[Global Times Comprehensive Report] According to the US "Hollywood Reporter" report on the 12th, at the Hong Kong International Film and Television Exhibition held from March 11 to 14, Chinese films made a collective attack, and more outstanding works entered the international market through this platform. , and there will also be more Sino-foreign cooperation projects for exchange.
On March 12, 2024, Hong Kong, the 28th Hong Kong International Film and Television Exhibition was held at the Hong Kong Convention and Exhibition Center. (Visual China)
The Hong Kong International Film and Television Exhibition has set up a Chinese film joint booth for three consecutive years. The China Film Co-production Company (cfcc) said that China now has more international blockbusters released, and the number of domestic audiences in China continues to expand, " We hope to comprehensively showcase the latest performance of Chinese films and promote exchanges and cooperation between Chinese and foreign film industries." According to the report, in the past year, many Chinese films have aroused international repercussions, such as the science fiction blockbuster " The Wandering Earth" adapted from Liu Cixin's original work. 2" has been released in 42 countries around the world, and the Chinese film industry has also fully recovered after the epidemic. At the same time, Sino-foreign cooperation projects have also triggered heated discussions. For example, last year's Sino-US co-production "The Meg 2 " received a high box office of US$390 million worldwide. According to data from
cfcc, China produced a total of 971 movies in 2023, and a total of 11 works had a box office of more than 1 billion yuan. As the cultural literacy and aesthetic standards of Chinese audiences improve, comedy, science fiction, suspense, romance, animation and other themes and genres are increasing in popularity. It is becoming more and more popular in the movie market. At this Hong Kong International Film and Television Fair, there are also 47 film companies providing services to international film producers and sales agents. CFCC said: "China has many wonderful stories to present to audiences around the world, and Chinese filmmakers are also striving to occupy a central position on the global stage. Innovative Chinese filmmakers look forward to deepening exchanges and exchanges with international colleagues more openly and professionally. Cooperate to show more excellent films to audiences around the world."
According to the industry media "Screen Daily" reported on the 13th, approximately 750 exhibitors from more than 25 countries/regions participated in the Hong Kong International Film and Television Exhibition this year. The international sales and acquisition manager of Japan's Toei Company said: "We have held many meetings with dealers from China and Southeast Asia. Asian buyers are more cautious when purchasing films and hope to find works with a larger production scale." (Luc)
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