Editor: Li Zedong The Spring Festival season has entered the third day of the Lunar New Year, and the box office trends of major films have gradually become clearer. According to real-time data from Beacon Professional Edition, as of press time on February 12, the total box offic

Edited by: Li Zedong

The Spring Festival has entered the third day of the Lunar New Year, and the box office trends of major films have gradually become clearer.

According to real-time data from Beacon Professional Edition, as of press time on February 12, the total box office of during the Spring Festival has exceeded 3.2 billion yuan. The box office of the

movie " is hot and hot " exceeded the 1 billion yuan mark, accounting for 33.1% of the box office.

Picture source: Lighthouse Professional Edition

" Speeding Life 2" followed closely, with a current box office of 964 million, accounting for 30.1% of the box office.

In addition, the box office of the animated film ": Reversal of Time and Space" exceeded 600 million yuan, accounting for 18.8%, and the box office of " Article 20 " directed by Zhang Yimou exceeded 450 million yuan, accounting for 14.1%.

According to previous reports by Securities Daily, the industry generally predicts that box office revenue during the Spring Festival this year is expected to exceed 6 billion yuan. It is worth mentioning that the total box office revenue for the 2023 Spring Festival is 6.04 billion yuan.

"Watching movies during the New Year has become a 'New Year custom' for many young people. Overall, the total box office revenue during this year's Spring Festival is expected to exceed 6 billion yuan." Zhu Yuqing, founder of Juyinghui, said in an interview with a reporter from Securities Daily , Among them, "Hot and Spicy", "Flying Life 2" and "Bear Infested: Reverse Time and Space" have a strong audience base .

Everbright Securities used the volume-price disaggregation method and the film box office aggregation method to estimate the box office situation in the research report. The comprehensive conclusion is that the box office of during the Spring Festival in 2024 is expected to exceed 6 billion yuan.

Daily Economic News Comprehensive Securities Daily, Lighthouse Professional Edition

Daily Economic News