The annual "Spring Festival Gala" ces in the science and technology industry officially kicked off!
, as the annual benchmark in the field of consumer electronics, focuses on the "future" ces, and the "black technology" exhibited in previous years has brought us many surprises. The
ces 2024 exhibition is equally exciting. It is expected that more than 4,500 top technology exhibitors and 130,000 visitors will participate. The scale is larger than in previous years. Major manufacturers will gather to show off new technologies. It will undoubtedly be a feast for consumer electronics and technology enthusiasts.
Before the opening of this year’s CES, domestic and foreign color TV giants such as Samsung, Hisense, and TCL have rushed to release this year’s new TV products. Samsung Electronics released AI TV and transparent micro LED, Hisense released ultra-thin laser TV, and TCL released 115-inch mini LED backlight TV.
can see that the giants have brought technology and hard work to this exhibition.
After all, 2024 is another year when sports events such as the Asian Cup, European Cup, and Olympic Games gather together.
These sports hot spots are expected to be another shot in the arm for the global color TV market.
It is of course very important to have a good start in the new year, and the competition among major manufacturers is about to begin!
Without further ado, let’s find out what big moves each company has made.
Hisense: the first 8k ai picture quality chip, and a 100-inch rolled TV
At this year's exhibition, Hisense took the lead in releasing a number of new annual display products, and it is still two lines of laser TV + uled x TV in parallel.
It is worth mentioning that Hisense 110ux TV won the ces 2023 Innovation Award last year by virtue of being equipped with the industry's first self-developed 8k ai image quality chip.
also won the "ces2024 Innovation Award" this year for its uled x series TV 110ux.
I have to say that Hisense is indeed very capable in winning the Innovation Award for two consecutive years in ces, which often makes strange moves!
In terms of display technology, Hisense uled x scene image quality technology platform can achieve more refined image quality adjustment.
uled The 16bits sensor-controlled ambient light technology used by x-series TVs is 16 times more precise than the conventional 4096-level dimming algorithm.
allows the TV to adjust the screen brightness and color temperature in real time based on the current real environment to make viewing more comfortable, and can perfectly present the scorching sun and dark night fireworks.
In terms of product form, Hisense also demonstrated a rollable TV, a new generation of roll-screen laser TV.
can roll a 1.6-meter-high 100-inch TV into a 0.3-meter module, which is only 30cm high and 19cm thick. Compared with the original form, the volume is reduced by 70% and the weight is reduced by 60%.
is foldable, the screen can be rolled, and it can be separated into the home, subverting many people's inherent understanding of "TV". Now when we buy a large-screen TV, we no longer have to worry about not being able to get into the elevator or enter the house.
tcl: The largest in the world! 115-inch qd-mini led giant screen TV
At this ces exhibition, tcl participated in the full range of exhibitions, displaying a total of more than 120 products in 23 categories.
TV is naturally the highlight. This time TCL has brought an unprecedented 115-inch large screen QD-mini LED giant screen TV.
This TV deserves special mention. Last year, TCL just released the 98-inch "dual 5000" TV x11g. It is a qd-mini LED TV with 5184 partitions and 5000nits peak brightness. It is quite outstanding in terms of visual effects. It shows the mini LED Show potential for results.
The x11g max exhibited this time exceeded the x11g in size and became the world's largest qd-mini LED TV.
not only reaches a new level in size, but also breaks through technical barriers and achieves the terrifying 20,000+ level backlight partitions, which is called the king of volume.
Compared with the originally heavyweight thousand-level partitions of other qd-mini LED TVs, it suddenly seems a bit "little trouble".
also made innovations in the backlight beads, which solved the halo problem that had occurred in previous mini LED display devices. Through the breakthrough six-crystal square core technology, the brightness is increased by 27.5% and the energy efficiency is increased by 30%. It is also equipped with an optical image microlens that can accurately control the direction of light and improve uniformity and stability.
In addition, TCL’s self-developed HVA technology, combined with ultra-high partitioned miniLED backlight, can achieve an ultra-high contrast ratio of 5000:1 and an ultra-high display brightness of up to 5000nits, with stronger light control capabilities and better dark-state effects. The technical configuration of
can be called the pinnacle of qd-mini LED TV light control.
Samsung: AI TV is coming!
When it comes to TVs, how can we miss Samsung?
In terms of its keen sense of technological development trends and its ability to adapt to the trend, Samsung appears to be more capable of execution among many Chinese and foreign color TV brands.
With the rise of the Yuanverse in 2022, Samsung launched a The Frame TV that can watch NFT artworks.
