was released during the Spring Festival. It was both well-received and a box office hit. She has become a "movie star".
Non-famous entertainment critic Wu Qinggong pointed out: Very few actors can be successful in both the film and television fields. At present, it seems that Zhao Liying can do it. She is already a "Top 85 flower", Yang Mi , Liu Yifei, Tang Yan , Liu Shishi , Ni Ni , angelababy, Zhang Xiaofei , Song Qian and other 85 flowers all have their own flaws, but Zhao Liying seems to have none. Zhao Liying's influence and the outstanding performance of "Walking with the Phoenix" have injected new vitality into the TV series market in 2024. Zhao Liying has three more movies to be released in the future, so look forward to it!
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