1905 Film Network directed by Hu Guohan and Zhou Siyao, starring Xue Wenjun, Li Qingyu, and Tan Xiaofan, the e-sports-themed online movie "Tough Guy Gunslinger" was exclusively launched on Youku on August 6. The story tells the story of the game god Xiao Han, in order to fight for the custody of his son, temporarily set up a team to participate in the e-sports competition and win a prize of 5 million. The film was online for 7 days, ranking first on the Maoyan online movie hot list, with a cumulative share of over 14 million, far exceeding other online movies in the same period.
"Tough Guy Gunslinger" got a high score of 8.3 on Douban the night it went online, setting a new high for online movies. Although it is currently down to 7.4 points, it is compared with other headline movies in the same period, such as "The Legend of Xing'anling Hunter", "Blood in the Nameless River", "Ghost Blowing Lantern", etc., and "Tough Guy Spear God". It can be described as a "counterattack" of online movies. In the current situation of repeated epidemics and current restrictions on theaters, "Tough Guy Gunslinger" has achieved good commercial results and reputation. As an online movie, why "Tough Guys Gunslinger" is so popular, and what it brings to audiences and theater-line movies What about different experiences?
Most domestic online movie stories are based on fantasy and suspense. "Tough Guy Gunslinger" chose e-sports games as the theme, combining reality and action-adventure elements. In recent years, e-sports has been increasingly recognized by the public and mainstream media. The game "League of Legends" will have a peak viewership of over 45.95 million in the 2020 championship and runner-up matches; the film and television series "Full-time Master" and "Crossing the Line of Fire" based on e-sports It has also received widespread attention. "Tough Guy Gun God" uses e-sports elements and has a certain audience base in the subject matter.
As an e-sports theme, "Tough Guy Gunslinger" does not limit the audience to gamers, but takes into account both players and non-player audiences. Interestingly, the two directors of the film bluntly said that they are not players, which makes them more able to think from the perspective of non-player audiences. For example, in many game terms, when the characters talk about it, the film will show the corresponding picture, even if the audience contacted for the first time, they can immediately understand the meaning.
film critic and internet commentator Yan Peng believes: "This is also part of the success of the film. The game it describes is not for heavy game fans, because it is relatively simple for them, but it will prevent them from playing. Ordinary audiences who have played the game can also understand it."
"Tough Guy Gunman" does not focus on the game itself, but tells the story of the struggle of e-sports players in a very burning way. From the perspective of character creation, "Tough Guy Gunman" is a common "Loser-type" protagonist: unfortunately married and destitute, his skill is the game, and he can only use the game to win back everything for himself. This kind of passion has something in common with sports themes. It can infect the emotions of the audience. From despair to "counterattack" reaching the top, such stories easily resonate.
is an online movie, "Tough Guy Gunslinger" has a feature that the theater movie does not have, because it is played on the network platform, the audience can interact with each other through the barrage, and the barrage gives the audience space to share in real time. . Yan Peng said: "Who is this barrage for? It is for other viewers. It is actually a bit like a second play, a creation, and everyone can express their own opinions. Then even the barrage in the front and the barrage in the back can sometimes form some interaction." When talking about the production of online movies, the director of "Tough Guy Gunslinger" Hu Guohan jokingly compared online movies to "B-level movies." Because of the low budget, many scenes are often presented in a rough and exaggerated way, which sometimes brings unexpected pleasure to the audience. Compared with theater-line movies, online movies have relatively less capital intervention, making them more free in form. For this feature, online movies give young filmmakers low-cost trial and error opportunities and accumulate shooting experience for them.
Network movies and cinema movies are not completely independent. The former is like a training ground, delivering talents for cinema movies. I hope that more outstanding creators can devote themselves to the production of online movies, so as to draw nourishment for the filming of cinema movies, so that the film industry will continue to thrive.
"Today's Film Critic" director observation:
"Tough Guy Gunslinger" as an online movie has a high degree of completion. The vigor displayed by the two directors in contact with the directors was very moving by their persistence in creation. I also thank the booming film market for giving young directors with dreams the opportunity. I also hope that the future of online movies will be even better. The eight years of development have gone from the initial shoddy production by blogging to the occasional bright spot today. I hope that future online movies will create more new possibilities!
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