Although this year's National Day blockbuster has not been finalized yet, the publicity campaign has already started
But for the new Mid-Autumn Festival film, the arrival of the National Day film also means that there is not much box office time for the new Mid-Autumn Festival film, and there is no need to wait for the National Day blockbuster to hit. , this year's Mid-Autumn Festival new films have entered the final stage of the box office. What is embarrassing is that this year's Mid-Autumn Festival has five new films that have received a lot of attention. Except for "Hello, Brother" and " still thinks you are the best ", the rest All 3 new films lost more or less
"Hello, Brother" became a big winner in the Mid-Autumn Festival, Huang Zihua performed well in the first battle in the mainland On the Japanese crown throne, the cumulative box office exceeded 250 million in 10 days of release, and the single-day box office was 18.37 million. It is the only film in the entire market with a single-day box office exceeding 10 million. The production cost of the film has not been exposed, but the cost of comedy films should not be high. , making money is definitely no problem
Huang Zihua has been a constant winner in the Hong Kong market in recent years, but Huang Zihua's comedy films have an obvious Hong Kong style, plus for various reasons, Huang Zihua's movies have basically never been shown in the mainland, as Huang Zihua As of September 18th, the first battle in mainland China "Still Think You Are the Best" has accumulated a total of 54.39 million at the box office, and the movie's Hong Kong box office has also broken through 20 million Hong Kong dollars. "Wolf Pack " "There Is Her in the World" failed too unexpectedly at the box office
"Wolf Pack" starring Zhang Jin is known as the first cool action film in the Mid-Autumn Festival this year, Zhang Jin also has a high reputation among action movie fans, but unfortunately "Wolf Pack" The box office of Qun is really surprising. As of September 18, the cumulative box office of the movie was only 21.1 million. On the 10th day of its release, the single-day box office had dropped to 1.28 million. This is still a weekend result.
The production cost of the movie was about 50 million. Zhang Jin I've made a lot of movies in a row, maybe I'll follow in the footsteps of Zhao Wenzhuo , and go to the Internet
"There is Her in the World" should have the strongest star lineup this year and the highest cost new Mid-Autumn Festival new film
Zhou Xun, Zheng Xiuwen , Yi Yang Qianxi , Feng Delun and so on, all of them are first-line stars, even the directors Li Shaohong , Chen Chong and Zhang Aijia are also big names, the film production cost of 100 million should have no water , after all these stars are paid there
But this kind of star platter movie, even if it is released under the banner of female theme, the audience will not buy it The cumulative box office of "There Is Her" is 47 million, and the final box office should be around 60 million. The producer's loss exceeds 80 million
It is useless for 25 stars to appear. Wan, the worst new film in the Mid-Autumn Festival is
This year's Mid-Autumn Festival's loss-making champion is undoubtedly "The End of the Sea is the Grassland"
Since the producer of "The End of the Sea is the Grassland" has two listed companies, the production cost of the film is the highest. Transparency, according to the announcement, the production cost of "The End of the Sea is the Prairie" is as high as 95 million. Fortunately, there are no promotion activities for the new Mid-Autumn Festival films, otherwise the cost of promotion will not be low. Su , Ding Chengxin , Zhang Mingen and other 25 stars starred in the starring, the powerful faction and the top streamers supported each other
plus "The End of the Sea is the Grassland" went to Inner Mongolia to shoot live, it did cost a lot of money
As of September 18, the cumulative box office of "The End of the Sea is the Prairie" is only 28.34 million, and the single-day box office has dropped to about one million. According to this trend, the final box office of the movie is very likely to be around 30 million, and the producer can only get 10 million. Around the box office, the movie lost more than 85 million
is undoubtedly the worst movie in this year's Mid-Autumn Festival
The movie is also the first movie of the idol actor Ding Chengxin. Ding Chengxin is a member of the super popular idol group era Youth League , with over 22 million social media followers. Since it is the first movie, Ding Chengxin is very interested in "The End of the Sea is the Prairie"
has posted many Weibo promotions, and the fans are also super powerful
Likes and forwards are about one million, but I don't know why the box office just can't go up, just Like Yi Yang Qianxi starring in "There is Her in the World", the appeal of traffic stars is really a mystery! Judging from the box office of "The End of the Sea is a Prairie" and "There Is Her in the World" from the Mid-Autumn Festival, ordinary audiences are the main force at the box office, and the audience does not buy it. The so-called star box office appeal is just a bubble
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