For example, after searching for the word "Halloween", scroll down the search results page and the user will see a prompt box prompting him "Summon up a 3D ghost". You can see it when you click the "View in 3D" button.
It is understood that if a user uses an iPhone to search, they first need to move the phone in the room to start, just like other AR applications. However, if it is an Android device, the ghost will appear immediately, but it has a separate button "View in your space" to place the ghost in the user's environment.
Google said that these features are applicable to both Google Search applications and mobile browsers.
Once the AR object is placed in the user's room, it can be moved to observe it from different angles, move closer or away from it, or drag it with your fingers. In addition, it even leaves a shadow on the floor, making it look like it really does.
What's creepy is that when AR objects float or dance in the user's space, Halloween music will also play as the background. In addition, if users want, they can also take a photo or record a video and post it on other platforms.
In addition to AR ghosts, users can also search for pumpkin lanterns, dancing skeletons, hot dogs, pirate dogs and magic cats.
In addition, the user may also see a pop-up window at the bottom of the main login page of Google.com, which will advise the user to try the new AR function, but it is not displayed consistently every time they visit.
Google has been conducting AR functional tests on Google Search for a period of time, providing 3D models of animals, locations, spaceships, and celestial bodies, as well as 3D models of biological terms, anatomical systems, chemical terms, cars, shoes and even Santa Claus.
Unfortunately, it is not easy to find all AR objects in one place-usually they are only found by chance when searching. In addition to the AR Halloween search function, Google also introduced two new doorbell ringtones for its Hello Nest device: Black Cat and Werewolf. Of course, users can still use the Halloween doorbell that was launched last year.
At the same time, Google Assistant also introduced to understand Halloween theme riddles and can sing a Halloween song.