As for this year’s AI theme, Samsung naturally followed suit and launched a new TV neo qled 8k qn900d powered by artificial intelligence technology! The
configuration uses a new generation of nq8 ai gen 3 neural network processor. Equipped with a separate NPU processing unit, the AI processing speed is doubled compared to the previous generation, the number of neural networks has been upgraded from the previous 64 to 512, and the energy efficiency has been increased by 8 times. And it can optimize low-resolution film sources to close to 8k level to improve the viewing experience.
dynamic optimization also improves the clarity of fast-moving images through ai motion enhancer pro, making the picture smoother.
can also detect the details of the picture, extract the main content and enhance the depth of the background, thereby improving the three-dimensional look and feel of the overall picture.
sound is also equipped with the latest 2024 q-symphony audio technology, which can be compatible with wireless speakers or projection devices to obtain a coherent and synchronized sound experience.
If artificial intelligence helps neo qled 8k improve the image quality and double the performance. Micro LEDs push the boundaries of display technology.
In addition to the neo QLED 8K series products, Samsung also demonstrated the world's first transparent micro LED screen at CES 2024.
Micro LED is only about 1cm thick. To show how transparent it is, Samsung also placed a newspaper at the back.
Although Samsung revealed very few details about this product at the press conference, the "future technology sense" and "glass" quality of the micro LED TV still make people full of expectations for this screen.
lg: The world’s “first” transparent OLED TV is released!
Coincidentally, in addition to Samsung, LG also released a 77-inch Signature Oled T transparent TV at the CES 2024 exhibition.
Although the panel technology is different, this OLED transparent TV is also subversive in appearance.
signature oled t offers two unique screen modes - transparent and black. In
transparency mode, you can overlay and blend the TV picture with the scenery outside the window or the artwork on the wall to enjoy a unique viewing experience.
black mode can bring higher resolution and image quality experience. It seems to be completely invisible when the screen is turned off, bringing a new technological aesthetic experience.
In addition, signature oled t although it "only" has 77-inch 4K picture quality, it cleverly integrates transparent oled technology and wireless audio and video transmission technology, allowing the TV to completely get rid of the trouble of messy wires.
And thanks to these two technologies, this TV can be moved at will. Whether it is placed in front of the living room window or used as a partition between the living room and the kitchen, it has no sense of disobedience and brings a new subversive experience. experience.
lg signature oled t is also equipped with an upgraded version of alpha 11 artificial intelligence processor and lg webos smart TV operating system, with performance four times that of previous models. The
alpha 11 processor improves picture quality through pixel-by-pixel detail analysis and color correction, combined with rich and delicate spatial sound effects to accurately restore the original author's intention. In terms of
configuration function, lg signature oled t can also bring a better viewing experience. The combination of
transparency technology and wireless technology makes TV no longer limited to the core movie-watching function in the living room. It is undoubtedly more exciting to explore broader application models and participate in future windows, art frames, and even partitions.
At the same time, LG also updated the LG M4 wireless TV, as well as the latest versions of the standard OLED product line, which are G4, C4 and B4. The m4 configured on
supports 4k 144hz wireless video and audio transmission. The newly equipped α11 artificial intelligence processor has significantly improved the image quality and audio quality. Compared with the previous generation product, its graphics performance has increased by 70% and the processing speed has also increased by 30%.
lg g4 is also equipped with α11 AI processor, has similar brightness performance to m4 and supports 144hz refresh rate. It also introduces the microlens array (mla) technology of the previous generation model and will support larger 83-inch models. .
The mid-range LG C4 is equipped with an α9 AI processor and supports a 144hz refresh rate. As the entry-level model of the 2024 OLED TV product line, LG B4 is equipped with an α8 AI processor, and its performance is equivalent to the old α9 processor (LG C3).
Sharp: lifelike, aquos xled TV returns
aquos has always been the iconic brand name of Sharp's cutting-edge technology display products, and xled is the flagship model of this series.
As the protagonist of Sharp ces 2024 TV products, aquos xled also represents Sharp's highest level of brightness and color contrast performance in 2024. In terms of
parameter configuration, in order to reproduce the colors of the real environment, Sharp has achieved precise control of more than 2,000 backlight areas to achieve ultra-high dynamic color contrast of the picture.
and is equipped with arss+ speaker system with 11 speakers around the screen. Rich sound quality can be reproduced through a combination of speakers that excel in the high, mid and low frequency ranges. With the addition of multiple technologies of
, aquos xled TV can be truly immersive and lifelike when playing back pictures.
To summarize, after visiting ces 2024, you can see that the size of TVs is getting larger and larger. Although wireless and transparent products have been launched, coupled with the price factor, they are still a luxury experience that only a few consumers can enjoy. Since the TV industry is so busy this year, we hope to bring prices down as soon as possible.
The "ai" artificial intelligence that has broken through the industry in recent years has also attracted more people's attention. However, there is still a question mark about AI as a future development trend. As an important platform for the future development direction of the entire technology industry,
ces also looks forward to the emergence of more fresh and interesting technology products in the future. In the next few days, Jiguojun will continue to follow up on the latest technologies such as processors, cars, and AR. Please remember to come on time. Watch~
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