On February 13 this year, the great Chinese director Zhang Yimou, who has struggled for decades, finally surpassed Chen Sicheng in the total box office of his films, becoming the director with the second highest box office in the Chinese mainland market. All this is entirely due to the new film "0" that he personally directed.
Originally "Article 20" was also the favorite to win this year's Spring Festival, but domestic theaters did not give it too much screen time. Most of the audience's attention was also focused on " Hot Hot " and " Speeding Life 2" " is so attractive that even the animated film "Bear Bears" has far higher film schedule and box office performance than it. This made the film's box office not a big hit. The total box office in a few days was less than 700 million yuan. It is impossible for Zhang Yimou to become the director with the highest box office in mainland China through this film.
However, he is still recognized as the number one director by most audiences and industry insiders in China.
Although the box office performance of "Article 20" during this year's Spring Festival was not very impressive, it was the only one among the eight new films to achieve a reverse decline in the daily box office.
On February 11, "Article 20" received a total box office of 141 million yuan. On the next day, February 12, the daily box office of "Article 20" reached 143 million yuan, an increase of about 2 million yuan. On the third day, December 13, the daily box office performance of "Article 20" increased by another 6 million, reaching 149 million yuan.
On the other hand, looking at other movies, including the current champion "Hot" and the runner-up "Flying Life 2", the daily box office performance of each movie is declining, and some even directly fell below tens of millions.
In fact, the phenomenon of box office decline is not uncommon in the domestic market, but it is still relatively rare during the Spring Festival period in the mainland in recent years.
During the Spring Festival last year, domestic theaters welcomed two domestic movies, one was " The Wandering Earth 2" with a good reputation, and the other was " Riverside " also directed by Zhang Yimou. Of these two movies, only "Man Jiang Hong" achieved a reverse decline in box office.
There is also the Spring Festival in 2022. The domestic market has welcomed a number of new domestic films that have attracted much attention. However, none of these new films has achieved a box office decline, and their daily box office results are declining every day. Therefore, during the Spring Festival this year, the overall box office performance was not very good.
In recent years, Zhang Yimou has directed a large number of films. Although none of these films has produced a box office success like "Hello, Li Huanying", their respective box office results and audience reputation are also very good.
Zhang Yimou also relied on these films to retain his position as the number one director.
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