The movie "Hot and Spicy" directed and starring Jia Ling released a poster featuring "Ying". Just like the name, the style of the poster is rough and direct, with a close-up of a big face. Jia Ling also reposted and joked "Okay" The older ones are Leying and Ling'er." However, the reviews were not high. Some netizens said that they had never seen such an uncomfortable poster, and that no matter how popular it was, they could not withstand such a torment, which caused controversy.
The theme of this poster is Jia Ling’s face, and it is a close-up image of her face. There is no extra space left above, below, left, and right, and the subtitles occupy a relatively small area. If you look carefully, the poster shows a dynamic expression. Jia Ling's face was squeezed out of shape, and her cheeks were so wide that they couldn't fit in the frame.
Many netizens said after watching it that it was really uncomfortable. They felt that the impact of the face-shaking shot was a bit harsh, and the fat all over the screen looked very greasy. Of course, some netizens think Jia Ling's pear dimple is very cute, and they dare to criticize it because her facial features are not bad in the first place. If you don't like it, you don't have to look at it.
Some netizens interpreted the poster from another perspective, saying that the ribbons and pillars surrounding the poster formed a boxing ring, expressing the feeling of the character squeezing into the ring, which is quite creative. However, if we start from reality, it does not express the effect of being hit by a boxing, lacks a point of force, and is illogical.
After this version of the poster was released, many netizens thought of some of the filming materials previously released by the official "Hot and Spicy" film, which gave people the same uncomfortable look. Some netizens believe that there is no need for the movie to be too realistic. For example, when Jia Ling is lying on the sofa slumped, she looks "lazy, fat, decadent, and sloppy."
In addition to the realistic style, the look and feel of other materials released by the crew of "Hot and Spicy" have also been questioned. One of the filming materials where Jia Ling has low self-esteem and no one wants to envy others when they are in love was criticized.
In the video, Jia Ling is obese, wearing a loose big T-shirt and a white skirt. She is standing by the wall and cowering with a cloth bag on her back. She is looking at the young couples walking by on the roadside. The subtitles interpret the character's mood, implying "because she is fat." , not loved." Such values were questioned by netizens as artificially creating appearance anxiety.
Since the release of the film, the biggest promotion for the producers of "Hot and Spicy" is that Jia Ling has lost 100 pounds, and the subject matter is also based on inspirational boxers. If the character's transition from "body inferiority caused by love" is too vulgar, it will not meet the psychological expectations of female audiences.
In addition, "Hot and Spicy" is suspected to be a remake of a Japanese film. Some netizens believe that the current poster has deviated from the original theme, saying that the original film tells the story of the cruelty of reality and the helplessness of life. Such a funny poster ruins the style. This kind of worry is actually completely unnecessary. Regardless of whether it is a remake or not, Jia Ling, who is a comedian, cannot give up her advantages. Even if it is a remake, secondary creation is normal.
The box office competition during the Spring Festival is fierce. Whether Jia Ling's movie can succeed depends on her acting skills and plot. However, judging from the current preview feedback, the public is not satisfied with Jia Ling's performance, thinking that her performance is too superficial and does not show powerful acting skills and deeper thinking.
However, "Hot" has not yet been released, so it is not objective to speculate on the quality of the film based on individual materials. However, in terms of publicity, I still hope that the film crew will restrain themselves on certain topics. "Slimming down" and "inferiority" can indeed help to arouse empathy from some viewers, but excessive abuse will cause rebellion and the value orientation will be questioned. In this case, The gain outweighs the loss.
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