After the New Year's Day box office hit a record high for the same period, the Spring Festival stalls also attracted attention. On January 12, according to the Maoyan Professional Edition release calendar, with the film "Article 20" directed by Zhang Yimou scheduled to be release

After the New Year’s Day box office hit a record high for the same period, the Spring Festival period also attracted attention.

html On January 12, according to the Maoyan Professional Release Calendar, with the movie "Article 20" directed by Zhang Yimou scheduled to be released on February 10 (the first day of the Lunar New Year) during the Spring Festival, a total of 6 movies are scheduled for the Spring Festival. In addition to "Article 20", the other five parts are "Hot and Spicy", "Let's Shake the Sun Together", "Flying Life 2", "Mr. Red Carpet" and "Bear Infested·Reverse Time and Space".

As of 14:00, "Bear Infested: Reverse Time and Space", "Flying Life 2" and "Mr. Red Carpet" were among the top three "want to watch", and "Hot and Spicy" and "Article 20" also had "want to watch" data. Rapidly improving. The

movie "Bear Bears: Reversing Time and Space" released its final trailer and poster on December 27, 2023. It is the tenth movie "Bear Bears: Reversal of Time" and the 10th anniversary of the movie "Bear Bears". Producers include Huaqiang Fantawild (Shenzhen) Animation Co., Ltd., Zhejiang Hengdian Film Co., Ltd., China Film Co., Ltd. (600977), Tianjin Maoyan Weiying Culture Media Co., Ltd., Wanda Film Co., Ltd. (002739), etc.

"Flying Life 2" is Han Han's fifth film as director. The film's predecessor "Flying Life" was released during the 2019 Spring Festival, with a cumulative box office of 1.728 billion, ranking third on the 2019 Spring Festival box office list, with 10.9 With 10,000 screenings, it ranks first in the list of total screenings for Chinese New Year action films in mainland film history. The producers of "Flying Life 2" include Shanghai Tingdong Film Co., Ltd., Shanghai Taopiao Piao Film and Television Culture Co., Ltd., Beijing Bona Film Co., Ltd., China Film Co., Ltd., etc. Shanghai Tingdong Film Co., Ltd. was established in 2015. Han Han is the legal representative. The company’s shareholders include Zhejiang Dongyang Alibaba Film Co., Ltd., Bona Film Group Co., Ltd. (001330), etc.

"Mr. Red Carpet" is directed by Ning Hao and stars Andy Lau. The production companies include Shanghai Huanshixi Culture Co., Ltd., Huanxi Media Group Co., Ltd., Beijing Huanxi Premiere Culture Co., Ltd., Bad Monkey (Shanghai) Culture Communication Co., Ltd., Beijing Huanshixi Culture Media Co., Ltd., Huanhuanxixi (Tianjin) Cultural Investment Co., Ltd., Dream Maker Entertainment Co., Ltd., Shanghai Benzizi Film and Television Culture Media Co., Ltd., etc. Huanxi Media (01003.hk) was co-founded by Ning Hao, Xu Zheng and others in 2015 and was listed on the Hong Kong Stock Exchange.

Compared with the previous movies, "Hot Hot" has been on Weibo hot searches many times. This is Jia Ling's new big screen work after the film "Hello, Li Huanying" she directed and starred in. Jia Ling said I lost 100 pounds for the film. The producers of "Hot and Spicy" include Xinli Media Co., Ltd., China Film Co., Ltd., Alibaba Pictures (Beijing) Co., Ltd., etc.

"Article 20" directed by Zhang Yimou is a comedy movie, which is more in line with the family atmosphere of the Spring Festival. The film uses realistic themes and the perspective of a small person as an incision to show the story behind the "justifiable defense" provision in Article 20 of the Criminal Law. Justice and humanity. The film was produced by 13 companies, including Beijing Guangguang Pictures Co., Ltd., the Film and Television Center of the Supreme People's Procuratorate, Shanghai Ruyi Film and Television Production Co., Ltd., China Film Co., Ltd., etc.

Regarding the Spring Festival stalls, Western Securities pointed out in a research report that the total box office for the New Year's Day stalls in 2024 (December 30, 2023 - January 1, 2024) was 1.533 billion yuan (including service fees), with a total of 36.608 million visitors. The number of screenings reached 1.417 million, both setting a new high in Chinese film history for the New Year's Day schedule. The good start in the New Year's Day schedule laid a strong foundation for the continued recovery of the film market in 2024. Pay attention to the progress of the 2024 Spring Festival schedule.

Kaiyuan Securities also pointed out that the New Year’s Day box office in 2024 hit a record high, once again showing that movie consumption is highly elastic driven by high-quality content. Considering that the Spring Festival period has always been the peak of movie viewing and box office in the year, it is judged that more films may be announced to be scheduled for the Spring Festival in the future. It is recommended to actively pay attention to the flexibility that Spring Festival movies bring to relevant production, distribution, and theaters, and make forward-looking plans. Movie section.

The Paper reporter also compiled the box office data of the Spring Festival stalls (New Year's Eve to the sixth day of the first lunar month) in the past five years. The 2020 Spring Festival stalls were canceled due to the new crown epidemic. The box office data from 2021 to 2023 were 7.822 billion yuan, 6.035 billion yuan, 6.758 billion yuan, and the box office data in 2019 was 5.905 billion yuan.

Data released by the National Film Administration shows that my country’s film market has recovered strongly. The national movie box office in 2023 will be 54.915 billion yuan, a significant increase from 30.067 billion yuan in 2022. In 2023, the box office of domestic movies will be 46.005 billion yuan, accounting for 83.77%.