After nearly a month of fighting, the winners and losers of several movies released on New Year's Day have been decided.
Among them, the most beautiful one was "The Annual Party Can't Stop!" directed by Dong Runnian and starring Dapeng and Baike. "
The one that lost the most was " If You Are the One 3" directed by Feng Xiaogang and starring Ge You and Shu Qi .
I have to say that this result was beyond the expectations of many movie fans.
You may have thought that "The annual meeting cannot be stopped!" " will win, and I also thought that "If You Are the One 3" would lose, but I never thought that the gap between the two movies would be so big.
word of mouth, "The annual meeting cannot be stopped!" 》8.2 points, first in the New Year’s Day slot.
"If You Are the One 3" only scored 6.0. Although it is not the lowest New Year's Day release, it is only 0.3 points higher than "Stealth" and is the second to last.
However, compared to word-of-mouth, "If You Are the One 3" lost even more miserably at the box office.
After nearly a month of public release, the box office of "If You Are the One 3" only reached 94.12 million, which is less than 100 million.
Films directed by Feng Xiaogang and starring dozens of stars including Ge You, Shu Qi and Fan Wei have not exceeded 100 million in box office. It is no exaggeration to say that
’s performance was a box office failure.
You must know that Feng Xiaogang was the box office guarantee in the domestic film market.
As long as it is a Feng comedy, there is nothing that does not make money.
Because Feng Xiaogang focuses on Lunar New Year movies, he is also called the king of Lunar New Year movies by many movie fans.
It is no exaggeration to say that the disastrous failure of "If You Are the One 3" is unprecedented since Feng Xiaogang became a director.
Seeing the box office of this movie, many fans lamented that they did not expect that even dozens of celebrities could not save even one Feng Xiaogang.
Some people just can’t stand it anymore! The reason why
expressed such emotion is because the domestic film market has really changed.
In recent years, new directors have gradually taken over, and the decline of old directors has become more and more obvious.
Take the movies of the past few years as an example. New directors such as Han Han, Jia Ling, Dapeng and Guo Fan have all achieved great success.
However, veteran directors such as Feng Xiaogang and Jackie Chan failed again and again.
Jackie Chan's new film "The Spirit of Dragon and Horse" did not fare as badly at the box office as "If You Are the One", but it did not make much money either.
In terms of word-of-mouth reputation, "The Spirit of Dragon Horse" only has a score of 5.4, not even reaching the passing mark.
However, there is a veteran director who has always been fighting on the front line, and has also gained good reputation and box office.
Of course everyone knows that this director is Zhang Yimou.
From "Above the Cliff" to "Man Jiang Hong" to "Sturdy as a Rock", Zhang Yimou seems to have found the box office password, and each of his films has achieved very good box office results.
Therefore, the failure of Feng Xiaogang and Jackie Chan was actually not just because they were older. The most critical reason for
is that the quality of the movie is not very good.
"The Spirit of Dragon Horse" is purely a fan-oriented movie. Fans of Jackie Chan will feel good about it, but if they are not fans of Jackie Chan, they will find it inexplicable.
As for Feng Xiaogang, the quality of the movie "If You Are the One 3" is indeed not high.
The 67-year-old Ge You is in a relationship with the 47-year-old Shu Qi and makes dirty jokes.
This is really uncomfortable for the audience to watch.
The key point is that the current movie-going group is generally young people. It would be strange for young people in their twenties and thirties to watch Uncle Ge You and Aunt Shu Qi falling in love and listen to them tell dirty jokes.
Even if these factors are put aside, "If You Are the One 3" is not a good movie.
Take the guest appearances of Li Chengru and Yue Yunpeng as an example. These two characters have nothing to do with the main plot of the movie. They just cut a sketch they performed into fragments into the movie.
and Wu Sang, Yao Chen, Guan Xiaotong, etc. are all just for cameos and have basically nothing to do with promoting the plot of the movie.
Therefore, it is not unfair that "If You Are the One 3" failed miserably at the box office.
Actually, at Feng Xiaogang's level, he would not be able to make such a boring movie.
"If You Are the One 3" is more like a movie that Director Feng rushed out as if he was catching up on homework just to cope with things.
However, since I don’t want to take pictures, it’s better not to take pictures.
save resources for young directors to shoot films like "The Annual Meeting Can't Stop!" Movies like "The Wandering Earth" and "The Wandering Earth" can also be considered as contributions to domestic movies!
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