From "The Wandering Earth" to "Walking on the Moon Alone", they span space and create miracles

They built a bridge to connect the real and virtual worlds


▲ " alone on the moon " poster


Hi! Have you watched the hit "Lonely Walk on the Moon"?


Happy Twist Following " Charlotte's Troubles ", " The Richest Man in Xihong City ", " Shy Iron Fist ", etc., another masterpiece;


"Old Partner" Shen Teng , Ma Li co-starred again;


's sufficient "content" made the whole movie laugh constantly, and once it was released, it won the throne of the summer box office champion.


If you ask, what plot of the movie impresses Xiao Zhao the most?


That Xiaozhao will definitely choose Shen Teng's opposite play between Duguyue and King Kong Mouse without hesitation. There are nonsensical jokes, and there are also tear-jerking warmth. After making people laugh, they can't help but shed tears in the theater.


▲ "Lonely Walking on the Moon" poster


The success of the plot is inseparable from the actors' immersive interpretation of the characters, and it is inseparable from the meticulous production in the later stage. In particular, the virtual character King Kong Rat must not only maintain the image and shape of the animal, but also make anthropomorphic movements and expressions. Obviously, it's hard to do all of the above in a 3D animation based purely on kangaroos.


Therefore, the film production team adopted the most popular virtual shooting technology to capture the movements and expressions of the special actor , and finally created the character of the King Kong mouse with both the wildness of animals and the rich expressions of human beings, which became the whole film. One of the biggest highlights of the movie.


▲The free light virtual shooting team took a group photo with Jackie Chan


and it was the free light virtual shooting team of Magic Lamp Technology, an enterprise in Qingdao High-tech Zone.


1

Free Light's virtual shooting


Speaking of virtual shooting, students who like to watch sci-fi blockbusters will definitely not be unfamiliar.


From " The Matrix " to "Star Wars", from " The Hobbit " to " The Avengers ", the vast universe scenes, colorful fighting scenes, different species and races, Virtual shooting is undoubtedly the best way to shoot and present.


▲The virtual shooting scene


" holographic " replicates the real world and actors, and inputs the virtual scenes and virtual characters in the computer, that is, the real world is cloned into the virtual world in the computer, so as to open up the "virtual world" in the physical sense "The boundary between "real" and "real", virtual shooting endows the virtual "real" with the soul.


So, "The Matrix" director Wachowski once "praised" that virtual shooting is a revolutionary technology, shooting almost impossible camera movements from previously impossible angles.


Non-industry friends may not be familiar with the free light virtual shooting studio, but if Xiaozhao mentions a few "works" of their team, they willThe person who heard the letter must have an expression of sudden realization.


For example, Jackie Chan's " Heavenly Master ", the domestic sci-fi giant " Wandering Earth ", the war blockbuster " King Kong Chuan ", and the popular "Lonely Moon" and so on.


and Tencent 's martial arts game masterpieces " Tianya Mingyue Knife " and "Qin Shimingyue", as well as Perfect World , Xishanju , Zulong Entertainment and many other domestic game manufacturers have close relationships. Cooperation.


As the first generation of professional virtual shooting team in China, Free Light is committed to virtual shooting and motion capture services in the fields of high-end film and television, games and animation.


▲Virtual shooting site


More than ten years of experience in motion capture production, as well as the practical experience of participating in virtual shooting and visual effects production of dozens of domestic and foreign films, animations, games and other projects, so that today's free light virtual shooting team can fully Provides efficient, high-quality, comprehensive virtual filming and motion capture solutions.


2

MagicLamp's dream world


In addition to virtual shooting, the MagicLamp technology & art team of MagicLamp Technology also focuses on the development and operation of digital human products under the metaverse ecology, technology research and development and content development of multimedia digital parks.


As one of the earliest teams engaged in the development of digital children's playgrounds in China, the MagicLamp team has analyzed and learned a lot of the works and commercial application scenarios of mainstream digital art teams around the world, starting from the two directions of sensor stereotyping, independent development, and human-computer interaction software development. , and rapidly developed into a leading digital park production team in China. The human electrostatic sensor set independently developed and designed by the


team can be widely used in digital parks and exhibition spaces where it is not suitable to install exposed devices. Board, acrylic board and other materials, improve the imagination of human-computer interaction scene creativity.


Based on different types of interactive methods and interactive creativity, he has created more than 30 works, and the works are delivered to Xingtai Garden Expo Orchid Garden Indoor Park, Shenzhen Xiaomeisha Ocean Park, Shanghai Haichang Ocean Park , Harbin Sun Island Polar Land Park, Qingdao Olympic Sailing Museum , Qingdao Wildlife Park, Qingdao Golden Beach Starry Sky Museum and many other indoor digital paradise scenes.


3

Magic Lamp Technology's core team


behind the remarkable achievements, there must be a professional and strong team to give support.


The founder of Magic Lamp Technology Liu Hongbo is a senior offline entertainment project producer. He has rich experience in multimedia interaction and human-computer interaction. He has presided over the development of more than 20 digital interactive works. Post-production of projects such as The Wandering Earth and The Wandering Earth II; Guo Xin, the co-founder of


, ​​is the first generation of 3D animators in China, and has many well-known masterpieces in the game and film and television industry;


art consultant Guo Lei, is Many famous Chinese 3D animation film directors and screenwriters, leading and participating in many animation projects have won awards from international and domestic authoritative institutions, and have been invited to participate in film festivals for many times.Streaming activities;


Tony Bai (Bai Yusong), a Canadian-Chinese artist who was the director and technical director of Shanghai cartoon animation, as the technical consultant of Magic Lamp Technology, brought more breakthroughs in thinking to the team. The box office success of



"The Wandering Earth" has brought the topic of domestic sci-fi movies back to the Chinese people's field of vision; with the popularization of 5G technology and the rapid development of digital multimedia, the application space and attention of digital multimedia technology have once again increased.


takes this opportunity, and Magic Lamp Technology will also usher in a broader space for development. I believe that this experienced, skilled and proficient team will be able to break through more fields and bring us more surprises.