Sitting in the first row of the Spring Festival Gala for 20 years, she has made a billionaire with $150. She is not easy.

In the Spring Festival Gala on New Year's Eve in 1983, there was a woman who looked very different.


She sat in the first row of the Spring Festival Gala guest seat, wearing a red dress, a playful "children's flower head" and red lips.



Compared with the "pretty beauty" of people at that time, she is very unrestrained and different.


However, what makes people unexpected is that from 1983 to 2003, for 22 consecutive years, she sat in the first row of the Spring Festival Gala guest seat, and every time there was a close-up of her camera. .


can't help but wonder, who is this woman?



Why can she sit in such an important position for 22 years?


01


In 1946, Jin Yongnian, a famous "Lingnan School" painter, was delighted with his daughter in Guilin, Guangxi. In order to express his good expectations for his daughter, he gave his daughter a nice name, called Jin Yuxi .


Jin Yuxi was born very beautiful since she was a child, and won the love of her family.


And Jin Yongnian is preparing to teach Jin Yuxi all his life's learning, but unfortunately, apart from feeling a little bit about color, Jin Yuxi has no interest in painting at all.


Jin Yongnian was not angry either, but sent her to learn piano and ballet according to Jin Yuxi's hobbies.


Although he respects Jin Yuxi's preferences, his requirements are quite strict. He asks Jin Yuxi: "You must be enthusiastic and focused on the things you love, and you must be the first, because no one will remember the first place. Second place."



So since the age of 4, Jin Yuxi has maintained an 8-hour study life every day, and her long-term self-discipline life has also made her character more and more tenacious and confident.


Father taught Jin Yuxi to work hard, and mother taught Jin Yuxi how to be an elegant woman.


Ever since Jin Yuxi can remember, she has seen her mother get up every morning, she will dress up, wear a well-fitting cheongsam, and organize herself delicately and beautifully.


The decoration of the house, including the arrangement of meals, was all bought by her mother. Even when the family just moved to Hong Kong, she had no money to buy a house and had to rent a house. She still only managed the house well.


In addition, Jin Yuxi's mother is also very good at investing, and her investment projects have achieved high returns.



At that time, Jin Yuxi's family was often discriminated against because of renting a house, so her mother secretly decided to find a way to buy a house of her own.


In just a few years, Jin Yuxi's mother made a lot of money through investment and bought a house.


In such a family environment, Jin Yuxi grew up as a slim and beautiful girl, and at the same time has a distinctive temperament, that is, independence and self-confidence.


When he was 16 years old, Jin Yuxi made a bold decision: to study abroad alone.


Her decision was quickly supported by her parents. Her mother even sold a house that she earned from her investment. As Jin Yuxi's tuition fee, she successfully obtained the opportunity to study abroad at Yang Bohan University.



The consumption in the United States is high. After Jin Yuxi came to the United States, she immediately found that the money she brought with her was not enough to spend, so she worked around in her spare time to earn living expenses. Despite this, life was still stretched, and she only dared to spend a few dollars a week.


Although the conditions are difficult, Jin Yuxi's academic performance is very good, and he has achieved both music and politics/politics.Bachelor of Science.


After graduating from


, after a short internship and work, Jin Yuxi was again admitted to Brigham Young University's Master of Music.


At that time, it was not easy to have such a high degree of education, but Jin Yuxi made a very puzzling decision-resolutely not to make music!



has obtained such a high degree but doesn't need it, what exactly is Jin Yuxi going to do?


02


In 1972, Jin Yuxi had only $150 in her hands, and she set her sights on doing business.


Although she has a high degree in music, she also understands one thing: her musical attainments are limited, which is the greatest achievement she can achieve.



It stands to reason that such an achievement is beyond the reach of ordinary people, but for Jin Yuxi, her belief is to do the best.


So, she decisively gave up her music major and entered a Manhattan TV station to become a radio host.


Jin Yuxi's ability to learn is very strong, and soon she became a host who can act independently in the TV station, and was unanimously recognized by everyone.


But in the few years of working in the TV station, Jin Yuxi found something that made her very sad, that is, the foreign people's understanding of China is still in the first few years of impressions, so they have a strong understanding of the Chinese people. Deep misunderstanding.



Jin Yuxi didn't want her motherland and people to be misunderstood by others. She had an idea to make a show by herself to let everyone know what the real Chinese famous people are like. After the idea of ​​


was born, she immediately started to act. Many people around her did not understand her approach and felt that it was a fool's errand to make a show by herself.



But Jin Yuxi was born to be a person who would not admit defeat. In 1978, she established her own TV production company.


The conditions at the time were very poor, and there was no office, so she cleaned her home and made it into an office, and she didn't have the money to ask more professional people to help, so she did it herself.


During the production of the show, she often has several jobs, and she is busy day and night.


Thanks to her efforts, a program called "Looking at the East" was born. This program shows all the characteristic regions of China at a glance. The simple and happy life of the locals makes many foreigners yearn for it.


