With the awakening of female consciousness and the continuous rise of female social status, more and more cool and sassy "heroine" images are appearing on the screen. The strong personality, clear goals and independent thinking represented by the "big heroine" are also accepted a

With the awakening of female consciousness and the continuous rise of female social status, more and more cool and sassy "heroine" images are appearing on the screen. The strong personality, clear goals and independent thinking represented by the "big heroine" are also accepted and sought after by more women.

However, becoming the "heroine" of one's own life is difficult to achieve overnight. Different life encounters, different social roles, different stages of life... will cause us to encounter different ups and downs and challenges - which also makes many women fall into anxiety and a sense of loss of control when pursuing a more perfect "self".

This year’s Women’s Day, dermatology-grade skin care brand group Andeputai released the brand attitude video “Growing Inward and Blooming Outward” based on its insights into the psychological growth of female users. It aims to appeal to express: before becoming the “big heroine of life” "In the process, there is no need to be anxious and panicked. As long as we pay attention to ourselves, love ourselves, and find our inner rhythm and energy, we can naturally bloom our most beautiful selves and have more love to share with the world.

Whatever is inside must be manifested externally

The "Huangdi Neijing" says that "whatever is internally must be manifested externally", which means that our "external beauty" comes from inner nourishment. This coincides with the concept of "growing inwards and blooming outwards" advocated by Ande Putai. The health and beauty of the skin is closely related to the internal health of the human body.

On the one hand, physical health, a balanced diet, and adequate intake of vitamins, minerals, and proteins can provide sufficient nutrients for the skin and keep the skin in good condition. On the other hand, emotional stability and physical and mental balance are also important factors in maintaining healthy skin. Being under uneasiness, stress and anxiety for a long time will lead to hormonal imbalance in the body, which will affect the health of the skin and cause skin problems such as pigmentation, acne, and dermatitis.

Ande Putai hopes that through this March 8th Festival theme, he can call on more women to realize that beauty is not only about the outside, but also about inner cultivation. When we have a more optimistic and positive attitude and a more balanced and healthy life, we will be able to live a more beautiful and confident self.

At the same time, as a dermatology-grade skin care brand group that provides women with scientific skin care solutions and protects healthy beauty, Andeputai has never stopped cultivating its own "internal strength".

html Over the past 314 years, in order to be able to provide more perfect solutions to skin problems and deliver more accurate, efficient and safe skin care products, Adptai has strictly followed dermatological standards st2up, established and continuously improved its own R&D system, and insisted on Product production and quality control, continuous optimization of services, and protection of users’ skin health and beauty.

Up to now, Andeputai has established four major independent innovation laboratories, with research directions covering independent patent research and development, evaluation and verification of special functional ingredients, innovative formula research and development, independent efficacy evaluation, full-process quality testing and research, etc. direction; and has established in-depth strategic cooperation with a number of authoritative scientific research institutions, including the Institute of Dermatology of Beijing University of Chinese Medicine, Beijing Technology and Business University, and Shanhai Innovation, to carry out full life cycle research on dermatology-grade skin care products - aiming to From multiple directions such as mechanism research, exploration of target raw materials, scientific and technological innovation, and scientific verification, we will improve the scientific nature and effectiveness of Anteputai’s dermatology-grade solutions.

In addition, Andeputai has gradually built a digital and intelligent supply chain system that is user-centered and has flexible pressure resistance, and has obtained ISO quality management system certification in the skin care industry; it can not only ensure the stability of supply, It can also provide users with safer, more effective and high-quality products.

"Inward growth" is a long way, and personal growth is exactly the same as business management. Only by walking through this path that is full of difficulties, loneliness, and pain, but is steadfast and determined, can we have the opportunity to move towards a richer and stronger self, allowing beauty to have the ability to "bloom outward" at all times.

Source: China.com

(Source: Financial and Business Information)