2023 will undoubtedly be the waterloo for Hong Kong films in the mainland market.
Whether it is superstars like Jackie Chan Chow Yun-fat, or Mesozoic big names like Louis Koo and Aaron Kwok, whether it is police movies, action movies or comedies, mainland audiences will not buy them. This will undoubtedly lead to the further decline of Hong Kong movies. After all, the mainland is now Hong Kong films have the largest ticket sales, if mainland audiences are unwilling to support Hong Kong films.
Then I am afraid that Hong Kong films will never have the opportunity to shoot large-scale productions in the future! Therefore, 2024 is regarded as a critical year by Hong Kong film fans.
Especially during this year’s Spring Festival, Hong Kong films were expected to launch a desperate counterattack, but Hong Kong films did not even have the courage to fight.
Andy Lau lost to Shen Teng, Jackie Chan and Stephen Chow ran away together, and Hong Kong films suffered miserably in the 2024 Spring Festival.
The 2024 Spring Festival schedule is actually an excellent opportunity for Hong Kong films. Wu Jing's "Volunteer Army 2" was not released, and the top-seeded contestant "Nezha 2" was not completed in the later stages. There was no film in the entire schedule that focused on special effects or action. big production.
What Hong Kong films are best at is this highly entertaining type of film.
When new films are scheduled for the Spring Festival in 2024, fans are eagerly looking forward to Jackie Chan's "Legend", Stephen Chow's "Mermaid 2", Tsui Hark's "The Legend of the Condor Heroes", and Shen Teng's "Speed Life" 2", the full mainland comedy lineup of Jia Ling's "Hot and Spicy". In fact, we can see that Hong Kong films have a great chance of winning.
After all, the eight new films released during this year’s Spring Festival are almost all family comedies, and the audience will definitely be tired of them.
did not expect that "The Legend of the Condor Heroes: The Greatest Hero" would disappear directly. "Legend" and "Mermaid 2" had been preheated for a while and did not dare to be released during the Spring Festival.
You must know that "Legend" will be completed in July 2023, and the trailer was exposed early. The original gimmick was that Jackie Chan would return to the Spring Festival film after many years, but in recent years, Big Brother has changed from a box office guarantee to a bad movie King of.
Starting from "Escape" in 2016, "Railway Tiger", " Kung Fu Yoga ", "Blood of the Machine", "Detective Pu Songling" and "Vanguard" in the middle, and then to " Dragon Horse Spirit " in 2023 , most of Big Brother's works in recent years have failed to pass the review, and it is even more unreasonable to hope that Douban will score 6 points.
The box office of "Kung Fu Yoga" has also dropped from 1.7 billion at its peak to "The Spirit of Dragon and Horse", which has difficulty breaking 200 million.
In today's era when the mainland market exceeds 3 billion to be considered a hit, it is indeed difficult for Big Brother to have the confidence to compete head-on with Shen Teng and Jia Ling's new film.
But in my opinion, "Legend" still has the ability to fight.
The sequel to Jackie Chan's classic film "Myth", with the return of core creators such as Tang Ji Li, Jin Xishan, and popular stars such as Zhang Yixing, Gu Li Nazha, Li Chen, Peng Xiaoran, Dou Xiao, etc., "Legend" has an attractive lineup.
In addition, fantasy adventure films are rare in this year's Spring Festival. Audiences who don't like to watch sketch-style comedies will definitely choose Jackie Chan.
"Mermaid 2" shows Stephen Chow's helplessness.
This sequel, which was once the box office champion in Chinese film history, has been delayed for six years without being released to the audience. After finishing filming in 2018, "Mermaid 2" entered the post-production stage, but due to various reasons, there were not many opportunities for the film to be released.
Stephen Chow has actually been very active in the past two years. He has supervised the production of "The Monkey King", helped promote many new films, and even produced online shorts. He has also begun preparations for his new film "Shaolin Women's Football". He said that the star's focus has long been no longer on "The Mermaid" 2". This movie was not released during the Spring Festival this year, so I'm afraid it is really far away.
Of course, even if "Mermaid 2" can be released, it may not be enough for the king of comedy to face off against the box office king of comedy like Shen Teng and Jia Ling.
During this year’s Spring Festival, Andy Lau became the only actor in Hong Kong films.
" Mr. Red Carpet " definitely cannot be considered a Hong Kong movie, but the movie stars Andy Lau, Tony Leung Ka Fai, Miriam Yeung, Wang Jing and many other Hong Kong actors. In addition, the plot is a complete allusion to the Hong Kong entertainment industry. "Mr. Red Carpet" can also be considered a semi- A Hong Kong film.
If "Mr. Red Carpet" does well at the box office, it may prove that the audience is still interested in Hong Kong films.
It is a pity that the pre-sales of "Mr. Red Carpet" were dismal and distressing.
As of 12:00 on February 8, the total pre-sale box office of Shen Teng's "Flying Life 2" has exceeded 100 million, while "Mr. Red Carpet" only has 24 million. Shen Teng has widened the gap by nearly 5 times, and even It didn't even win "Bear Bears", and it had similar results to "Let's Shake the Sun Together" starring a young actor like Peng Yuchang. You must know that the production cost of "Mr. Red Carpet" was 260 million.
is one of the most expensive new films released during the Spring Festival this year.
The setback in the pre-sales of "Mr. Red Carpet" may be the epitome of the fact that young mainland audiences are completely indifferent to the Hong Kong entertainment industry.
It’s useless for Stephen Chow to break records. The Hong Kong movie that only sells sentiments has finally lost its Spring Festival slot!
The encounter of Hong Kong films in the 2024 Spring Festival is undoubtedly a landmark event.
The Mainland Spring Festival stall itself is the hope for the revival of Hong Kong films.
Director Stephen Chow's "Journey to the West: Conquer the Demons" announced that it will be released on the first day of the Lunar New Year in 2013, officially opening the Mainland Spring Festival. The final box office exceeded 1.246 billion. Since then, the Spring Festival has become a must-have for film companies.
At that time, Hong Kong movies were booming, and they once again regained the glory of double Mondays.
During the Spring Festival in 2014, Chow Yun-fat brought "Journey to the West: Havoc in Heaven" and "Macau", one of which had a box office of over 1 billion, and the other of which earned 500 million.
In the 2015 Spring Festival showdown between Jackie Chan and Chow Yun-fat, "Heroes" versus "Macau 2", the Hong Kong film took first and second place at the box office.
In 2016, Stephen Chow's "Mermaid" swept all records, with a box office of over 3.3 billion, which is still a super hit now. Directly breaking the record in Chinese film history, this is Stephen Chow's true god-making moment. This proves Xing Ye’s unrivaled appeal in the mainland market.
What's even more surprising is that Chow Yun-fat's "Macau 3" and Aaron Kwok's "Journey to the West - Part 3" were released at the same time, and the box office both exceeded 1 billion!
It can be seen that at that time, Hong Kong films dominated the Spring Festival schedule, and mainland productions were completely unable to compete.
However, the lack of progress in Hong Kong films has also begun to show. "Kung Fu Yoga", "Journey to the West: Conquering the Demons", "The New King of Comedy" and other sentimental productions have been presented, without caring about the viewing experience of mainland audiences, resulting in After 2017, mainland productions began to take over, and eventually Hong Kong films were completely kicked out of the Spring Festival schedule in 2024.
The revival of Hong Kong movies has become a joke!
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