Through "Looking at the East", countless people have changed their views on China, and truly understand China's vast land and resources, and the greatness of the Chinese nation. The


program became popular, and Jin Yuxi also attracted the attention of countless people. She was not only named "Chinese Person of the Year in the United States", but also praised by " New York Times ".



With this show, she also became an American live host for the 35th anniversary of the founding of the People's Republic of China. In the broadcast screen of


at that time, there were only images and no explanation. Jin Yuxi completely relied on his own preparations to launch a lively and intuitive broadcast for everyone. Once again, let the world know the power of our motherland.


However, at that time Jin Yuxi was very famous in the United States, but not so well-known in China.


In 1983, Jin Yuxi was invited to the Spring Festival Gala and sat in the first row. This move attracted the attention of many people, and everyone guessed who she was and why she was sitting in the first row. ?


Soon, Jin Yuxi once again made the people of the motherland remember her with her own ability.


03


Jin Yuxi's live broadcast also attracted the attention of CCTV at that time. They were preparing for a column called "Around the World", so they found Jin Yuxi.



Jin Yuxi felt that this show was an opportunity for China and the world to get to know each other. She was very optimistic, so she joined the production of the show without saying a word. A program like


is undoubtedly a test of manpower, material resources, and financial resources, and CCTV at that time could not provide these at all. Jin Yuxi tried his best to pull Procter & Gamble , Coca-Cola , Nestle , etc. The sponsorship of many well-known enterprises has solved the urgent need of material and financial resources.


In 1986, "Around the World" was successfully broadcast. People in China and the United States have a better understanding of each other through this program. It can be said that this program has played an important role in the establishment of diplomatic relations between China and the United States. score.



At this time, Jin Yuxi, who is well-known in the field of TV programs, had the idea of ​​leaving the industry again.


When she was in the United States, Jin Yuxi was influenced by Western culture. She felt that girls should be born with the right to pursue beauty, while women in the East were too reserved.


Therefore, she wants to enter the cosmetics industry to help more oriental women find their own colors and show their unique charm.


That's it, Jin Yuxi boldly realized his dreams one by one, but he didn't think about his feelings for a long time.


At this moment, Irish businessman Mammings found Jin Yuxi.


He looked at Jin Yuxi and said sincerely: " Yuxi , what can I do for you?" Yuxi, please help me."


and only Ma Mingsi, he is sincerely willing to give and give, Jin Yuxi was moved by him, and in 1990, with the blessing of relatives and friends, the two held a romantic event in New York The wedding, together entered the palace of marriage.


In 1992, Ma Mingsi invested 5 million US dollars for Jin Yuxi and established Yuxi Cosmetics Company with her.


Jin Yuxi put all her mind on the research and development of cosmetics, she did not hesitate to try her own face, just to be able to produce cosmetics that are really suitable for oriental women.



Soon, Jin Yuxi's cosmetics counter was opened, and people who came here immediately snapped up the products produced. The sales on the day were more than 10 times higher than the sales of other brands.


Since then, almost every product produced by Jin Yuxi will be sought after by countless people. The reason why


is so popular is entirely because Jin Yuxi has always kept his original intention and never lost his original intention because of fame and fortune.



Just a few years later, Jin Yuxi has grown from a small counter to a total of more than 800 counters in major cities across the country, and her market share has always maintained the first position.


In addition to producing cosmetics, she also began to teach herself how to make up and how to match clothes for beauty-loving women. She also trained a group of beauty consultants to serve customers.


Jin Yuxi, whose career is in full swing, devotes most of his energy and love to his work, and has no time to separate from his family, which leads toMammings was dissatisfied, and the marriage between the two disintegrated.


Jin Yuxi, who is back to being single, is fortunate to devote all her energy to her career, and has successively developed a series of make-up, which has quickly become the leading cosmetics brand in China.


Jin Yuxi is well aware that in the field of cosmetics, China has never been dominant. She hopes to use her ability to make Chinese cosmetics have a place in the world.



In 2002, through unremitting efforts, Yu Sai Cosmetics finally successfully listed in the United States.


In 2004, Yu Sai Cosmetics Co., Ltd. joined L'Oreal Group and started a new journey.


Nowadays, Jin Yuxi is 76 years old and still maintains a slender figure. Although she is still alone and without children, she is not as lonely and painful as others think.


participated in public welfare activities and appeared on various fashion stages. Jin Yuxi has always worked hard for the things she likes. When


is not working, she often invites three or five friends to have dinner together, go out to play, and live a very comfortable life.



Some people say that living a wonderful life is worse than living a wonderful life. Jin Yuxi's life is the best embodiment of this sentence. No matter what conditions our family was born with, we can make our life rich and colorful with our own efforts.


References:

Interview: Sharing with the tide of China's reform and opening up——Interview with famous Chinese American Jin Yuxi