After Dior started with horse face skirt , hundred-folded skirt, flower and bird pictures, blue and white porcelain pattern and there was no official explanation or apology, Dior went to Xitang to hold an event at the end of August. Xitang holds the Xitang Hanfu Culture Week every year, which is also an annual meeting for friends and learning for many Hanfu compatriots. Dior chose to hold the event on the cusp of the storm, which is tantamount to provocation in the eyes of many people.
But Dior doesn't seem satisfied. According to its official Weibo, on October 2, Dior took the initiative to release a singer wearing his 2022 autumn and winter ready-to-wear at the CCTV National Day Gala.
's recent official Weibo posts are almost all of the official announcement of star cooperation and new product releases. The comment area has all been occupied by the same copywriting from star fans. There are only a few retweets. The words "Enable comment selection" displayed at the bottom of the page are both speechless and funny.
carving, you want to make money and want to hear good words is really funny...
After seeing all kinds of salacious operations, I have to think deeply, so I have no fear, who is giving the confidence Woolen cloth?
In fact, the reason why Dior can be so bold has a lot to do with today's market environment and consumer culture. In the eyes of many people, Guofeng Guochao has become a distinctive mainstream culture, but some people believe that Western culture recognized by a large number of elites is the representative of "advanced" and "mainstream".
Although China's economy is developing rapidly and it is becoming more and more influential in the world, in the eyes of many people, Western culture is still synonymous with "high". Whether it is music, literature, food, whether they know or not, many people who live in "class" can always find a sense of superiority of "nationality is status". In the movie " Flash Girl " released in 2017,
told the story of this "class" artistic atmosphere from confrontation, discrimination to fusion, mutual respect and acceptance. Some people think that the "mess" depicting folk music and Western music in the movie is too exaggerated. It was not until Wo Wo really met such a person in life that they knew that some classmates would really divide the class by musical instruments, and they had their own names. They are proud of "studying abroad", even if they are not in the right place, but it does not prevent them from proudly calling themselves "artists".
So, art really comes from life, and is higher than life.
At the moment when the national style culture prevails, although Hanfu has become one of the cultural symbols of today's society, for some people, everything in the West still has a fatal attraction. We cannot deny this way of life in its entirety, nor consider it negative or wrong. We just think that, like in the movie, whether it is folk music or Western music, the important thing is mutual respect and acceptance. Not based on nationality, but based on technology. In the face of right and wrong, everyone can be sober and self-sufficient, not to judge right or wrong by the size of the brand, let alone judge the good or the bad by class.
Finally, we welcome equal cultural exchange and resist unequal cultural plunder and appropriation. We respect sincere and beautiful positive interactions and oppose hypocritical and deliberate class antagonisms. Although the situation of niche culture VS big international brands is not optimistic, this does not prevent us from insisting on speaking up. We believe that only by fully respecting the cultural copyrights of other countries can we conduct deeper and more comprehensive cooperation and exchanges. What do you think?
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