The chaos of pop-up advertisements has been around for a long time.
netizens can’t bear the harassment of
as “forced” information to users. Pop-up advertisements are mandatory and can easily affect the user experience. Not only that, some pop-ups spread vulgar content, induce consumption or set up financial traps, seriously polluting the network environment. Recently, there has even been an incident of pop-up windows popping up on the car navigation screen, which brings great hidden dangers to safe driving.
In the past few years, the state has stepped up efforts to rectify online pop-up windows through special campaigns and other means, but the related chaos is still repeated.
On September 30, the " Internet Pop-up Window Information Push Service Management Regulations " jointly issued by three departments including State Internet Information Office came into effect, setting a red line for Internet pop-up window services. While many netizens on
expressed their support, some netizens also raised concerns: how long can this wave of "remaining prestige" last? Such concerns are not superfluous. After many times of rectifying pop-up advertisements, after some short-term "immediate" effects, they are easy to appear again. The problem of
pop-up advertisements largely explains the blurred boundaries, weak supervision and imperfect system of pop-up advertisements. Some apps have innovated a new pop-up mode of advertisements in the form of rewards for watching advertisements, and some apps have set up a "shake" mode to enter advertisement details or jump to related application software. Pop-up advertisements are ubiquitous and ubiquitous. The difficulty of supervision is greatly increased.
In response to this, should not only improve management measures and formulate unified and operable industry self-discipline standards to deal with illegal pop-up advertisements, but also provide users with more clear and effective channels for supervision and complaints, promote social co-governance, and prevent pop-up advertisements from becoming unreliable. Then "play if you want".
Handheld Spring City Comprehensive finishing
Source: Guangming Daily WeChat account, Economic Daily, netizen comments, etc.
Editor in charge: Su Hao
Editor: Yang Yan
Final review: Zhou Jianjun
-
-
-
-
-
-
-
-
-
-